Facebook vs Linktree
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Connect with friends and discover communities based on your interests. Share moments, explore content, and use AI tools to express yourself creatively. Find unique items and engage with creators.
- Personalized feed
- Marketplace shopping
- AI-powered content creation
- Reels and stories
- Community groups
- Direct messaging
Read full descriptionHide full description
Where real people propel your curiosity. Whether you’re thrifting gear, showing reels to that group who gets it, or sharing laughs over fun images reimagined by AI, Facebook helps you make things happen like no other social network. Explore and expand your interests: * Shop Marketplace for hidden gems and take your hobbies to the next level * Personalize your Feed to see more of what you like, less of what you don’t * Ask Meta AI for information and get answers instantly * Drive into reels that reflect the things you're interested in * Search Facebook on any topic and get more interactive results Connect with people and communities: * Join groups to learn tips from real people who’ve been there, done that * Get inspired by creators, or catch up with Friends * Add new Friends to your world, but also decide how closely to keep up with them * Privately message relatable posts that only your BFF will get or that reels trend everyone’s talking about Share your world: * Use generative AI to create custom stickers and images to delight friends * Customize your profile to choose how you show up and who sees your posts * Effortlessly create reels from trending templates, or showcase your creativity with a full suite of editing tools * Capture moments on the fly with stories Some features may not be available in your country or region. Terms & Policies: https://www.facebook.com/policies_center Privacy Policy: https://www.facebook.com/privacy Learn how we're working to help keep our communities safe across Meta technologies at the Meta Safety Center: https://about.meta.com/actions/safety
Linktree
Create a single, customizable link to house all your online content. Share your social media, products, music, and more from one central hub. Track audience engagement with detailed analytics.
- Create a free Linktree URL
- Add various content types (links, music, videos, products)
- Customize design with colors, fonts, and backgrounds
- Share link across social media and other platforms
- Track audience insights and analytics
- Organize saved, bought, and subscribed items
Read full descriptionHide full description
Linktree is the largest link in bio tool used by over 70 million people and organizations around the world. Make your free Linktree in minutes to focus your fans, grow your following, and sell products with one simple link. NEW: Now you can find everything you've saved, bought, downloaded and subscribed to within in the Linktree app. With Linktree, you can be your whole self on one platform rather than a sliver of yourself on many. All the things you do online. All together now. Here’s how it works: 1. Claim your Linktree URL for free (linktr.ee/yourname) 2. Add links, music, playlists, videos, podcasts, forms, causes, products, profiles, a store, your menu, live stream, anything you want! 3. Customize your design to match your brand and style. Get complete control of colors, fonts, button styles, add a bio, and even upload custom background images and videos. You can also select from pre-made themes to get going even faster. 4. Share your Linktree everywhere and anywhere to connect everyone with everything you do. Add your Linktree to your social profiles, email signature, resume and even get your own QR code to use on menus, brochures, or maybe project it on the side of a building, it’s up to you! 5. Learn what works, get insights and detailed insights about your audience, what they click on, where they come from, and tons more. Tell your story with Linktree. Download today and get creating.
Screenshots
Verdict
The clearest difference is ads: Linktree at none against Facebook's shown. Linktree also leads on rating (4.8 vs 4.5) and review sentiment (51% vs 40%). Facebook's advantage is ratings volume (28M vs 61K) and chart position (#2 vs #56). On price, update cadence, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Facebook sells 10 in-app purchases, starting at $2.49 per month and Linktree sells 12 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.
Linktree holds the better App Store score, 4.8 against 4.5. That said, the two scores are not equally well evidenced: Facebook has 28M ratings behind it against 61K, so its average is the more settled of the two. Written reviews point the same way: 40% of Facebook's written reviews are positive against 51% of Linktree's.
Both ship on a similar rhythm, roughly weekly. Both last shipped on September 24, 2026.
| Parameter | Linktree | |
|---|---|---|
| Price | Free | Free |
| Rating | 4.5 (28M ratings) | 4.8 (61K ratings) — better |
| Positive reviews | 40.2% of reviews | 50.9% of reviews — better |
| Number of ratings | 28M — better | 61K |
| Update frequency | Weekly | Weekly |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #2 — better | #56 |
| Devices | iPhone, iPad, iPod, Apple TV — better | iPhone, iPod |
| Requires iOS | 15.1 — better | 15.5 |
| Further details — not scored | ||
| Size | 484 MB | 129 MB |
| Age rating | 12+ | 12+ |
| Developer | Meta Platforms, Inc. | Linktree |
Customer experience
Linktree
User reviews
What we love
- 💡 Helpful for staying connected with family and friends
- 👍 Useful for business and advertising
- 👍 Great for sharing photos and memories
- 👍 Convenient marketplace for buying and selling items
Room to improve
- 🐛 Glitchy and buggy app with frequent issues
- 🤖 Overly aggressive content moderation and censorship
- 🤖 Biased and inconsistent enforcement of community guidelines
- 🤖 Lack of effective customer support
- 💸 Overrun with scams and fraudulent activity
Linktree
From 61K App Store ratingsWhat we love
- 🏆 Excellent for consolidating online presence
- 👍 Easy to use and customize
- 🚀 Streamlines sharing of links
- 💡 Innovative tool for influencers and businesses
- ⭐ Fantastic app with great features
Room to improve
- 🐛 Glitches and bugs with recent updates
- 🤯 Difficult to reorganize links
- 💰 Expensive subscription fees
- 🤔 Limited free features
- 🤖 Poor customer support and unresponsive
Bugs and requests
Reported bugs
4 issues- Frequent app crashes and login issues
- Inability to edit or delete old posts and comments
- Marketplace listings getting incorrectly flagged or removed
- Inconsistent behavior between mobile app and web version
Requested features
4 requests- Improved customer support and appeal process
- More transparency and consistency in content moderation
- Better tools for managing and organizing content
- Customizable feed and notification settings
Linktree
Reported bugs
5 issues- Unable to log in or create new account
- Inability to edit or remove links
- Inconsistent performance and UI issues
- Broken link sharing and analytics features
- Accounts being banned without clear explanation
Requested features
5 requests- Add ability to group links
- Improve analytics and insights
- Allow more customization options
- Integrate with more social platforms
- Fix issues with login and account management
In-app purchases
- Supporter$2.491 Month
- Supporter$4.991 Month
- 99 Stars$0.99
- 45 Stars$0.99
- 95 Stars$1.99
Show 5 moreShow fewer
- 145 Stars$2.99
- 250 Stars$4.99
- 310 Stars$5.99
- 530 Stars$9.99
- 1200 Stars$19.99
Linktree
- Linktree Starter$4.991 Month
- Linkstree Starter$7.991 Month
- Linktree Pro7 Days trial$12.991 Month
Show 9 moreShow fewer
- Linktree Pro7 Days trial$14.991 Month
- Linktree Premium$23.991 Month
- Linktree Premium$34.991 Month
- Linktree Starter$47.991 Year
- Linktree Starter$69.991 Year
- Linktree Pro7 Days trial$129.991 Year
- Linktree Pro7 Days trial$143.991 Year
- Linktree Premium$234.991 Year
- Linktree Premium$359.991 Year








