Comparison

equ app vs AG Coaching

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

equ app

This app provides personalized nutrition coaching to help users achieve sustainable results while still enjoying their favorite foods. It offers meal tracking, weekly check-ins, and guidance to build confidence and control over dietary goals without restrictive dieting.

Highlights
  • Personalized calorie, protein, fat, and carb targets
  • Weekly meal plans
  • Food diary review and weekly check-ins
  • Dining out calculation assistance
  • Ongoing chat support
  • Access to a community group
Features
Read full description

equ is your personalised nutrition coach designed to help you get real, sustainable results while still enjoying the foods you love. Enjoy meals that suit your lifestyle, track your food effortlessly and stay consistent with weekly check ins that guide your progress. Feel confident, supported and in control of your goals, without cutting out the foods you love. equ gives you clarity, confidence and structure around your nutrition so you can reach your goals and maintain them long term, without restriction or overwhelm. Download and start your free 7 day trial Program includes (full program requires a paid subscription): - Personal calorie, protein, fat and carb targets - One full-day meal plan, provided weekly - Weekly check-in and food diary review - Ongoing chat support - Calculation assistance for dining out - Lifetime access to the equ Facebook community Stop dieting, start enjoying the food you love today! Free Trial & Subscription Subscription pricing and terms: equ offers a free 7 day trial for new users valid on first use only. After the 7 day period, you will automatically roll onto the subscription package you selected upon sign up. Your subscription will automatically renew unless cancelled by you. All purchases made through the App Store needs to be managed and cancelled via the App Store. TERMS & CONDITIONS https://joinequ.com/pages/terms-and-conditions TERMS OF USE https://joinequ.com/pages/terms-of-use PRIVACY POLICY https://joinequ.com/pages/privacy-policy

About

AG Coaching

This app simplifies body transformations with custom meal plans, tailored training programs, and expert coaching. It helps users achieve fat loss and muscle-building goals by cutting through conflicting online advice and providing a sustainable system.

Highlights
  • Custom meal plans with thousands of recipes
  • Customizable workout programs for all levels
  • Community support and expert coaching
  • Effortless macro and progress tracking
  • Exclusive educational content on nutrition and training
Features
Read full description

Have you ever tried to lose weight or build muscle but ended up right back where you started because the plan wasn’t sustainable?
 Do you feel overwhelmed by all the conflicting advice online?
 Not sure what to eat, how much to eat, or whether your workouts are even getting you closer to your goal?
 You’re not alone—and that’s exactly why we built AG Coaching.
 We’ve cut through the noise and simplified body transformations into a proven system that makes fat loss and muscle-building easier than ever.
 We’ve used this exact system and had over 1000 crazy transformations
 What You’ll Get Inside: : Custom Meal Plans, No Boring Diets – Build your perfect meal plan with 1,000s of recipes that fit your goals, tastes, and lifestyle. Every meal and recipe inside the app is fully customisable so you can increase or decrease the amounts of any ingredient you want. : Training Programs – Whether you’re a beginner or advanced, get a customisable workout plan tailored to your goals. No more second-guessing. : Accountability & Coaching – Join a community of like-minded people, plus get expert guidance from team AG’s coaches whenever you need. : Effortless Macro & Progress Tracking – Instantly adjust your personalised macro targets and track the progress that matters without stress. : Exclusive Education Hub – Learn exactly how to eat, train, and live without sacrificing social events, travel, or fun.

Screenshots

equ app4 screens
AG Coaching4 screens

Verdict

The call

The clearest difference is review sentiment: AG Coaching at 100% against equ app's 58%. AG Coaching also leads on in-app purchases (none vs 12). equ app's advantage is update cadence (every 4 days vs every 3 weeks). On price, ads, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. equ app sells 12 in-app purchases, starting at $39.90 per 7 days. AG Coaching asks for nothing beyond the download.

UpkeepUpdate frequency

equ app ships an update every 4 days, AG Coaching every 3 weeks. The most recent releases landed on September 25, 2026 and September 17, 2026 respectively.

Scorecard4 real differences · 6 level
equ app versus AG Coaching: the parameters behind the verdict, then further details
Parameterequ appAG Coaching
PriceFreeFree
Rating2.3 (11 ratings) — better—
Positive reviews57.9% of reviews100.0% of reviews — better
Number of ratings11 — better—
Update frequencyEvery 4 days — betterEvery 3 weeks
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPodiPhone, iPod
Requires iOS15.615.0 — better
Further details — not scored
Size119 MB42 MB
Age rating4+17+
DeveloperEqualutionAlex Thomas Gamble

Customer experience

equ app

All ratings11 ratings
Positive27.3%
Neutral0.0%
Negative72.7%
Written reviews121 reviews
Positive57.9%
Neutral1.7%
Negative40.5%

AG Coaching

Written reviews2 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

12 purchases

equ app

Subscriptions12
  • Weekly - 1 Meal Plan$39.907 Days
  • Standard Plan - 1 Month7 Days trial$44.991 Month
  • Monthly - Lite Plan$45.991 Month
Show 9 more
  • Standard Plan - 3 Months7 Days trial$119.993 Months
  • 3 Monthly - Lite Plan$124.992 Months
  • Standard Plan - 6 Months7 Days trial$199.996 Months
  • 6 Monthly - Lite Plan14 Days trial$204.996 Months
  • 2 Monthly - 1 Meal Plan$299.002 Months
  • 3 Monthly - 1 Meal Plan$399.003 Months
  • Intake Goals + Meal Plan$499.992 Months
  • Intake Goals + Meal Plan$699.993 Months
  • 6 Monthly - 1 Meal Plan$799.996 Months
None

AG Coaching

No in-app purchases

Questions

Is equ app free?
equ app is free to download, with in-app purchases available.
Is AG Coaching free?
AG Coaching is free to download, with no in-app purchases.
Do equ app or AG Coaching have ads?
Neither equ app nor AG Coaching shows ads.
Which is updated more often, equ app or AG Coaching?
equ app ships an update every 4 days, and AG Coaching every 3 weeks. Most recently, equ app was updated on September 25, 2026 and AG Coaching on September 17, 2026.

Other comparisons