Pick 'n Save vs Launch Back
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Pick 'n Save
Easily manage your grocery shopping with options for delivery, pickup, and in-store purchases. Access digital coupons, weekly ads, and personalized savings to make grocery shopping simple and affordable.
- Grocery delivery and pickup
- Digital coupons and weekly ads
- Personalized savings and rewards
- Scan recipes to find ingredients
- Kroger Pay for fast checkout
- Pharmacy prescription management
- Store locator
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Looking for an easier way to grocery shop, save money and manage your weekly grocery list? The Pick 'n Save app makes grocery shopping simple with Delivery, Pickup and In-store options, digital coupons, weekly ads and personalized savings. Download the Pick 'n Save grocery app to shop groceries online and find the best deals all in one place. Shop Groceries Your Way • Order groceries with Pickup (where available) or Delivery • Scan a recipe to quickly find ingredients and add them to your cart • Shop thousands of additional grocery and household items Save More on Groceries • Browse weekly ads and sales • Clip digital coupons and apply them at checkout • Discover personalized deals, bonus rewards and Cash Back offers • Track and redeem fuel points for gas savings Fast, Convenient Checkout • Use Kroger Pay for fast checkout in-store • Add your Fresh Perks Card Card to Apple Wallet • View purchase history and quickly reorder favorite items Helpful Everyday Tools • Refill and track Pick 'n Save Pharmacy prescriptions • Use the store locator to find the nearest Pick 'n Save store or fuel center Improving Your Experience To provide and personalize our offerings, make recommendations, detect and prevent fraud, and improve our services, we use tools that collect and record your data, which may include your searches for and purchases of health and wellness products. We also may share non-sensitive data with third parties, such as advertising and analytics vendors, social networks, technology providers, and research providers. By continuing to use our websites and apps and shop our store, this means you consent to these practices and accept our Terms (https://www.picknsave.com/i/terms/website-and-app) and our Privacy Policy (https://www.picknsave.com/i/privacy-policy). To use the Pick 'n Save app, you need a Pick 'n Save digital account. You can create a digital account and link your Pick 'n Save Rewards ID through the app. Don't have a Rewards ID? You'll get one when you create your digital account and enroll in Pick 'n Save's Rewards Program. You must be 18 to register for an account or join our rewards program (to obtain a Rewards ID). Terms apply: https://www.picknsave.com/i/terms/website-and-app.
Launch Back
Access eGift cards from major retailers offering up to 12% back. Discover local and national merchant offers for instant rewards by linking your credit card. Support your chosen organization while enjoying significant savings.
- eGift cards with up to 12% back
- Local and national merchant offers
- Link credit card for instant rewards
- Support participating organizations
- Wide variety of savings
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The LaunchBack app gives you and the organization savings multiple ways! - Access to eGift Cards from major stores & restaurants nationwide that can give you up to 12% back! - Offers from both local and national merchants with a wide variety of savings! - Easy and instant rewards by linking your credit card(s) to iSponsor and shopping at participating locations. The best thing about this is that the program gives back to the organization you signed up with so while you get great deals, they get the support and funding they need. It's a win-win!
Screenshots
Verdict
The clearest difference is rating: Pick 'n Save at 4.7 against Launch Back's 1.8. Pick 'n Save also leads on ratings volume (29K vs 64) and update cadence (weekly vs every 3 weeks). Launch Back's advantage is ads (none vs shown). On price, review sentiment, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Pick 'n Save holds the better App Store score, 4.7 against 1.8. That said, the two scores are not equally well evidenced: Pick 'n Save has 29K ratings behind it against 64, so its average is the more settled of the two. Written reviews point the same way: 28% of Pick 'n Save's written reviews are positive against 27% of Launch Back's.
Pick 'n Save ships an update weekly, Launch Back every 3 weeks. The most recent releases landed on October 31, 2026 and October 25, 2026 respectively.
| Parameter | Pick 'n Save | Launch Back |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (29K ratings) — better | 1.8 (64 ratings) |
| Positive reviews | 28.3% of reviews — better | 26.7% of reviews |
| Number of ratings | 29K — better | 64 |
| Update frequency | Weekly — better | Every 3 weeks |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Ad-supported | Ad-supported |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 246 MB | 48 MB |
| Age rating | 4+ | 4+ |
| Developer | The Kroger Co. | Leading Edge Fundraising |
Customer experience
Pick 'n Save
Launch Back
Bugs and requests
Pick 'n Save
Reported bugs
5 issues- Items disappearing from shopping lists
- Incorrect item quantities or substitutions in orders
- Password reset issues and sign-in problems
- Compatibility issues with older devices or operating systems
- Inconsistent or missing information in the app
Requested features
5 requests- Ability to modify order details (date, time) after placement
- Option to save frequently purchased items as a list
- Improved search and filtering functionality
- Better integration between app and in-store experience
- Clearer communication on item availability and substitutions
Launch Back
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Pick 'n Save
No in-app purchases
Launch Back
No in-app purchases
Questions
Is Pick 'n Save free?
Is Launch Back free?
Which has better reviews, Pick 'n Save or Launch Back?
Do Pick 'n Save or Launch Back have ads?
Which is updated more often, Pick 'n Save or Launch Back?
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