Square vs UpStart
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Square
Monitor your business performance, finances, and team from anywhere in real time. Track sales, manage cash flow, and update schedules with this powerful analytics tool.
- Real-time business monitoring
- Sales and performance tracking
- Financial management
- Team scheduling and payroll
- Customer management
- In-app notifications
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Have peace of mind with the new Square Dashboard app. Get a unified look at your business and manage essential tasks from anywhere in real time. Track business performance, monitor your finances, manage your team, and connect with your customers, all while you’re on the go. Stay on top of your business. Get alerts with in-app notifications. Track your business with multilocation reporting and sales reports. Plus, get data on your top sellers and performers. Understand and control your cash flow. Integrate your sales and spend reports, automate your budgeting, pay your bills, and manage your linked credit cards. Maintain smooth operations with team management tools. Make updates to schedules, view and edit timecards, and run payroll all in real time.
UpStart
Discover high-end small to medium businesses across various sectors and industries. Browse brands, view their details, and connect with premium businesses. Create a profile, endorse your favorite brands, and explore curated selections.
- Browse businesses by sector and industry
- Search for specific brands
- View brand contact and social media details
- Create user profiles
- Endorse and save favorite brands
- View brand statistics
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UpStart is an app directory exclusively on iOS, showcasing small to medium high-end businesses in over 256 sectors across 20 industries. Discover those elite brands in 3 ways: * General Search: Just looking? Browse through our 256 sectors in 20 industries * Extensive Search: Know the sector and city you're looking in? Find brands in a specific industry, sector and city * Brand Search: Know the exact Brand you're looking for? Find their contact and social media details here User Features: * Create your own UpStarter profile with your details and display picture * Endorse (like) brands and have them show up on your home page * Scroll through brand images showcasing their product/service * View other users that have endorsed a brand * Report a brand * Access a brand's contact and social media details Brand Features: * Upload details of your brand for review * Register and subscribe to be visible on UpStart * View interactions in brand statistics Our Brands Goal is to empower, categorise and subsequently expand their exposure. Our Users Goal is to display quality brands for them to interact with. Our UpStart Goal is to establish a community that connects empowering users to premium brands. So what are you waiting for? Download the app now and become an UpStarter! * Disclaimer: UpStart uses the standard Apple Terms of Use (EULA). The link to our Terms of Use is as follows, https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is rating: Square at 4.8 against UpStart's 3.5. Square also leads on in-app purchases (none vs 4) and ratings volume (3.5K vs 49). UpStart's advantage is review sentiment (50% vs 25%) and iOS requirement (15.0 vs 17.1). On price, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. UpStart sells 4 in-app purchases, starting at $16.49 per month. Square asks for nothing beyond the download.
Square holds the better App Store score, 4.8 against 3.5. That said, the two scores are not equally well evidenced: Square has 3.5K ratings behind it against 49, so its average is the more settled of the two. Written reviews complicate that: 25% of Square's written reviews are positive against 50% of UpStart's, so the app with the better star average is not the one people write more warmly about.
| Parameter | Square | UpStart |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (3.5K ratings) — better | 3.5 (49 ratings) |
| Positive reviews | 25.3% of reviews | 50.0% of reviews — better |
| Number of ratings | 3.5K — better | 49 |
| Update frequency | Weekly | — |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Ad-supported — better | Free with in-app purchases |
| Devices | iPhone | iPhone, iPod — better |
| Requires iOS | 17.1 | 15.0 — better |
| Further details — not scored | ||
| Size | 321 MB | 9 MB |
| Age rating | 12+ | 12+ |
| Developer | Block, Inc. | Eesa Patel |
Customer experience
Square
UpStart
Bugs and requests
Square
Reported bugs
4 issues- App crashes after updates
- Login issues after updates
- Widget stopped working after updates
- Freezing and not loading data
Requested features
8 requests- Make 52 weeks the default comparison
- Add iPad version
- Projections and estimated future income
- Ability to control what clients see
- Sound notifications for orders
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- More detailed reporting and breakdowns
- iPhone X support
- Ability to track net sales instead of just gross
UpStart
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Square
No in-app purchases
UpStart
- 1 Sector$16.491 Month
- 2 Sectors1 Month trial$32.991 Month
- 3 Sectors1 Month trial$48.991 Month
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- 4 Sectors1 Month trial$65.991 Month
