Comparison

Shapa vs Intuitive Eating Buddy

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Shapa

This platform uses a unique, numberless scale and a user-friendly app to guide you toward healthy lifestyle changes. It provides a personalized program based on your habits and environment to help you achieve long-term weight management success by focusing on health metrics beyond just weight.

Highlights
  • Numberless scale for progress tracking
  • Personalized health metrics (Shapa Color, Shapa Age)
  • Tailored daily activity recommendations (Missions)
  • Integration with fitness devices and Apple Health
  • Progress tracking and review
  • Vacation mode and weigh-in streak
  • Community sharing and Amazon Alexa integration
Features
Read full description

Shapa is not a diet and exercise program - it's unique platform that pairs a numberless scale with a user-friendly app to motivate you toward healthy lifestyle changes. You'll get a tailored program based on your personality, habits, and environment to help you achieve long-term weight management success. Measure Progress Not Weight: No more love-hate relationship with your scale. It's normal for weight to fluctuate daily, and the way traditional scales are designed actually hinders your progress. Get a More Accurate Sense of Your Health: Instead of seeing your weight, our system uses smart algorithms to tell you your Shapa Color and your Shapa Age, truer metrics of your actual health. Personalized to You: Shapa analyzes your unique personality, preferences, environment, habits, and lifestyle. As a result, your Shapa apps recommends personalized activities called Missions that are right for YOU. Features: Shapa Color and Shapa Age: These are better feedback mechanisms to replace seeing your weight.  As you progress, you'll see your Shapa Color and Shapa Age improve! Missions: Small, simple daily actions that are personalized to you. Progress Review: Track your and celebrate your progress in your Shapa program. Integration With Fitness Devices: Shapa allows you to sync with the Apple Health app and many other fitness platforms to record your fitness data. With this fitness data, Shapa will provide additional feedback about your activity in the Progress Review screen. Vacation Mode: You can take a pause so as not to effect your progress over time. Or take Shapa with you, it loves to travel too!  Shapa Streak: Keep your weigh-in streak alive every time you step on the Shapa. Community: Invite people to Shapa, share your progress Amazon Alexa: Get your Alexa to read out your daily Missions. Design: Shapa is sleek circular design (in cherry, oak, black, orange) so that it looks like it belongs in your home. Why Shapa? We all know that weight gain is linked to serious health risks, from heart disease to diabetes. But for most of us, losing weight is an uphill battle. Shapa takes a behavioral science approach that understands the psychology behind why it’s difficult to lose weight. Developed by leading social scientist Dan Ariely, Shapa guides you to long-term weight management success through achieving healthy milestones in a personalized program. Shapa pairs an innovative device with a user-friendly app to analyze, track, and motivate you. Shapa is not a diet and exercise program - it is a long term health solution.

About

Intuitive Eating Buddy

This app guides you toward a more natural way of eating by building awareness of your body's signals. Log meals, hunger, and fullness, and track factors like mood and sleep to understand your eating patterns. It offers supportive challenges to help you make small, sustainable changes for a healthier relationship with food.

Highlights
  • Log meals, hunger, and fullness
  • Track mood, workouts, and sleep
  • Add notes and tags for context
  • Identify patterns over time
  • Choose supportive challenges
  • Build a better relationship with food
Features
Read full description

Did you know that only 2 in 10 people who diet or count calories manage to keep the weight off? And, at the same time, more than 3 in 10 people end up gaining more weight than before they started. So chances are, dieting or counting calories will leave you worse off overall. Eating Buddy offers a different approach Your body is designed to regulate weight naturally. But highly processed foods, dieting, and chronic stress can override its signals to a point where eating feels out of control. That’s where Eating Buddy steps in. It helps you return to a more natural, intuitive way of eating through awareness. How it works Log meals and body cues in seconds: Quickly log meals, hunger, and fullness to build awareness. Track what affects your eating: Note mood, workouts, sleep, and drinks to see what influences how you eat. Reflect and organize: Use notes or tags to add context and categorize meals. See Patterns over time: Eating Buddy helps surface patterns so connections become easier to notice. Choose challenges that fit you: Based on your patterns, pick supportive challenges to focus on one small, meaningful change at a time. If you are tired of starting over with dieting and want a calmer, more sustainable way to relate to food, download Eating Buddy now to get started. -------------------------- We offer monthly and yearly subscription plans for our optional challenges system. Both plans include a one-week free trial. Subscriptions will automatically renew unless canceled within 24 hours before the end of the current period. You can cancel anytime with your iTunes account settings. Any unused portion of a free trial will be forfeited if you purchase a subscription. For more information, see our terms of use at https://www.apple.com/legal/internet-services/itunes/dev/stdeula and our privacy policy at https://www.eatingbuddy.app/privacy-policy .

Screenshots

Shapa4 screens
Intuitive Eating Buddy4 screens

Verdict

The call

The clearest difference is review sentiment: Intuitive Eating Buddy at 89% against Shapa's 29%. Intuitive Eating Buddy also leads on update cadence (every 4 days vs every 5 weeks) and rating (4.8 vs 4.5). Shapa's advantage is in-app purchases (none vs 2) and ratings volume (2.9K vs 196). On price, ads, monetization model and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Intuitive Eating Buddy sells 2 in-app purchases, starting at $5.99 per month. Shapa asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Intuitive Eating Buddy holds the better App Store score, 4.8 against 4.5. That said, the two scores are not equally well evidenced: Shapa has 2.9K ratings behind it against 196, so its average is the more settled of the two. Written reviews point the same way: 29% of Shapa's written reviews are positive against 89% of Intuitive Eating Buddy's.

