Loóna vs Box Breathing
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Loóna
This app helps you disconnect from a stressful day and cultivate a positive mood for sleep. It offers immersive guided sessions combining relaxation, storytelling, and sounds to reset your mind and prepare you emotionally for rest.
- Disconnect from stress
- Improve bedtime mood
- Guided escape sessions
- Activity-based relaxation
- Immersive storytelling
- Calming sounds
- Integrates with Apple Health
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- WHAT IS LOÓNA? loóna is the first app that lets you quickly disconnect from a long stressful day and get in the right mood for sleep. - SO, IT'S ANOTHER SLEEP APP, RIGHT? Not exactly. loóna isn’t a list of direct go-to-sleep techniques, but rather a mood-altering app that helps you to stay calm during the day and prepares you emotionally for going to sleep in the evening. - WHY IS BEDTIME MOOD IMPORTANT? Negative emotions we accumulate during the day are processed and consolidated by our brain during sleep making them more difficult to disassociate from when faced again in the future. Moreover, feeling angry, anxious, down, or, the opposite, excited, and elated, is likely to affect latencies to sleep onset and REM-sleep. People mistake it for the symptoms of a sleep disorder, but in reality, they just may be in the wrong mood for sleep. - HOW DOES LOÓNA WORK? From the wake up and during the busy day Loóna will support your emotional states with playlists and immersive stories. Each night you’ll have a recommended escape. An escape is a guided session that combines activity-based relaxation, storytelling, and sounds in a unique way. Complete it to shut the frantic world out, reset your mind, and create the perfect mood for sleep. Loóna saves your escape sessions to your Apple Health app. The upgrade to loóna PLUS provides access to the entire collection of escapes. Our subscription options are: 1-month subscription,3-month subscription and 1-year subscription with a 7 day trial, (price may vary by location). Payment will be charged to iTunes Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription to that publication, where applicable. Terms of service: http://loona.app/terms Privacy policy: http://loona.app/privacy
Box Breathing
Enhance your well-being with guided breathwork exercises. This app offers personalized sessions based on a breathing test, with categories for calm, sleep, focus, and energy. Experience immersive audio, haptic feedback, and sound cues for stress reduction and improved performance.
- Personalized breathing test
- Exercise categories (Calm, Sleep, Focus, Energize)
- Audio guide and sound cues
- Haptic feedback
- CO2 tolerance test
- Stress and anxiety relief
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Unlock the power of breathwork and improve your physical and mental well-being with Float - the ultimate breathing app that makes it easy to breathe. Customize your experience with a breathing test and choose from exercise categories for calm, sleep, focus, quick relief, and energize. Used by top coaches and athletes, Float combines an audio guide, haptic feedback, and sound cues for a truly immersive breathing experience. Breathing is an essential practice for both your physical and mental well-being and Float is the ultimate breathing app that guides you through personalized breathing exercises to help you increase your performance throughout the day and reduce stress & anxiety. With Float, you can take a CO2 tolerance test, which gives us a reliable idea about your breathing in the last weeks and months. This test allows us to customize the breathwork to your very individual demands, ensuring you get the most out of each session. Whether you're an athlete or an office worker, practicing breathwork can be a powerful way to boost your health, and performance, control your nervous system and manage anxiety. Practicing breathwork is scientifically proven to increase your physical and mental performance. The benefits of learning to breathe with Float are endless, including relief from stress and anxiety, emotional healing, increased CO2 tolerance, improved immunity, and easier sleep. You'll also develop or increase self-awareness, enrich your creativity, improve focus and clarity, and boost your confidence and self-esteem. Breathwork with Float can also help you process emotions, heal emotional pain and trauma, and increase your CO2 tolerance. Additionally, it can help boost your immunity, fall asleep easily, enrich creativity, and improve focus, gain clarity and reduce brain fog. Float's breathwork exercises are curated by some of the top