Grove Collaborative vs Wholeheartedly Spend Ethically
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Grove Collaborative
Discover and shop for home essentials free from harmful ingredients. Customize your orders with flexible delivery options and enjoy exclusive VIP benefits for a healthier home.
- Screening for harmful ingredients
- Customizable auto-shipments
- Flexible order management
- VIP benefits and rewards
- Happiness guarantee refund
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Every product you bring into your home is a health decision. The Grove app makes those decisions simple. Shop essentials free from harmful ingredients, order on your own terms, and find healthier alternatives for every room and everyone in your family. SCREENING THOUSANDS OF HARMFUL INGREDIENTS We made it our job so it doesn’t have to be yours. Every product we sell is screened against a list of thousands of banned chemicals, including known endocrine disruptors like PFAS, phthalates and bisphenols. It’s the most rigorous ingredient standard in household essentials. SHOP YOUR WAY Order whenever you like, or let the essentials you count on come to you on a set schedule. Set up auto-shipments on your schedule and stay fully in control — delay, edit, skip, or cancel any time. VIP BENEFITS VIP is where Grove gets even better. Free, fast carbon-neutral shipping on every order over $29, faster rewards earning (4% vs. 1%), and members-only perks waiting in the VIP Hub. HAPPINESS GUARANTEE If you aren’t entirely happy, we’ll refund you — no questions asked.
Wholeheartedly Spend Ethically
Discover businesses that align with your values, scoring them on sustainability, racial justice, and human rights. Track your spending to see your impact and find local, ethical alternatives.
- Discover ethical businesses
- Score businesses on values
- Find local and small businesses
- Scan product barcodes
- Track spending impact
- Link bank/credit cards
- Merchant score alerts
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FEEL GOOD ABOUT WHERE YOU SHOP Explore and discover ‣ Learn how businesses score on sustainability, racial justice, Palestinian human rights, and more. ‣ Discover small businesses leading the way to a more sustainable and equitable future. ‣ Find local, small businesses — from LGBTQ-owned bookstores to Black-owned restaurants to Palestinian-owned food brands ‣ Scan product barcodes for insights on brands as you shop. Track your spend ‣ Link your bank or credit card to track your spending and see how the businesses you shop at score. ‣ See what percentage of your spending was at low-scoring businesses or large corporations. ‣ Get merchant score alerts anytime you swipe your card at a scored business. How does it work? Advocacy groups publish data quantifying how businesses perform on various environmental and social justice issues annually. Wholeheartedly makes this information accessible and easy to understand. By avoiding low-scoring companies, we send a powerful message that sustainability and equality are important for the bottom line. Terms of Use: apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is in-app purchases: Grove Collaborative at none against Wholeheartedly Spend Ethically's 1. Grove Collaborative also leads on update cadence (every 2 weeks vs every 3 months) and ratings volume (30K vs 23). Wholeheartedly Spend Ethically's advantage is review sentiment (86% vs 68%) and device support (3 vs 1). On price, rating and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Wholeheartedly Spend Ethically sells 1 in-app purchase, starting at $4.99 per month. Grove Collaborative asks for nothing beyond the download.
On the App Store both sit at effectively the same score — 4.9 for Grove Collaborative against 5.0 for Wholeheartedly Spend Ethically. That said, the two scores are not equally well evidenced: Grove Collaborative has 30K ratings behind it against 23, so its average is the more settled of the two. Written reviews are what separate them: 68% of Grove Collaborative's written reviews are positive against 86% of Wholeheartedly Spend Ethically's.
Grove Collaborative ships an update every 2 weeks, Wholeheartedly Spend Ethically every 3 months. The most recent releases landed on November 11, 2026 and November 3, 2026 respectively.
| Parameter | Grove Collaborative | Wholeheartedly Spend Ethically |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (30K ratings) | 5.0 (23 ratings) — better |
| Positive reviews | 67.9% of reviews | 85.7% of reviews — better |
| Number of ratings | 30K — better | 23 |
| Update frequency | Every 2 weeks — better | Every 3 months |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 18.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 77 MB | 46 MB |
| Age rating | 4+ | 12+ |
| Developer | Grove Collaborative, Inc. | Ashay Sheth |
Customer experience
Grove Collaborative
Wholeheartedly Spend Ethically
Bugs and requests
Grove Collaborative
Reported bugs
2 issues- Issues with removing or editing items in cart
- Inconsistent availability of products
Requested features
2 requests- Improved search and browsing experience
- More flexibility in managing subscriptions
Wholeheartedly Spend Ethically
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Grove Collaborative
No in-app purchases
Wholeheartedly Spend Ethically
- Spend Wholeheartedly1 Month trial$4.991 Month
Questions
Is Grove Collaborative free?
Is Wholeheartedly Spend Ethically free?
Which has better reviews, Grove Collaborative or Wholeheartedly Spend Ethically?
Do Grove Collaborative or Wholeheartedly Spend Ethically have ads?
Which is updated more often, Grove Collaborative or Wholeheartedly Spend Ethically?
Other comparisons