UpkeepUpdate frequency

Shapa ships an update every 5 weeks, Intuitive Eating Buddy every 4 days. The most recent releases landed on November 6, 2026 and November 7, 2026 respectively.

Scorecard5 real differences · 5 level
Shapa versus Intuitive Eating Buddy: the parameters behind the verdict, then further details
ParameterShapaIntuitive Eating Buddy
PriceFreeFree
Rating4.5 (2.9K ratings)4.8 (196 ratings) — better
Positive reviews28.7% of reviews89.3% of reviews — better
Number of ratings2.9K — better196
Update frequencyEvery 5 weeksEvery 4 days — better
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPod, Apple Watch — betteriPhone, Apple Watch
Requires iOS15.6 — better16.2
Further details — not scored
Size62 MB70 MB
Age rating4+4+
DeveloperShapa Inc.Sagital SRL

Customer experience

Shapa

All ratings2,943 ratings
Positive87.3%
Neutral5.8%
Negative6.9%
Written reviews115 reviews
Positive28.7%
Neutral11.3%
Negative60.0%

Intuitive Eating Buddy

All ratings194 ratings
Positive95.4%
Neutral2.1%
Negative2.6%
Written reviews56 reviews
Positive89.3%
Neutral3.6%
Negative7.1%

User reviews

Shapa

From 2.9K App Store ratings

What we love

  • 🚀 Awesome scale and great way to lose weight
  • 👍 Helps with weight loss journey
  • 👍 Motivational and encouraging
  • 👍 Tracks progress without obsessing over numbers

Room to improve

  • 🐛 Buggy app with connectivity issues
  • 🔋 Battery life problems
  • 👎 Subscription required for full functionality
  • 👎 Poor customer service
  • 👎 Unreliable data tracking and syncing

Intuitive Eating Buddy

From 196 App Store ratings

What we love

  • 👍 Easy to use and understand
  • 💡 Focuses on awareness, not calorie counting
  • 💡 Non-judgmental approach to eating
  • 💡 Helps track potential problem foods
  • 💡 Provides structure for intuitive eating

Room to improve

  • 🐛 App crashes after logging meals (recent update)
  • 🐛 App is useless if 'log meal' button doesn't work
  • 🐛 Intro message can be off-putting (e.g., 'don't eat processed food')
  • 🐛 Feels like diet culture to some users
  • 🐛 Basic reports with no analysis

Bugs and requests

Shapa

Reported bugs

4 issues
  • App crashes frequently
  • Syncing issues with Apple Health
  • Inconsistent weight tracking
  • Subscription renewal problems

Requested features

4 requests
  • Option to see actual weight numbers
  • Better integration with Apple Health
  • More customization for individual needs
  • Improved missions and challenges

Intuitive Eating Buddy

Reported bugs

4 issues
  • App kicks user out after logging a meal (recent update)
  • Nothing happens when clicking 'log meal' button
  • Notes and tags not displayed in timeline (initially)
  • Dates in timeline are a day behind

Requested features

25 requests
  • Add 'bites' as a unit of measure
  • Allow soft drinks to be added to total drinks
  • Discourage eating when 'ravenous'
  • Allow selection of multiple hunger levels for prompts
  • More articles within the app
Show 20 more
  • Community feature for users to connect
  • Ability to add movement not tied to Apple Watch (manual add)
  • Sync data between devices
  • More analysis and recommendations in reports
  • Make it a one-time payment ($24.99) instead of subscription
  • Add a button for medication/vitamins and water logging
  • Create a separate app for medication, vitamins, and water
  • Log hydration
  • Change 'Satisfied' to 'Slightly full' or 'Satiated' on fullness scale
  • Option to choose how you're feeling *after* eating
  • Ability to adjust the time of logged food
  • More options for describing food amounts (cup, tablespoon)
  • Option to take a picture of the meal and add to log
  • Change timeline order so most recent meal is at the bottom
  • Expand serving/after meal dropdown on 3D Touch or long press
  • Option to select how you're feeling without logging meals
  • More options for reasons for eating when not hungry
  • Integrate with Apple Health for hydration and workout data
  • Set reminders for regular check-ins
  • Display notes and tags in the timeline

In-app purchases

None

Shapa

No in-app purchases

2 purchases

Intuitive Eating Buddy

Subscriptions2
  • Monthly Challenges Plan7 Days trial$5.991 Month
  • Yearly Challenges Plan7 Days trial$19.991 Year

Questions

Is Shapa free?
Shapa is free to download, with no in-app purchases.
Is Intuitive Eating Buddy free?
Intuitive Eating Buddy is free to download, with in-app purchases available.
Which has better reviews, Shapa or Intuitive Eating Buddy?
Intuitive Eating Buddy is rated higher. Shapa averages 4.5 out of 5 from 2.9K ratings, while Intuitive Eating Buddy averages 4.8 from 196 ratings.
Do Shapa or Intuitive Eating Buddy have ads?
Neither Shapa nor Intuitive Eating Buddy shows ads.
Which is updated more often, Shapa or Intuitive Eating Buddy?
Shapa ships an update every 5 weeks, and Intuitive Eating Buddy every 4 days. Most recently, Shapa was updated on November 6, 2026 and Intuitive Eating Buddy on November 7, 2026.

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