Emma vs Budget App & Expense Tracker
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Emma
Consolidate all your financial accounts in one place to track spending, manage subscriptions, and set budgets. Receive weekly reports, daily balance notifications, and overdraft alerts. Offers bank-level security with SSL encryption and biometric authentication.
- Consolidate all accounts
- Track subscriptions
- Set budgets
- Weekly spending reports
- Overdraft alerts
- Bank-level security
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Meet Emma, your financial super app ● All your accounts in one place ● Find and track your subscriptions ● Set budgets ● Weekly reports ● Analyze your spending & expenses ● Daily balance notifications ● Overdraft alerts BANK LEVEL SECURITY Worried about sharing your data? We hear you. ● Emma uses SSL 256-bit encryption - the same security protocol that banks use - to ensure that your sensitive, personal information is fully encrypted and securely stored. ● Emma uses biometric security authentication for an added level of protection. CUSTOMER REVIEWS “This app is amazing! I used to manually track my expenses using a notepad or a spreadsheet but always used to make mistakes and never found time to update it. This fixes all my budgeting issues and saves me so much time as well as money!” Sarah “I love the fact that I can do everything within this one app. I mainly use it for tracking my expenses but have also started using it to instantly send/receive payments which makes things super easy. Also, the money I’ve saved from using this app is used to invest in my favorite companies using the investment feature!” Mike OUR MISSION We believe everyone deserves a financial advocate to help with money management and budgeting. Someone who watches our back no matter who we are and where we come from. We provide a great experience, which relies on a basic principle - caring about our customers’ financial well being. This is who we are and what we stand for. We have received amazing feedback from the finance community and have been featured in Forbes, Financial Times, Politico, The Sunday Times and CITY A.M. MORE FEATURES? GO PLUS, PRO OR ULTIMATE We have 3 subscription upgrades available in Emma to power charge your finances. Here’s what is available in each subscription upgrade: Emma Plus True Balance - preemptively see the balance of your bank account after your subscriptions are removed Fraud Detection - find out whether your personal details have been part of a known data breach Bill Reminders - get reminded about your upcoming bills so you never miss a payment Cashback - get cashback from your favorite brands Emma Pro All the features in Emma Plus Custom categories - so you can customize your finances to your heart's content Rename transactions - for easier reference Export data - to understand your finances on excel Create Offline Accounts - to manage your cash expenses and any accounts you can’t link to Emma Create Smart Rules - to automate your Offline Accounts. Look, no hands! Split your transactions - into multiple categories for more flexibility Legendary Pro Icon - because you are a Pro Emma Ultimate All the features in Emma Plus & Pro Spaces - group together different accounts to see separated analytics and budgets Ultimate Icon - so you can show them who's boss ----------------------------------- If you choose to purchase Emma Plus, Emma Pro or Emma Ultimate, payment will be charged to your iTunes account, and your account will be charged for renewal within 24-hours prior to the end of the current period. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Subscriptions are managed by the user and auto-renewal may be turned off by going to the user's Apple ID. Emma subscription prices start at $4.99 CAD/USD/month with 1-month and 12-month packages available. Prices are subject to change without notice. No cancellation of the current subscription is allowed during the active subscription period. If you don’t choose to purchase Emma Plus, Emma or Emma Ultimate, you can simply continue using Emma for free. Emma Technologies LTD is registered with the Financial Conduct Authority under the Payment Services Regulations 2017 for the provision of payment services. Reference no. 794952 Company Registration Number: 10578464. Terms and Conditions: https://emma-app.com/terms Privacy Policy: https://emma-app.com/privacy
Budget App & Expense Tracker
This free budgeting app helps you track expenses, plan budgets weekly or monthly, and review cash flow with visual charts. It offers unlimited wallets to separate personal and business finances, with automatic expense tracking via bank feeds and receipt scanning.
- Unlimited wallets for personal and business expenses
- Automatic expense tracking via bank feeds
- Receipt scanning and storage
- Weekly and monthly budget planning
- Spending limit notifications
- Visual charts and expense breakdowns
- Data exporting via CSV
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Brought to you by the #1 award-winning app. Bookipi Expense is a FREE budgeting app with an easy-to-use expense tracker. Plan and record expenses and scan receipts on the go. Use beautiful charts to review your cash flow and plan your budget weekly or monthly. Automatically track expenses by connecting your bank feeds to your in-app wallets. Your expense transaction line items automatically flow through to the expense tracking app with secure and real-time bank feeds. Unlike other budgeting and money management apps, Bookipi Expense helps you separate personal finances and business expenses with UNLIMITED WALLETS for free. You can track your business, travel, and personal expenses in one budgeting platform. Trusted by over 500,000+ small business owners and freelancers in 179 different countries, Bookipi is now delivering the FULL experience. Sync your budgeting data to our invoice maker and receive payments on the same platform. Track all of your income & expenses with a versatile budget planner app. Monitor your spending and SAVE MONEY TODAY. KEY FEATURES: FREE Unlimited Wallets Track your expenses and earnings for personal, professional, or even per-project purposes. By using multiple wallets for multiple occasions, you’re guaranteed never to lose track of your spending. Sync Wallet Balance to Bank Feed Sync your bank to your wallets in real time! Add multiple bank feeds and ditch summarizing expenses across your bank accounts. Save time and manage all of your expenses in one app. Budget Planning Easily create monthly or weekly budgets for better money management. Receive notifications for when you are nearing your limit. Spending Limits Set unique spending limits on each of your unlimited wallets. We'll notify you when your spending is close to your budget limit based on your inputs and real-time bank feeds. Unique Categorization Log and categorize your expense and income entries to make your finances easy to review and organize. Complete with unique icon assigning. Charts & Expense Breakdowns Each wallet has a unique daily report of monthly income & expenses. Visualize your spending patterns and plan your finances ahead of time with our charts and expense breakdowns. By analyzing your monthly financial activity, find out how you can save more money. Receipt Storage Store and manage receipts for easy retrieval. Just take a picture to store it in our secure databases for your easy reference. Review Transactions Our money management app helps with record-keeping so you’re more confident in money matters. Search transactions by date and name, and find attached photo receipts. Data Exporting Generate instant summaries of your wallets with a tap through our CSV exporting feature. Automatic Bookipi Invoicing Data Synchronising Bookipi Invoice users are rewarded with automatic data syncing. Allowing you to keep track of all of your income and expenses in one seamless process. OTHER OUTSTANDING FEATURES: - Expense Record Keeping - Change Currency - Transfer Expenses Between Wallets - Transaction Notes - In-App Chat Support - Global Currency Selections - Intuitive UI Design - Frequently Updated Video Tutorials Bookipi Expense is the easiest free app to track personal & business expenses in one app. Manage your expenses and plan your spending on the go. Track how much money goes in and out of your accounts and have full control over your finances today!
