Trident Mindset vs Toolbox by Rick William
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Trident Mindset
This program offers mental toughness and health training based on Navy SEAL and neuroscience-backed tactics. Learn to reduce stress, increase happiness, and navigate adversity through daily lessons and practice exercises.
- 12 proven mindset tactics
- Daily lessons and practice exercises
- Mindset 101 Course
- 12-month Mindset Mastery Course
- Progress tracking
- Offline access
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We believe the quality of your mind determines the quality of your life. Our mission is to teach you to master your mind so you can live your most fulfilled life. WHAT IS TRIDENT MINDSET? Trident Mindset is a mental toughness and mental health training program created by Navy SEALs and neuroscientists. In the app, we teach 12 proven tactics that will help you be calm, effective, and content in any situation: micro-goals, focus, breath control, intentionality, choosing the wrench, stoicism, discipline, meditation, mindfulness, flipping the script, self talk and visualization. Through concise daily lessons and practice exercises, you'll learn to master all 12 tactics. The order of the lessons is personalized for you based on your goals, challenges, and stressors. WHY WE STARTED TRIDENT MINDSET: We all learn how to do so many things in school: write in cursive, calculate the area of a rhombus, analyze Shakespeare. But we never learn some pretty important things - how to manage stress, be happy, control our emotions, take care of our mental health, have discipline, or thrive during adversity. This is a huge problem because life isn’t full of Shakespeare analysis, but it is completely full of adversity - heavy workloads, tight deadlines, raising children, packed schedules, sick loved ones, setbacks, failures, loss, stress, pain, fatigue, and on and on and on. Because we never learned how to thrive during all this adversity, most of us don’t. Almost everyone we know is more stressed and less happy than they’d like to be. We created Trident Mindset to change this. In our careers as Special Operators and neuroscientists, we learned a set of tactics that helped us be calm, effective, and content no matter what was going on. These tactics proved themselves on the battlefield, in the laboratory, and everywhere in between. Learning these tactics so profoundly changed our lives that we are now dedicating our lives to teaching them to everyone. We hope you'll join us. Onward! Subscription & Pricing Information: Trident Mindset is free to download. After downloading the app, you can access the first 12 lessons for free. To access the full Trident Mindset program, we offer both a monthly and annual subscription option ($9.99 per month or $95.99 per year) that begin with a 7-day free trial. Payment will be charged to your credit card through your Apple account after the trial period and when the subscription renews each month. The subscription renews automatically unless canceled at least 24 hours prior to the end of the subscription period. There is no increase in price when renewing. Subscriptions can be managed and auto-renewal can be turned off in Account Settings in iCloud after purchase. Once purchased, refunds will not be provided for any unused portion of the term. Read our full Terms of Service and our Privacy Policy at the links below: https://www.tridentmindset.com/pages/terms https://www.tridentmindset.com/pages/privacy-policy
Toolbox by Rick William
Access a free collection of guided practices for nervous system regulation, meditation, and coaching. Learn techniques blending psychology, neuroscience, and Buddhist practices to build a lasting personal development routine.
- Guided nervous system trainings
- Meditation practices
- Coaching sessions
- 7 Day Challenge
- Daily meditation tracker
- Q&A with coach
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Access a powerful, FREE toolbox of nervous system, meditation, and coaching trainings. Rick William is a multi-modality coach, somatic therapist, and meditation teacher. The ToolBox synthesizes his 10+ years’ experience into a core, effective set of guided practices, accessible on any device, on the go. Learn and train in a transformative fusion of western psychology, neuroscience, and Buddhist practices. Free access to: • 7 Day Challenge guided by Rick William • All the Inner-Toolbox trainings • Q&A section with Rick William • Personal daily Meditation and State tracker Including some his most popular trainings: • Total Morning Activation • Total Morning Presence • Trigger to Tranquil: Activated • Trigger to Tranquil: Deactivated • 5 Dimension of the Heroic Heart • Heroic Self Integration • Rapid Recalibration With this simple, effective ToolBox in your pocket, building a lasting and impactful practice is easy. INFORMATION ABOUT THE APP By signing up, you will get access to subscription(s) that include features such as progress tracking, and offline sync, available to subscribe free of charge. The download of Toolbox by Rick William is free of charge. Read our full Terms of Service and our Privacy Policy: https://passion.io/terms-of-service https://passion.io/privacy-policy
Screenshots
Verdict
The clearest difference is in-app purchases: Toolbox by Rick William at none against Trident Mindset's 9. Toolbox by Rick William also leads on rating (5.0 vs 4.8) and review sentiment (100% vs 92%). Trident Mindset's advantage is update cadence (fortnightly vs every 4 months) and ratings volume (739 vs 11). On price, ads, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Trident Mindset sells 9 in-app purchases, starting at $9.99 per month. Toolbox by Rick William asks for nothing beyond the download.
Toolbox by Rick William holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: Trident Mindset has 739 ratings behind it against 11, so its average is the more settled of the two. Written reviews point the same way: 92% of Trident Mindset's written reviews are positive against 100% of Toolbox by Rick William's.
Trident Mindset ships an update fortnightly, Toolbox by Rick William every 4 months. The most recent releases landed on September 30, 2026 and July 17, 2026 respectively.
| Parameter | Trident Mindset | Toolbox by Rick William |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (739 ratings) | 5.0 (11 ratings) — better |
| Positive reviews | 91.6% of reviews | 100.0% of reviews — better |
| Number of ratings | 739 — better | 11 |
| Update frequency | Fortnightly — better | Every 4 months |
| Ads | Yes | Yes |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Ad-supported — better |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.1 | 15.1 |
| Further details — not scored | ||
| Size | 99 MB | 93 MB |
| Age rating | 4+ | 17+ |
| Developer | Trident Mindset LLC | Mia Koning |
Customer experience
Trident Mindset
Toolbox by Rick William
In-app purchases
Trident Mindset
- Subscription$9.991 Month
- Subscription7 Days trial$9.991 Month
- Subscription$18.991 Month
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- Subscription7 Days trial$18.991 Month
- Monthly Membership$19.991 Month
- Subscription$48.991 Month
- Subscription$95.991 Year
- Subscription7 Days trial$95.991 Year
- Annual Subscription7 Days trial$181.991 Year
Toolbox by Rick William
No in-app purchases
Questions
Is Trident Mindset free?
Is Toolbox by Rick William free?
Which has better reviews, Trident Mindset or Toolbox by Rick William?
Do Trident Mindset or Toolbox by Rick William have ads?
Which is updated more often, Trident Mindset or Toolbox by Rick William?
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