America's Test Kitchen vs Not Phở
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
America's Test Kitchen
Access thousands of rigorously tested recipes, cooking videos, and expert product reviews. Enhance your culinary skills with on-demand classes taught by test kitchen professionals. Save favorites, create shopping lists, and discover new dishes for any occasion.
- 14,000+ tested recipes
- Expert-led cooking classes
- App-exclusive content
- Product reviews and ratings
- Save favorite recipes
- Create shopping lists
- Ad-free cooking episodes
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The America's Test Kitchen app delivers the best-tasting recipes, cooking videos, product reviews, and more than 30 years of test kitchen discoveries! Get every rigorously tested recipe from America’s Test Kitchen, Cook’s Illustrated, and Cook’s Country. Recipe collections for every occasion: Weeknight recipes, healthy recipes, desserts, slow cooker recipes, and more all include “Why This Recipe Works” so you’ll know every test kitchen discovery. Save favorite recipes, cook great food, and get the recipe app that has it all. New app-exclusive feature! ATK Classes add on with expert-led cooking classes for all skill levels and personal connections with ATK instructors. Download America’s Test Kitchen today and become a culinary master! America’s Test Kitchen Features: Save Favorite Recipes - Cooking app with 14,000+ best-ever recipes - Recipes tested by test cooks and 70,000 volunteer home cooks - Recipe Collections: slow cooker recipes, seasonal picks, quick meals & more - Recipes added every month and cooking articles added every day! - Save favorite recipes, customize recipes with personal notes & get quick access on any device Kitchen Reviews - Kitchen appliance reviews and ingredient ratings at your fingertips - Save money and time with 8,000+ rigorously researched product reviews & trusted kitchen reviews Full Episodes, Ad-Free - Cooking episodes from 42 seasons of our top-rated TV shows America’s Test Kitchen and Cook’s Country And More! - Get Fresh Pick recommendations based on your favorites with Recipe Recommendations - Find, compare, save favorite recipes & share with others - Shopping lists are created with ease and you’ll never forget anything again New Feature: Add On ATK Classes! - Focused, fun on-demand classes taught by test kitchen experts - Build your skills and refine your cooking intuition - Use “Cook Along” mode to see every step - Enjoy a personal connection with instructors - Access classes for all skill levels Try out the entire app with a free trial. - Current ATK Essential members can access this app at no additional charge after logging in - Access to the ATK app requires a monthly or annual ATK Essential membership, which also includes all the content across the America’s Test Kitchen, Cook’s Illustrated, and Cook’s Country sites. - Bundle ATK Essential + ATK Classes and save! Privacy Policy: https://www.americastestkitchen.com/guides/corporate-pages/privacy-policy CA Privacy Notice: https://www.americastestkitchen.com/guides/corporate-pages/privacy-policy Terms of Service: https://www.americastestkitchen.com/guides/corporate-pages/terms-of-use Contact Us: support@Americastestkitchen.com All subscriptions start at the end of the applicable free trial period. Free trials are only available upon an initial subscription. Payment will be charged to your iTunes account after your free trial period or at confirmation of purchase. Your subscription will automatically renew each month or year 24 hours before the end of the current period and your credit card will be charged through your iTunes account unless auto-renew is turned off at least 24-hours before the end of the current period. You can turn off auto-renew at any time from your iTunes account settings. Any unused portion of a free trial period, if offered, will be forfeited when you purchase a subscription to that publication, where applicable. All products reviewed by America’s Test Kitchen are independently chosen, researched, and reviewed by our editors. We buy products for testing at retail locations and do not accept unsolicited samples for testing. We list suggested sources for recommended products as a convenience to our readers but do not endorse specific retailers. When you choose to purchase our editorial recommendations from the links we provide, we may earn an affiliate commission. Prices are subject to change.
Not Phở
Explore the rich diversity of Vietnamese cuisine beyond the popular noodle soup. This digital cookbook features over 50 authentic recipes with beautiful illustrations and interactive animations. Discover new flavors and expand your culinary horizons with this engaging guide.
