Comparison

TrueCoach vs Coachable Labs

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

TrueCoach

This platform empowers fitness coaches to streamline client management and deliver personalized training. It offers tools for creating custom workouts, tracking progress, and direct client communication, allowing trainers to focus on coaching.

Highlights
  • Custom workout builder
  • Exercise video library
  • Client messaging
  • Workout scheduling and tracking
  • Progress metric monitoring
  • Nutrition logging
Features
Read full description

TrueCoach is the number one platform for coaches and trainers who want to manage more clients with less admin work. Our easy to use workout builder features a 900+ video exercise library, plus the ability to upload your own videos or even migrate them over from YouTube or Instagram directly. We want to help eliminate accountability issues which is why we built a robust internal messaging function so you can connect and engage with all of your clients on one platform. Spend more time doubling down on what you enjoy and that's engaging with clients, tracking and measuring their data, and delivering the highest level coaching experience possible. A TrueCoach account is required. If you are downloading this app, you are a client of a trainer who has chosen to level up and subscribe to the best-personalized coaching app on the market. • Coaches can easily program custom workouts and rest days for their clients • Clients can see their workout schedule, and coaches can track completed and missed workouts • Demo video library to demonstrate proper form, or upload a custom demo video • Clients can message coaches, and leave their own custom photos and videos for analysis • Keep track of key metrics so you can monitor progress • Log your nutrition info Ditch the clunky emails, spreadsheets, and text messages and start getting real results with TrueCoach today.

About

Coachable Labs

This app simplifies nutrition management for both individuals and coaches. Log meals via photo, voice, or typing, track comprehensive nutrition data, and sync weight automatically. Coaches can monitor clients, set goals, and gain insights.

Highlights
  • AI-powered meal logging via photo
  • Voice and quick-type meal entry
  • Comprehensive nutrition tracking (macros, micros)
  • Automatic weight syncing with Apple Health
  • Client management dashboard for coaches
  • Personalized goal setting and progress tracking
Features
Read full description

Coachable is where a coach and their clients work together on nutrition and training: plans, food logs, workouts, check-ins and messages, all in one app. FOR CLIENTS • Today shows what's on for the day: your meals, your training, your check-in and anything your coach asked for, each as a checklist you can tick off • Log a meal by snapping a photo, saying what you ate, scanning a barcode or searching the food library, then confirm the portion with one tap • Follow the meal plan your coach built for you, and see how each day compares with your targets • Train from your coach's program, log sets, reps and weight, and see what you lifted last time. Self-directed clients can build workouts and save sessions in their own library • Follow your workout and rest countdown from a Lock Screen Live Activity • Choose an optional companion to ask about your log, draft meals and weigh-ins, and get help using the app; confirm changes before saving • Track weight, body measurements and progress photos, with guidance on how to measure • Sync steps and weight from Apple Health • Send your coach a weekly check-in and message them with text, photos or voice notes • Home Screen and Lock Screen widgets for today's calories, your next meal and a quick log FOR COACHES • A roster that puts the clients who need you first, with the reason beside each name • Every client in depth: nutrition, training, progress, check-ins and notes • Build meal plans and training programs, save them as templates and assign them in a few taps • A recipe and food library you can reuse across clients • Check-in templates with your own questions, and a review queue for incoming check-ins • Message clients, schedule messages in coach or client time, nudge them when a check-in is due, and get alerts when someone slips • A sample client and a short tour, so you can explore before you invite anyone Meal recognition uses AI to estimate calories and macros from a photo or a description. Estimates can be wrong, so every entry can be edited. Coachable is a coaching and tracking tool, not medical advice. The optional companion uses third-party AI to answer questions using relevant information from your Coachable account. AI responses and nutrition estimates can be wrong.

Screenshots

TrueCoach4 screens
Coachable Labs4 screens

Verdict

The call

TrueCoach and Coachable Labs both sit at 4.9 stars, but that hides the real split: 100% of Coachable Labs's written reviews are positive against 41% of TrueCoach's. TrueCoach's advantage is ratings volume (36K vs 8). On price, rating, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.9 for TrueCoach against 5.0 for Coachable Labs. That said, the two scores are not equally well evidenced: TrueCoach has 36K ratings behind it against 8, so its average is the more settled of the two. Written reviews are what separate them: 41% of TrueCoach's written reviews are positive against 100% of Coachable Labs's.

UpkeepUpdate frequency

TrueCoach ships an update every 3 weeks, Coachable Labs fortnightly. The most recent releases landed on November 8, 2026 and October 30, 2026 respectively.

Scorecard2 real differences · 8 level
TrueCoach versus Coachable Labs: the parameters behind the verdict, then further details
ParameterTrueCoachCoachable Labs
PriceFreeFree
Rating4.9 (36K ratings)5.0 (8 ratings) — better
Positive reviews41.2% of reviews100.0% of reviews — better
Number of ratings36K — better8
Update frequencyEvery 3 weeksFortnightly — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPod — betteriPhone, iPad
Requires iOS15.0 — better16.4
Further details — not scored
Size110 MB57 MB
Age rating12+4+
DeveloperTrueCoach, Inc.DANH CONG TRAN

Customer experience

TrueCoach

All ratings35,628 ratings
Positive97.0%
Neutral1.4%
Negative1.6%
Written reviews515 reviews
Positive41.2%
Neutral15.9%
Negative42.9%

Coachable Labs

All ratings8 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews4 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

TrueCoach

Reported bugs

4 issues
  • Videos not uploading properly
  • Workout data not saving
  • Frequent app crashes and freezes
  • Scrolling and navigation issues

Requested features

4 requests
  • Integration with Apple Health/Watch
  • Ability to edit/rearrange workouts
  • Better workout tracking and data visualization
  • Improved video upload functionality

Coachable Labs

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

TrueCoach

No in-app purchases

None

Coachable Labs

No in-app purchases

Questions

Is TrueCoach free?
TrueCoach is free to download, with no in-app purchases.
Is Coachable Labs free?
Coachable Labs is free to download, with no in-app purchases.
Which has better reviews, TrueCoach or Coachable Labs?
Coachable Labs is rated higher. TrueCoach averages 4.9 out of 5 from 36K ratings, while Coachable Labs averages 5.0 from 8 ratings.
Do TrueCoach or Coachable Labs have ads?
Neither TrueCoach nor Coachable Labs shows ads.
Which is updated more often, TrueCoach or Coachable Labs?
TrueCoach ships an update every 3 weeks, and Coachable Labs fortnightly. Most recently, TrueCoach was updated on November 8, 2026 and Coachable Labs on October 30, 2026.

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