Screenshots
Verdict
The clearest difference is ads: Budget App & Expense Tracker at none against Emma's shown. Budget App & Expense Tracker also leads on review sentiment (65% vs 38%) and iOS requirement (13.0 vs 15.1). Emma's advantage is update cadence (every 6 days vs every 5 weeks). On price, rating, ratings volume and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Emma sells 8 in-app purchases, starting at $4.99 per month and Budget App & Expense Tracker sells 4 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.7 for Emma against 4.8 for Budget App & Expense Tracker. Both are backed by a comparable volume of ratings — 1.4K and 2.7K respectively. Written reviews are what separate them: 38% of Emma's written reviews are positive against 65% of Budget App & Expense Tracker's.
Emma ships an update every 6 days, Budget App & Expense Tracker every 5 weeks. Both last shipped on October 29, 2026.
| Parameter | Emma | Budget App & Expense Tracker |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (1.4K ratings) | 4.8 (2.7K ratings) — better |
| Positive reviews | 38.3% of reviews | 65.2% of reviews — better |
| Number of ratings | 1.4K | 2.7K — better |
| Update frequency | Every 6 days — better | Every 5 weeks |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.1 | 13.0 — better |
| Further details — not scored | ||
| Size | 161 MB | 92 MB |
| Age rating | 4+ | 4+ |
| Developer | Emma Technologies LTD. | Bookipi Pty Ltd |
Customer experience
Emma
Budget App & Expense Tracker
User reviews
Emma
From 1.4K App Store ratingsWhat we love
- 👍 Helpful for budgeting and tracking spending
- 🚀 Efficient at categorizing transactions
- 💡 Useful for detecting subscriptions and recurring payments
- 👍 Intuitive and user-friendly interface
- 👍 Provides good financial insights and analytics
Room to improve
- 🔒 Concerns about data privacy and security
- 💰 Expensive subscription model, features locked behind paywall
- 🐛 Syncing issues, transactions not always accurately categorized
- 🔍 Difficult to cancel subscription or delete account
- 📢 Aggressive upselling and notifications
Budget App & Expense Tracker
From 2.7K App Store ratingsWhat we love
- 🚀 Great app, easy to use
- 👍 Useful features, good for business/personal use
- ⭐ Fantastic, best app for expense tracking
- 💯 Awesome, perfect for my needs
Room to improve
- 🐛 Bugs, issues with recurring transactions and wallet balances
- 🔍 Missing features like landscape mode, custom recurring expenses
- ⚠️ Compatibility issues with newer devices, UI not optimized
- 🔒 Concerns about subscription/bank connection process
Bugs and requests
Emma
Reported bugs
4 issues- App crashes or freezes frequently
- Transactions not syncing properly or showing incorrect balances
- Issues connecting to certain bank accounts
- Recurring payments not being tracked accurately
Requested features
5 requests- Add support for more banks and financial institutions
- Improve budgeting features with better categorization and goal-setting
- Provide more customization options for categories and reporting
- Integrate with investment accounts and track net worth
- Offer a more affordable pricing model or free tier with core features
Budget App & Expense Tracker
Reported bugs
4 issues- Entries disappearing and reappearing randomly
- Incorrect wallet totals shown
- Recurring transactions not working as expected
- Compatibility issues with newer iOS devices
Requested features
5 requests- Ability to view recurring expenses in future months
- Option to upload documents/receipts, not just photos
- Automatic categorization of scanned receipts
- Customizable categories and icons
- Dark mode option
In-app purchases
Emma
- Emma Plus Monthly7 Days trial$4.991 Month
- Emma Pro Monthly7 Days trial$9.991 Month
- Monthly Pro Subscription7 Days trial$9.991 Month
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- Emma Pro7 Days trial2 variants$9.991 Month
- Emma Ultimate7 Days trial$14.991 Month
- Emma Plus Yearly7 Days trial$41.991 Year
- Emma Pro7 Days trial2 variants$83.991 Year
- Subscription7 Days trial$83.991 Year
Budget App & Expense Tracker
- Single Bank | Monthly2 Months trial$2.991 Month
- Unlimited Banks | Monthly2 Months trial$4.491 Month
- Single Bank | Annual2 Months trial$23.991 Year
Show 1 moreShow fewer
- Unlimited Banks | Annual2 Months trial$35.991 Year
Questions
Is Emma free?
Is Budget App & Expense Tracker free?
Which has better reviews, Emma or Budget App & Expense Tracker?
Do Emma or Budget App & Expense Tracker have ads?
Which is updated more often, Emma or Budget App & Expense Tracker?
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