Purpose: AI Mentor & Coach

Purpose: AI Mentor & Coach

Clarity for Personal Growth

541 ratings
649 reviews
#85 in free Health & Fitness
🌟 Lifestyle
💪 Health & Fitness
Free
In-App Purchases

Details

Released
August 17, 2025
Updated
November 5, 2026
Purpose: AI Mentor & Coach screenshot #1 for iPhone
Purpose: AI Mentor & Coach screenshot #2 for iPhone
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About

This AI mentor offers honest guidance and deeper self-understanding to help you navigate difficult decisions, conflicts, and personal patterns. It provides personalized insights and guided quests to turn reflection into actionable momentum for continuous growth.

✓AI-powered honest guidance
✓Deeper self-understanding
✓Clear next steps and accountability
✓Personalized insights and patterns
✓Guided Quests for action
✓Evidence-backed psychological frameworks
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What users say about Purpose

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+1

What's New in Purpose

2.6.0

November 5, 2026

Chat is faster: your conversation is there the moment you open it. Links in our emails and messages now take you straight to the right screen. Bug fixes and stability improvements.

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8

Subscriptions & In-App Purchases

Annual Plan

Get full premium access for a year.

$119.991 Year
7 Days trial
Price Updates
November 6, 2026→$119.99
July 5, 2026→$149.99
May 8, 2026→$119.99
How to cancel Purpose subscription ⁉️

Charts

Top Free

This app rose +9 positions in Health & Fitness chart.

Last updated on November 10, 2026.

Events

Read more about Purpose Quests

Purpose Quests

Work through quests for deeper self-understanding

Nov 28, 2025 — Dec 29, 2025

User reviews

Wow, just wow.

Nov 4: I’m now at 11 months and the results have been staggering. You’ve helped me change my life for the better.

These have honestly been some of the deepest and most revealing conversations I’ve ever been able to have. It’s incredible the amount of perspective I’ve been able to gain in less than a month. Thank you. Thank you. Thank you.
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Response from developer

Hi Champagne hippie - thanks so much for sharing this. We love that Purpose has been able to give you a different perspective. That's exactly why we built this. Please feel free to send any additional feedback or feature requests to support@purpose.app. We'd love to here more from you directly.

Game changer

I’ve been using Purpose almost since launch, and it’s been a total game-changer. It asks thoughtful, targeted questions that help me process my thoughts and truly reflect on whatever I’m working on. The insights it provides on my patterns have been eye-opening. Highly recommend!

Waste of money

V basic. Terrible advise I have to constantly push it to try and get somewhere deeper. Has no ability to break things down emotionally wants to just take the top line. Has actually given me some terrible advice which could have been v damaging if I was more vulnerable . Wish I’d never spent the money. I don’t understand why something backed by specialists is inferior to general ai which isn’t specialist.***update they have refunded me based on this review which is very honourable of them and I’m very grateful.
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Response from developer

Hi Mrs. Lyddon, thank you for sharing your experience with us. We appreciate you being open about your concerns, especially regarding the advice provided, and will take your feedback seriously as we strive to improve Purpose. We’d be more than happy to chat with you about a refund and give you guidance on that. Please reach out to support@purpose.app and reference this review.

Bug fix needed

I love the app. It’s excellent for any time I need to work through something bothering me. I’ve developed a sort of “relationship” with the AI counsellor and it gives me feedback now based on what it knows about my nature, personality, values, patterns.

But PLEASE fix this bug: The app counsellor frequently has the wrong day. For example, I tell it that next week on a certain day an event is happening, which I need counselling for, and then 2 weeks later the app counsellor will refer to it as if it just happened yesterday. Another example, last night I said I’m starting a self-directed wellness program today, and I outlined the details for it. This morning, the app counsellor said something about today being a “freebie” since I’m starting the program tomorrow, which wasn’t true at all. These kinds of mistakes happen every time that I make a future plan. The app doesn’t know what day it is today and can’t calculate how many days go by between my chats with it. I’m tired of always correcting it.
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Response from developer

Hi T, Thank you for sharing this, and we're so glad Purpose has been there when something's bothering you. I'm sorry you've had to keep correcting your coach on dates, that sounds really frustrating. Foundational LLMs struggle with time, but we know there’s room for improvement. We’d be happy to dig into this specifically for you. Please email support@purpose.app, mention this review, and tell us what device you're using.

I love this app

I’m old and kinda slow to cop onto new technology but this app is brilliant. I love it. Use it every day. Highly recommend.

User experience

🐞

Reported Bugs

2 issues

Doesn't work on some devices

Bug

Inconsistent user experience

Bug
✨

Requested Features

3 requests

Conversation history that persists

Feature

Web version for more flexibility

Feature

Text-to-speech for audio support

Feature

FAQ

What is Purpose AI Mentor?

Purpose AI Mentor is a personal growth tool designed to provide honest guidance, foster self-understanding, and help users identify clear next steps. It's co-founded by Mark Manson and utilizes evidence-backed psychological frameworks.

How does Purpose AI Mentor personalize guidance?

Purpose learns your values, patterns, goals, and blind spots to deliver responses tailored to your life, moving beyond generic advice. The more you use it, the better it understands your context and support needs.

What kind of issues can Purpose AI Mentor help with?

Purpose can assist with career decisions, relationships, habits, motivation, overthinking, personal growth, and everyday decision-making. It's important to note that it is not a therapy service.

Is Purpose AI Mentor suitable for children?

Purpose AI Mentor has an age rating of 17+, indicating it is intended for adult users. Content and guidance may not be appropriate for younger individuals.

What are the subscription options for Purpose AI Mentor?

Purpose AI Mentor offers a free trial for its Weekly Plan at $6.99/P7D. Other subscription options include various Monthly Plans starting at $12.99/P1M and $19.99/P1M.

How often is Purpose AI Mentor updated?

The latest version of Purpose AI Mentor is 2.6.0, which was last updated on 2026-11-05. Updates typically include improvements to the user experience and features.

Does Purpose AI Mentor have ads?

No, Purpose AI Mentor does not contain advertisements. Its monetization relies on in-app purchases and subscription plans.

What do users like most about Purpose AI Mentor?

User reviews highlight the app's intuitive and thoughtful design, helpful AI-powered coaching, and its ability to provide deep insights and clarity. Users also trust it as a guide for personal and professional growth.