Lead Center vs ECI Lasso

The Lead Center mobile app consolidates your inbound and outbound interactions and allows you to manage your calls and texts from your mobile phone. It empowers your team to manage communications from the office or on the go, and provides a flexible, easy-to-use system for capturing, engaging with, and managing leads. When someone calls one of your CallRail tracking numbers, you'll receive it on your phone. When you make an outbound call from your phone, you can select any of your tracking numbers to serve as your outbound caller ID. In addition to allowing you to handle business from anywhere, Lead Center serves as a robust communications hub, digital database, and cloud-based softphone, all rolled into one. Lead Center also feeds directly into your CallRail account, so you can trace every interaction back to its marketing source. Track the performance of your marketing efforts, calculate ROI down to the penny, and see which ads and campaigns are responsible for driving calls, texts, and form submissions to your business.

For sales people on the go we now have the core features of Lasso, such as searching for registrants, updating ratings and follow up processes, managing appointments, as well as creating activities, notes and history will now be accessible within the mobile application.