- 50+ Vietnamese recipes
- Interactive animations
- Beautiful illustrations
- VoiceOver support
- English and Vietnamese localization
- Adjustable text size
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What is Not Phở and why the name Not Phở? To be clear, there is nothing wrong with Phở and as a matter of fact it is one of my favorite noodle soups. However, there is more to Vietnamese cuisine than just Phở, and many people I know are not even aware that these other delicious dishes even exist! That’s where Not Phở comes in — it’s a digital cookbook exploring Vietnamese cuisine, accompanied by beautiful illustrations and interactive animations to make the experience memorable. Try your hand at new flavors, with 50+ recipes that include: • Banh Mi Sandwich • Vietnamese Crêpes • Vermicelli Noodles • Egg Rolls • Broken Rice • and more! These are recipes that I grew up with, and collected and modified over the years, to showcase what Vietnamese cuisine is all about. That said, the dishes and recipes presented are just a small sample of Vietnamese culture, and there is still more to be explored! The name Not Phở was chosen not to deter people, but contrarily it is meant to encourage you to explore Vietnamese cuisine to its fullest, broadening your horizons much farther than just Phở! Not Phở fully supports VoiceOver, several Accessibility features, and is localized in English and Vietnamese. When an external keyboard is connected, you can even grow or shrink the text size when you need it most using the ⌘+ and ⌘– commands. Not Phở is available in both auto-renewing subscription and a one-time purchase. The auto-renewing subscription is offered at $1.99 per month or $19.99 per year, and the one-time purchase is offered at $49.99 for up to three years of updates. • If you choose to participate in a subscription plan, payment will be charged to your Apple ID account at the confirmation of purchase. • The subscription automatically renews unless it is canceled at least 24 hours before the end of the current period. • Your account will be charged for renewal within 24 hours prior to the end of the current period. • You can manage and cancel your subscriptions by going to your account settings on the App Store after purchase. • All purchases are final. We cannot issue refunds for purchases charged to your Apple ID. Please see our Terms of Service and Privacy Policy for more information regarding auto-renewing subscriptions: https://notpho.app/termsofservice
Screenshots
Verdict
The clearest difference is monetization model: Not Phở at free with in-app purchases against America's Test Kitchen's subscription. Not Phở also leads on ads (none vs shown) and review sentiment (89% vs 66%). America's Test Kitchen's advantage is ratings volume (18K vs 54) and chart position (#7 vs unranked). On price, rating, update cadence and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. America's Test Kitchen sells 6 in-app purchases, starting at $9.99 per month and Not Phở sells 6 in-app purchases, starting at $1.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.9 for America's Test Kitchen against 4.9 for Not Phở. That said, the two scores are not equally well evidenced: America's Test Kitchen has 18K ratings behind it against 54, so its average is the more settled of the two. Written reviews are what separate them: 66% of America's Test Kitchen's written reviews are positive against 89% of Not Phở's.
Both ship on a similar rhythm, roughly fortnightly. The most recent releases landed on October 25, 2026 and October 24, 2026 respectively.
| Parameter | America's Test Kitchen | Not Phở |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (18K ratings) — better | 4.9 (54 ratings) |
| Positive reviews | 66.2% of reviews | 88.9% of reviews — better |
| Number of ratings | 18K — better | 54 |
| Update frequency | Fortnightly | Fortnightly |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Subscription | Free with in-app purchases — better |
| Best chart rank | #7 — better | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod, Mac — better |
| Requires iOS | 15.6 | 13.3 — better |
| Further details — not scored | ||
| Size | 129 MB | 72 MB |
| Age rating | 12+ | 4+ |
| Developer | America's Test Kitchen LP | Mochi Development, Inc. |
Customer experience
America's Test Kitchen
Not Phở
Bugs and requests
America's Test Kitchen
Reported bugs
4 issues- Recipes and content not loading properly
- Inability to access account after updates
- Syncing issues between app and website
- Frequent log-outs and need to re-login
Requested features
4 requests- Add ability to categorize and organize saved recipes
- Improve search functionality and filtering options
- Implement sharing capabilities to easily share recipes
- Add support for metric measurements alongside imperial
Not Phở
Not enough reviews yet to summarise bugs or requests.
In-app purchases
America's Test Kitchen
- ATK Essential - Monthly14 Days trial$9.991 Month
- Classes Monthly$9.991 Month
- Essential + Classes - Monthly$19.991 Month
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- Classes Annual$39.991 Year
- ATK Essential - Annual14 Days trial$49.991 Year
- Essential + Classes - Annual14 Days trial$89.991 Year
Not Phở
- Temp Chef Monthly Subscription7 Days trial$1.991 Month
- Sous Chef Yearly Subscription7 Days trial$19.991 Year
- Small Tip$0.99
- Medium Tip$4.99
- Large Tip$9.99
Show 1 moreShow fewer
- Executive Chef One Time$49.99
Questions
Is America's Test Kitchen free?
Is Not Phở free?
Which has better reviews, America's Test Kitchen or Not Phở?
Do America's Test Kitchen or Not Phở have ads?
Which is updated more often, America's Test Kitchen or Not Phở?
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