Comparison

iTOVi vs Essential Emotions +

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

iTOVi

This device helps users make informed decisions to reach personal wellness objectives. It offers a content library, enhanced report analysis, and improved client management tools for a better user and client experience.

Highlights
  • Personal wellness goal guidance
  • Content library
  • Revitalized report analysis
  • Client relationship management
  • Improved user experience
Features
Read full description

The iTOVi Scanner is an intuitive device that guides you in making better choices to achieve your personal wellness goals. iTOVi 3.0 carries all new features, including a content library, a revitalized report analysis based on your favorite reference books, new and improved client-relationship management tools, and a fresh overall experience for you and your clients.

About

Essential Emotions +

Explore the emotional properties of essential oils and receive guidance on their selection and application. This app helps you identify emotions or body concerns and suggests corresponding essential oils for emotional well-being. Access a comprehensive database of emotions, oils, and body systems for practical use.

Highlights
  • 500+ emotions with recommended oils
  • 100+ doTERRA essential oils database
  • 250+ body parts and systems linkage
  • Oil selection and application guidance
  • Emotional processing support (declarations, visualizations)
Features
Read full description

The Essential Emotions + app is your complete on-the-go guide to emotions and essential oils. Learn the emotional properties of each doTERRA essential oil and be guided through oil selection, application and processing. Now, with new content from the Essential Emotions book, go from knowledge to application in a few clicks. The Essential Emotions + app lets you look up specific oils, emotions, or body concerns, then helps you get to the root of your concern. Identify the negative emotion you are currently feeling or choose a positive one you want to feel from 500+ emotions, 100+ essential oils or 250+ body parts and systems. Then apply the recommended essential oil. It's all in the App: Emotions Tab with 500+ emotions. Plus recommended essential oils and processing support (with declarations & visualizations) Essential Oils Tab with 100+ doTERRA essential oils (with descriptions & applications) Body Tab with 250+ body parts and physical states that link to underlying emotional roots DISCLAIMER The information contained in this app is not intended to diagnose, treat, cure, prevent or otherwise reduce the effects of any disease or ailment. Consult a licensed and qualified health care provider for diagnosis, medical care, and treatment. CONTACT support@essentialemotions.com Privacy Policy https://essentialemotions.com/privacy/ Terms Of Use https://essentialemotions.com/terms-of-service/

Screenshots

iTOVi4 screens
Essential Emotions +4 screens

Verdict

The call

The clearest difference is in-app purchases: iTOVi at none against Essential Emotions +'s 3. iTOVi also leads on rating (4.7 vs 4.3) and ratings volume (4.7K vs 27). Essential Emotions +'s advantage is review sentiment (65% vs 34%). On price, update cadence, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Essential Emotions + sells 3 in-app purchases, starting at $4.99 per month. iTOVi asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

iTOVi holds the better App Store score, 4.7 against 4.3. That said, the two scores are not equally well evidenced: iTOVi has 4.7K ratings behind it against 27, so its average is the more settled of the two. Written reviews complicate that: 34% of iTOVi's written reviews are positive against 65% of Essential Emotions +'s, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

iTOVi ships an update every 9 days, Essential Emotions + fortnightly. The most recent releases landed on October 24, 2026 and October 25, 2026 respectively.

Scorecard5 real differences · 5 level
iTOVi versus Essential Emotions +: the parameters behind the verdict, then further details
ParameteriTOViEssential Emotions +
PriceFreeFree
Rating4.7 (4.7K ratings) — better4.3 (27 ratings)
Positive reviews34.3% of reviews65.2% of reviews — better
Number of ratings4.7K — better27
Update frequencyEvery 9 days — betterFortnightly
AdsNoNo
In-app purchasesNo — betterYes
MonetizationAd-supported — betterFree with in-app purchases
DevicesiPhone, iPad, iPodiPhone, iPad, iPod, Mac — better
Requires iOS15.615.1 — better
Further details — not scored
Size261 MB74 MB
Age rating4+4+
DeveloperLynx Insight, LLCEssential Emotions LLC

Customer experience

iTOVi

All ratings4,747 ratings
Positive92.0%
Neutral2.7%
Negative5.3%
Written reviews108 reviews
Positive34.3%
Neutral17.6%
Negative48.1%

Essential Emotions +

All ratings27 ratings
Positive81.5%
Neutral0.0%
Negative18.5%
Written reviews23 reviews
Positive65.2%
Neutral4.3%
Negative30.4%

Bugs and requests

iTOVi

Reported bugs

6 issues
  • App crashes
  • Bluetooth connection issues
  • Slow scanning
  • Missing data in reports
  • Compatibility issues
Show 1 more
  • Login screen freezes

Requested features

3 requests
  • Emotion and physical chart
  • Dark mode option
  • Advanced analytics dashboard

Essential Emotions +

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

iTOVi

No in-app purchases

3 purchases

Essential Emotions +

Subscriptions2
  • Movement Subscription1 Month trial$4.991 Month
  • Book Subscription7 Days trial$19.991 Year
One-time1
  • Emotions Book$9.99

Questions

Is iTOVi free?
iTOVi is free to download, with no in-app purchases.
Is Essential Emotions + free?
Essential Emotions + is free to download, with in-app purchases available.
Which has better reviews, iTOVi or Essential Emotions +?
iTOVi is rated higher. iTOVi averages 4.7 out of 5 from 4.7K ratings, while Essential Emotions + averages 4.3 from 27 ratings.
Do iTOVi or Essential Emotions + have ads?
Neither iTOVi nor Essential Emotions + shows ads.
Which is updated more often, iTOVi or Essential Emotions +?
iTOVi ships an update every 9 days, and Essential Emotions + fortnightly. Most recently, iTOVi was updated on October 24, 2026 and Essential Emotions + on October 25, 2026.

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