breathing coaches and are used by psychologists, physiotherapists, Olympic athletes, Navy SEALs, freedivers, yogis, and neuroscientists. We continue to work on expanding the breathwork exercises library to cover the most frequent stressful events occurring during the day. Breathing exercises are categorized into CALM, SLEEP, FOCUS, QUICK RELIEF, and ENERGIZE. The list of breathing exercises available in Float includes: – 4-7-8: Drift into sleep – Acumen: Get clarity, get focused – Alert: Get ready for action – Balance: Reconcile left & right brain – Box Breathing: Be right here, right now – Coherent: Stabilize your mood – Doping: Pre-workout routine – Ninja: Get calm like a ninja – Recovery: Cool down after a workout – Resonance: Sharpen your mind – Slumber: Sleep soundly – Sunrise: Rise & shine – Sunset: End the day in serenity – Unblock: Set your nose free – Wind Down: Take a moment to deeply relax – NSDR: Non-Sleep Deep Rest Please be aware that sessions can cause and are not limited to: – Tingling – Dizziness – Trembling, shaking, or other physical sensations – Emotional experiences – Experience energy moving through your body Got a question? Send us an email at team@keepfloating.com DISCLAIMER: This content in the Float app is not medical advice or a treatment plan and is intended for general education and demonstration purposes only. The content should not be used to self-diagnose or self-treat any health, medical, or physical condition. Don’t use this content to avoid going to your own healthcare professional or to replace the advice they give you. Consult with your healthcare professional before doing anything contained in this content. Links: Privacy Policy - https://www.keepfloating.com/privacy-policy Terms of Use - https://keepfloating.com/terms Instagram - https://www.instagram.com/float.breath TikTok - https://www.tiktok.com/@float.breath The Float app saves your meditation and sleep sessions to your Apple Health app.
Screenshots
Verdict
The clearest difference is monetization model: Box Breathing at free with in-app purchases against Loóna's subscription. Loóna's advantage is ratings volume (27K vs 320). On price, rating, review sentiment and update cadence there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Loóna sells 9 in-app purchases, starting at $12.99 per month and Box Breathing sells 5 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
Box Breathing holds the better App Store score, 4.8 against 4.6. That said, the two scores are not equally well evidenced: Loóna has 27K ratings behind it against 320, so its average is the more settled of the two. Written reviews point the same way: 74% of Loóna's written reviews are positive against 79% of Box Breathing's.
Loóna ships an update monthly, Box Breathing every 3 weeks. The most recent releases landed on November 8, 2026 and November 3, 2026 respectively.
| Parameter | Loóna | Box Breathing |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (27K ratings) | 4.8 (320 ratings) — better |
| Positive reviews | 73.8% of reviews | 78.6% of reviews — better |
| Number of ratings | 27K — better | 320 |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Subscription | Free with in-app purchases — better |
| Devices | iPhone, iPad, iPod — better | iPhone, Vision Pro |
| Requires iOS | 15.6 — better | 16.0 |
| Further details — not scored | ||
| Size | 222 MB | 96 MB |
| Age rating | 4+ | 4+ |
| Developer | Loona Inc | STRV s.r.o. |
Customer experience
Loóna
Box Breathing
Bugs and requests
Loóna
Reported bugs
3 issues- App crashes or freezes
- Progress resets after updates
- Subscription issues and unauthorized charges
Requested features
5 requests- More free sleepscapes to try
- Ability to choose sleepscapes on demand
- Daytime relaxation activities
- More voice options for narration
- Ability to resume unfinished sleepscapes
Box Breathing
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Loóna
- Loóna Plus: 1 Month Membership$12.991 Month
- [Legacy plan] Loóna Yearly$19.991 Year
- Loóna Plus Membership3 Days trial$19.991 Month
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- Loóna Plus: 1 Year Membership$29.991 Year
- Loóna Plus: 1 Year Membership7 Days trial$39.991 Year
- Loóna Plus: 1 Year Membership2 variants$39.991 Year
- Loóna Plus: 1 Year Membership1 Year trial$39.991 Year
- Loóna Yearly7 Days trial$59.991 Year
- Loóna Plus Membership3 Days trial$99.991 Year
Box Breathing
- Float PRO - Monthly Membership$9.991 Month
- Float PRO Breathing Exercises$39.991 Year
- Float PRO Breathing Exercises$49.991 Year
Show 1 moreShow fewer
- Float PRO Breathing Exercises7 Days trial$69.991 Year
- Float PRO Breathing Exercises$199.99









