Loftie vs CraveBreak
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Loftie
This app helps users improve sleep and morning routines through guided meditations, soundscapes, and screen time management. It offers tools to shift mindset, reduce distractions, and build healthier habits for a more refreshed feeling.
- Screen time limits
- Guided wind-downs
- Daily audio tools
- Routine builder
- Member-only content
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Break up with your smartphone at night. Loftie is the alarm clock that gets your phone out of the bedroom. The app sets up your Loftie Clock or Lamp, then gets out of the way: alarms, sounds, the sunrise light and wind-down routines, from your phone when you want them and from the clock when you don't. Meet Henry. Tell him what's on your mind, a to-do, a 2am idea, your frequent flyer number, and he keeps it, sorts it and reminds you when it matters, so it stops pulling you back to your phone. Henry runs on Claude, by Anthropic. He's free while we build him with you. Less phone, built in: • Drift. Your phone senses your Loftie Clock nearby and puts your chosen apps to sleep the moment you walk into the bedroom. Walk out in the morning and they wake up with you. • Rest. Block distracting apps automatically around your sleep and wake times, in three phases: Relax, Sleep and Rise. • The Loftie Card. A wallet-sized card that blocks your apps with one tap to your phone, wherever you are. • A calmer home screen. The Loftie Clock + Henry widget, and Flip: a plain list of only the apps you need. • Your rules. Choose exactly which apps and websites go quiet and which stay open, like calls, maps and music. For your Loftie: • Alarms, sounds, the sunrise light and red mode on your clock, set from anywhere in the house • Hundreds of sounds, stories, meditations and breathwork for your clock's library • Wind-down routines for the clock and the lamp Works with a Loftie Clock or Loftie Lamp; Drift needs a Loftie Clock. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://loftie.com/pages/privacy-policy
CraveBreak
This app helps you manage cravings for substances like nicotine by guiding you through short breathing exercises. It offers a simple, distraction-free experience to help you regain control during difficult moments.
- Guided breathing exercises
- Manage cravings
- Distraction-free experience
- Short session options (1-3 minutes)
- No login required
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Craving right now? You are not alone. CraveBreak helps you pause, breathe, and move through the moment - right when it matters most. Whether it’s vaping, smoking, or nicotine cravings, CraveBreak is here to help. No login. No setup. Just open the app and start breathing. How it works: • Open the app and choose your moment (1, 2, 3 minutes) when a craving hits • Follow a simple guided breathing rhythm • Let the urge pass, one breath at a time Why it works: Cravings rise and fall like waves. By slowing your breath, you give your body a chance to reset — and the urge fades. What you’ll get: • Calm, focused breathing guidance • A simple, distraction-free experience • A small win every time you use it No pressure. No judgment. Just a moment to take back control. You don’t have to go through it alone. Move through it with CraveBreak.
Screenshots
Verdict
The clearest difference is rating: CraveBreak at 5.0 against Loftie's 4.3. CraveBreak also leads on in-app purchases (none vs 2) and update cadence (every 4 days vs every 9 days). Loftie's advantage is ratings volume (1.5K vs 1). On price and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Loftie sells 2 in-app purchases, starting at $9.99 per month. CraveBreak asks for nothing beyond the download.
CraveBreak holds the better App Store score, 5.0 against 4.3. That said, the two scores are not equally well evidenced: Loftie has 1.5K ratings behind it against 1, so its average is the more settled of the two.
Loftie ships an update every 9 days, CraveBreak every 4 days. The most recent releases landed on October 25, 2026 and October 23, 2026 respectively.
| Parameter | Loftie | CraveBreak |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (1.5K ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 53.4% of reviews | — |
| Number of ratings | 1.5K — better | 1 |
| Update frequency | Every 9 days | Every 4 days — better |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 16.6 | 13 — better |
| Further details — not scored | ||
| Size | 268 MB | 32 MB |
| Age rating | 4+ | 12+ |
| Developer | Loftie, Inc. | Brightness Labs LLC |
Bugs and requests
Loftie
Reported bugs
5 issues- Alarms not going off as scheduled
- Frequent disconnections between app and clock
- App freezing and crashing
- Incorrect time display on clock
- Lamp settings not syncing properly
Requested features
5 requests- Ability to play custom audio files
- More customization options for alarms and sounds
- Integration with smart home devices and voice assistants
- Offline mode for alarm clock functionality
- Improved app stability and responsiveness
CraveBreak
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Loftie
- Loftie Rest Monthly7 Days trial$9.991 Month
- Loftie Rest Annual1 Month trial$59.991 Year
CraveBreak
No in-app purchases









