Comparison

AppChoices vs Website Scanner

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

AppChoices

Manage your preferences for interest-based advertising on mobile apps. This tool offers transparency into data collection by participating companies and allows you to opt out of cross-app data usage for personalized ads with a single click.

Highlights
  • Control interest-based advertising
  • Limit cross-app data collection
  • Opt out of personalized ads
  • Transparency with participating companies
  • Choose all companies with one click
  • Device ID-based choice tool
  • Token ID-based choice (beta)
Features
Read full description

Control interest-based advertising on apps on your mobile device. AppChoices gives you transparency with participating companies, and lets you limit their collection of cross-app data for interest-based ads. Brought to you by the Digital Advertising Alliance, and backed up by the DAA’s independent accountability program, AppChoices lets you opt out from interest-based advertising with a particular company, or “Choose All Companies” with one simple click. Did you know that some of the ads you receive in apps are customized based on predictions about your interests generated from your app usage? This is called interest-based advertising (IBA). AppChoices gives you choices about whether you receive this type of advertising that is based on cross-app data collected over time across different apps and devices.  To opt out your device ID out of IBA from a particular company, simply navigate to Device ID-Based Choice tool and set the switch next to the company’s logo from “”ON” to “OFF”. AppChoices lets you decide which, if any, participating companies deliver interest-based advertising to your device. Using the new Token ID-Based Choice (beta) tool, you can opt out or revoke having your data collected or used for IBA linked to the email address you provide. When it comes to ads in your apps based on your interests, it’s your choice. AppChoices también está disponible en español. Solo establece la configuración al idioma español. You may still receive other types of advertising in your apps from participating DAA companies, and these companies (and other apps) may still collect information for other purposes consistent with the DAA Principles. You can learn more about these Principles and the DAA’s enforcement and accountability program by visiting www.aboutads.info/enforcement. v2.2.0

About

Website Scanner

Instantly scan printed website addresses using your iPhone's camera. The app automatically detects and opens URLs from printed materials, streamlining web access.

Highlights
  • Camera-based URL scanning
  • Automatic URL detection
  • Direct web page loading
  • Subscription for bundled apps
  • Free trial period
Features
Read full description

Quickly scan printed website addresses (URLs) with your iPhone. Simply hold your camera over a printed URL and the app will automatically detect and load the webpage. ---------------------------------------- TAPMEDIA PRO SUBSCRIPTION - You will receive access to the apps in the TapMedia PRO bundle for the duration of the subscription. - Subscription length: Monthly (includes one week free trial). - Subscriptions with a free trial period will automatically renew to a paid subscription. - Payments will be charged to iTunes Account at confirmation of purchase. - Your account will be charged for renewal within 24-hours prior to the end of the current period and identify the cost of the renewal. - Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. - All prices are subject to change without notification. We occasionally run promotion prices as incentives or limited time opportunities for qualifying purchases made during the promotional time period. Due to the time sensitive and promotional nature of these events, we are unable to offer price protection or retroactive discounts or refunds for previous purchases in the event of a price reduction or promotional offering. - Any unused portion of a free trial period will be forfeited when the user purchases a subscription - You may cancel a subscription during its free period via the subscription setting through your iTunes Account. This must be done 24 hours before the end of the subscription period to avoid being charged. Please visit http://support.apple.com/kb/ht4098 Privacy Policy: http://tapmedia.co.uk/privacy.htm Terms of Use: http://tapmedia.co.uk/terms.htm

Screenshots

AppChoices3 screens
Website Scanner4 screens

Verdict

The call

The clearest difference is rating: Website Scanner at 4.1 against AppChoices's 2.4. Website Scanner also leads on review sentiment (33% vs 14%) and iOS requirement (9.0 vs 14.5). AppChoices's advantage is in-app purchases (none vs 1) and ratings volume (337 vs 69). On price, update cadence, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Website Scanner sells 1 in-app purchase, starting at $4.99 per month. AppChoices asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Website Scanner holds the better App Store score, 4.1 against 2.4. Both are backed by a comparable volume of ratings — 337 and 69 respectively. Written reviews point the same way: 14% of AppChoices's written reviews are positive against 33% of Website Scanner's.

UpkeepUpdate frequency

AppChoices ships an update every 4 months, Website Scanner every 6 months. The most recent releases landed on October 14, 2026 and September 21, 2026 respectively.

Scorecard6 real differences · 4 level
AppChoices versus Website Scanner: the parameters behind the verdict, then further details
ParameterAppChoicesWebsite Scanner
PriceFreeFree
Rating2.4 (337 ratings)4.1 (69 ratings) — better
Positive reviews14.3% of reviews33.3% of reviews — better
Number of ratings337 — better69
Update frequencyEvery 4 months — betterEvery 6 months
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS14.59.0 — better
Further details — not scored
Size6 MB78 MB
Age rating4+17+
DeveloperDigital Advertising AllianceTapMedia Ltd

Customer experience

AppChoices

All ratings337 ratings
Positive32.0%
Neutral4.2%
Negative63.8%
Written reviews112 reviews
Positive14.3%
Neutral8.0%
Negative77.7%

Website Scanner

All ratings69 ratings
Positive75.4%
Neutral7.2%
Negative17.4%
Written reviews9 reviews
Positive33.3%
Neutral11.1%
Negative55.6%

Bugs and requests

AppChoices

Reported bugs

3 issues
  • Buttons/toggles not functional
  • App crashes when trying to complete opt-out
  • Opt-out requests not working as expected

Requested features

3 requests
  • Ability to opt out of all companies with one button
  • Clearer instructions and more intuitive UI
  • Confirmation that opt-out requests were successful

Website Scanner

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

AppChoices

No in-app purchases

1 purchases

Website Scanner

Subscriptions1
  • TapMedia PRO - 1 Month3 Days trial$4.991 Month

Questions

Is AppChoices free?
AppChoices is free to download, with no in-app purchases.
Is Website Scanner free?
Website Scanner is free to download, with in-app purchases available.
Which has better reviews, AppChoices or Website Scanner?
Website Scanner is rated higher. AppChoices averages 2.4 out of 5 from 337 ratings, while Website Scanner averages 4.1 from 69 ratings.
Do AppChoices or Website Scanner have ads?
Neither AppChoices nor Website Scanner shows ads.
Which is updated more often, AppChoices or Website Scanner?
AppChoices ships an update every 4 months, and Website Scanner every 6 months. Most recently, AppChoices was updated on October 14, 2026 and Website Scanner on September 21, 2026.

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