SFBB+ vs GAIL's Bakery
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SFBB+
Digitally manage your food business's safety records, ensuring compliance with UK and EU law. Based on official guidance, this app securely stores all your catering SFBB and HACCP records, accessible anytime on your device.
- Digital food safety records
- UK & EU law compliance
- HACCP principles guidance
- Multiple premises support
- Staff sharing
- Reminder notifications
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Running a food business, or looking to start up? UK & EU law says you must have a Food Safety Management System. The SFBB+ App delivers this in a fully digital way, keeping all of your catering SFBB records safe, secure and always available. It’s based on the UK Food Standards Agency “Safer Food Better Business” pack for caterers plus materials and guidance provided on HACCP principles in the territories of England, Wales, Scotland, Northern Ireland and the Republic of Ireland. Download the App, add your premises details and subscribe. You can try it out for FREE for the first 90 days. After that the subscription is just GBP £4.99 per month (inclusive) per premises. You’ll never need to print out another SFBB page, or diary sheet. You’ll never lose it. It’s there, on your smartphone or tablet. Your SFBB+ App records will always be clean, tidy and in order, and always available to you and the Inspector. With lots of important functions such as the ability to have multiple premises, share with multiple staff and receiving reminder notifications when a diary isn’t uploaded – you will wonder how you ever managed without it! If you want more information, please do contact us. We’re delighted to support you and your food business. Download SFBB+ now and give it a try. SFBB+ contains ©Crown copyright material from “Safer food, better business” Food Standards Agency, (2019, as amended) used under the terms of the Open Government Licence v3. The Food Standards Agency is not affiliated with the SFBB+ App and does not endorse SFBB+, All Environmental Health Services Ltd, or its use of the copyright material. SFBB+ is based upon the materials and guidance provided on HACCP principles in the territories of England, Wales, Scotland, Northern Ireland and the Republic of Ireland. SFBB+ and all associated materials, web content and support are only provided in English. Support and translation will not be provided in any other languages. Some associated materials and services are not available outside the UK, as detailed on our web pages. Please note - it is the responsibility of the user of SFBB+ to comply with current food safety legislation and ensure that SFBB+ meets the scope of the food business and the legislative requirements applicable to their territory. SFBB+ is not intended to be definitive for all territories in which it is available, nor a substitute for the relevant local law or guidance. This App is free for a period of 90 days. Any subsequent payment will be charged to your iTunes account at confirmation of purchase. Your subscription will automatically renew each month 24 hours before the end of the current period, and your credit card will be charged through your iTunes account unless auto-renew is turned off at least 24-hours before the end of the current period. You can turn off auto-renew at any time from your iTunes account settings. Any unused portion of the free trial period will be forfeited when you purchase a subscription, where applicable. At the end of purchase via iTunes, you will have access to the selected premises and you will be able to add scans to the premises, edit the premises and share the premises with other users. As stated on iTunes Terms of Service, there are no refunds and you may cancel auto-renewal at any time. All sales are final. Other restrictions apply. Terms of Service and Privacy Policy: https://www.sfbbplus.co.uk/legal-stuff/
GAIL's Bakery
Earn digital stamps with every purchase at participating bakeries. Collect stamps to redeem free bread, coffee, or barista-made drinks. Order ahead to skip the queue and browse the online shop.
- Digital stamp collection
- Earn free bread or drinks
- Order ahead for pickup
- Browse and shop online
- QR code scanning
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Introducing the GAIL's Loyalty App; perfect if you’re a regular of our bakeries. • Scan the app's QR code with every shop to receive a digital stamp. • If you spend more than £20, we'll give you an extra stamp. • Collect 9 stamps and enjoy a handcrafted loaf of bread, coffee or any barista-made drink on us. It's our little way of saying thank you. If you already know what you fancy, you can order ahead to skip the queue and have your favourites ready and waiting. The app also makes it easier to browse and shop online with GAIL’s.
Screenshots
Verdict
The clearest difference is review sentiment: SFBB+ at 78% against GAIL's Bakery's 26%. SFBB+ also leads on ads (none vs shown). GAIL's Bakery's advantage is rating (4.3 vs 3.8) and in-app purchases (none vs 4). On price, ratings volume, update cadence and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
GAIL's Bakery holds the better App Store score, 4.3 against 3.8. Both are backed by a comparable volume of ratings — 77 and 52 respectively. Written reviews complicate that: 78% of SFBB+'s written reviews are positive against 26% of GAIL's Bakery's, so the app with the better star average is not the one people write more warmly about.
SFBB+ ships an update every 5 weeks, GAIL's Bakery monthly. The most recent releases landed on November 13, 2026 and November 14, 2026 respectively.
| Parameter | SFBB+ | GAIL's Bakery |
|---|---|---|
| Price | Free | Free |
| Rating | 3.8 (77 ratings) | 4.3 (52 ratings) — better |
| Positive reviews | 78.3% of reviews — better | 26.1% of reviews |
| Number of ratings | 77 — better | 52 |
| Update frequency | Every 5 weeks | Monthly — better |
| Ads | No — better | Yes |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.6 | 15.6 — better |
| Further details — not scored | ||
| Size | 27 MB | 50 MB |
| Age rating | 4+ | 17+ |
| Developer | All Environmental Health Services Ltd | Gail's |
Customer experience
SFBB+
GAIL's Bakery
User reviews
SFBB+
From 77 App Store ratingsWhat we love
- 👍 Simplifies compliance processes
- 👍 Reduces paperwork
- 👍 User-friendly and easy to use
- 👍 Excellent customer support
- 👍 Saves time and money
Room to improve
- 🐛 App crashes frequently
- 🐛 Difficult to sign up/subscribe
- 🐛 New updates are slower/harder to use
- 🐛 Not intuitive
- 🐛 Daily Diary bugs
GAIL's Bakery
From 52 App Store ratingsWhat we love
- 👍 Easy to set up and clear design
- 👍 User-friendly app
- 👍 Delicious pastries
- 👍 Excellent app
- 👍 Worth getting
Room to improve
- 🤬 Annoying marketing emails
- 🐛 Stamps not always added
- 🐛 Tills not working
- 🐛 App unable to download
- 🐛 Stamps frequently not added
Bugs and requests
SFBB+
Reported bugs
9 issues- App crashes when adding information
- Subscription issues (doesn't link to business email, restore purchase fails)
- New update is awful, harder to use and slower
- Daily Diary full of bugs, erases updates
- Error 404 on App Support link
Show 4 moreShow fewer
- No link to report issues from within the app
- Cannot finalize a particular day instead of the whole week
- Cannot sign in, freezes
- Help pages crash
Requested features
4 requests- Notifications for uncompleted daily checks
- Page for core temps (Date, Time, Dish, Temp)
- In-app download for fridge temperature sheets (monthly, cleaning tick box)
- Notification for not updating daily
GAIL's Bakery
Reported bugs
8 issues- Tills aren't working
- The app is unable to download
- Stamps not Added
- Click and Collect not working
- Rewards disappear
Show 3 moreShow fewer
- Verification failure
- App not usable with no internet connection
- Stamps don't record
Requested features
3 requests- Add loyalty QR Code to Apple Wallet
- Option for honey or syrup
- Order history on the app
In-app purchases
SFBB+
No in-app purchases
GAIL's Bakery
No in-app purchases









