Brightlink PBX vs smrtPhone
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Brightlink PBX
This business communication app provides a cloud-based phone system with contact center features. It allows users to make and receive office calls on their mobile devices, manage answering rules, and access an in-office contact list with real-time presence information.
- Mobile office calls
- Business number caller ID
- Customizable answering rules
- Real-time contact presence
- Visual voicemail
- Call history
- Contact center module
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Brightlink Cloud PBX is a comprehensive, cloud-based phone system with built-in contact center features. It can be purchased as a complete communications solution with Brightlink’s network services and global coverage included or as an application solution only. Advantages: - Receive office calls on your cell phone: Make your office phone mobile, with the ability to transition calls between phones. - Call clients using your business number: Rather than giving out your personal cell phone number to contacts, call them through the app to have your business number appear on their caller ID. - Set answering rules while you're away: Change your office answering rules anywhere, anytime, without logging in to your browser. - Access to an in-office contact list: See who's available for a call, message, or meeting when you're working remote. Benefits & Features: - Custom greetings with configurable hold music - View all office contacts with real time presence - Visual Voicemail - Call with your Office Caller ID from your mobile device - Full Call History - Control Answering Rules - Manage Voicemail Greetings - Mobile Integration - Manage Office and Mobile Contacts - Ext dial from mobile device - Perform transfers, conferences, star codes, and more from mobile. - Seamlessly switch call from mobile app to desk phone without callers knowing. - Available contact center module - Chat with co-workers
smrtPhone
This mobile app integrates your cloud-based phone system with your CRM, enabling seamless calling, texting, and contact management from your device. It logs all communication, allows for call notes, and offers advanced sales features to accelerate your sales cycle and enhance customer relationships.
- CRM contact list sync
- SMS/MMS messaging with CRM logging
- Call logging and recording
- In-call notes sync
- Call disposition tracking
- Multiple Caller ID options
- Text and voicemail inbox access
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smrtPhone is a full featured, cloud based phone system that allows you to make more calls, send more texts, and close more deals. With smrtPhone, your phone system becomes a fully integrated part of your CRM, accelerating your sales cycle, and improving customer relationships. With no forced long-term contracts, a powerful 4-line auto-dialer, advanced Pro features, and pay-as-you-go pricing, smrtPhone is the clear choice for sales-driven businesses. Now you can bring power of smrtPhone to your mobile device. Use the smrtPhone Mobile App to: > Sync your full CRM contact lists so every contact is available from your handheld device > Send text messages (SMS and MMS) to any contact and have it automatically log in your CRM > Make and receive calls and have call data effortlessly tracked, including call recordings > Take notes during/after your call and have them automatically sync to the contact record > Choose from existing call dispositions to mark call outcomes and trigger CRM automations > Easily switch between phone number Caller IDs to ensure you call from the correct phone line > Access your text and voicemail inboxes for individual users and groups > Sync call information (including recent call logs) across platforms, web and mobile IMPORTANT: smrtPhone’s mobile app requires an existing smrtPhone account. DISCLAIMERS: Call quality can be affected by the strength of your internet/4G/5G/LTE connection. Please ensure you have a strong signal or internet connection to achieve best results. Emergency calling may not be available for your number or region.
Screenshots
Verdict
The clearest difference is rating: smrtPhone at 4.6 against Brightlink PBX's 2.3. smrtPhone also leads on update cadence (fortnightly vs every 4 months) and ratings volume (1.4K vs 3). Brightlink PBX's advantage is monetization model (free vs free with in-app purchases) and iOS requirement (14.0 vs 16.0). On price, review sentiment, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
smrtPhone holds the better App Store score, 4.6 against 2.3. That said, the two scores are not equally well evidenced: smrtPhone has 1.4K ratings behind it against 3, so its average is the more settled of the two. Written reviews split almost evenly too, at 25% and 24% positive.
Brightlink PBX ships an update every 4 months, smrtPhone fortnightly. The most recent releases landed on November 2, 2026 and November 6, 2026 respectively.
| Parameter | Brightlink PBX | smrtPhone |
|---|---|---|
| Price | Free | Free |
| Rating | 2.3 (3 ratings) | 4.6 (1.4K ratings) — better |
| Positive reviews | 25.0% of reviews — better | 24.1% of reviews |
| Number of ratings | 3 | 1.4K — better |
| Update frequency | Every 4 months | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 14.0 — better | 16.0 |
| Further details — not scored | ||
| Size | 102 MB | 56 MB |
| Age rating | 4+ | 17+ |
| Developer | Brightlink Communications LLC | smrtStudio Global Inc. |
Customer experience
Brightlink PBX
smrtPhone
Bugs and requests
Brightlink PBX
Not enough reviews yet to summarise bugs or requests.
smrtPhone
Reported bugs
4 issues- Constant log-outs and sign-in issues
- Incorrect caller ID information
- Inability to adjust notification settings
- Syncing and integration problems with Podio
Requested features
4 requests- Add group messaging capability
- Improve contacts management and search
- Allow image/file sharing from website
- Enhance notification and call handling
In-app purchases
Brightlink PBX
No in-app purchases
smrtPhone
No in-app purchases









