LINE vs Zalo
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
LINE
Connect with friends and family through free voice and video calls, messaging, and a wide array of stickers and themes. This platform offers seamless communication across mobile, desktop, and smartwatches, with features like encrypted messaging for enhanced privacy.
- Free voice and video calls
- Messaging with stickers and emojis
- Cross-platform compatibility (mobile, desktop, smartwatch)
- Encrypted messaging (Letter Sealing)
- Keep Memo for temporary storage
- Customizable themes
Read full descriptionHide full description
LINE is transforming the way people communicate, closing the distance between family, friends, and loved ones—for free. With voice and video calls, messages, and a limitless variety of exciting stickers, you’ll be able to express yourself in ways that you never thought possible. Available all around the world on mobile, desktop, and Apple Watch, the LINE platform continues to grow, always offering new services and features that make your life more fun and convenient. ◆ Messages, Voice calls, Video calls. Enjoy voice and video calls and exchanging messages with your LINE friends. ◆ LINE stickers, emojis, and themes Express yourself just the way you want with stickers and emojis. Also, find your favorite themes to customize your LINE app. ◆ Home Gives you easy access to your friends list, birthdays, the sticker shop and various services and contents offered by LINE. ◆ Seamless connection on mobile, Apple Watch, and desktop Chat anytime and anywhere. Whether you’re on the go or working at the office or remotely, use LINE via your iPhone, Apple Watch, or desktop. ◆ Store your personal information with Keep Memo My own chatroom to temporarily store messages, photos, and videos. ◆ Messages protected with Letter Sealing Letter Sealing encrypts your messages, call history and location information. Always be assured of your privacy when using LINE. *We recommend using a data plan or connecting to Wi-Fi as you may incur data usage fees otherwise. *Please check the recommended specifications from LINE settings > “Help center” > “LINE usage environment/Settings” > "System requirements for LINE” when installing/updating the LINE app. In addition, if you're using an old version of iOS, we recommend updating it to the latest version. ▼Click here to see how to update your iOS version. https://support.apple.com/en-us/HT204204 ********** If your network speed is too slow or you don't have enough device storage, LINE may not install properly. If this happens, please check your connection and try again. **********
Zalo
This messaging app offers fast and private communication with friends. Send text, voice, and group messages, share your location, and discover new people nearby. It also allows for in-app games and expressive emoticons.
- Fast messaging with instant notifications
- Expressive emoticons and stickers
- High-quality voice messaging
- Discover and connect with nearby friends
- Easy group messaging
- In-app games
- Location sharing
Read full descriptionHide full description
(Vietnamese below) Zalo is the new market-leading messaging app with amazing features. * Rich feature set: => Message your friend in a snap. Receive notifications the moment they reply back. => Express your emotion with fun and cheerful emoticons and stickers. => Send voice messages with fantastic quality and no outside noises => Find and get acquainted with friends nearby. => Send group messages easily with no effort. => Discover and play games with your friends. => Share your location. => High level of privacy. Download Zalo and chat with your friends! Terms of Use: https://zalo.vn/dieukhoan/ Support Information: - Online: https://zalo.me/zalohotroiOS - Email: feedback@zalo.me - Website: https://zalo.me --- Zalo là ứng dụng nhắn tin kiểu mới và kết nối cộng đồng hàng đầu cho người dùng di động Việt. * Zalo có điều gì đặc biệt? => Tốc độ gửi tin nhắn cực nhanh, bạn luôn nhận được thông báo khi có tin nhắn mới kể cả khi không mở ứng dụng. => Thể hiện cảm xúc với emoticon và hình động vui nhộn. => Nhắn tin lời nói với chất lượng âm thanh nén rõ ràng, không tạp âm, không méo tiếng. => Kết nối bạn với những người thú vị xung quanh nơi bạn ở. * Chat với bạn bè, gửi tin nhắn nhóm trong danh bạ thật dễ dàng (chat, sms, voice, photo, games). * Gặp gỡ với những người bạn thú vị trên Phòng Trò Chuyện hoặc Xung quanh nơi bạn ở. * Chia sẻ những khoảnh khắc ngay tức thì với gia đình và bạn bè. * Chia sẻ vị trí. * An toàn và riêng tư. Hãy kích hoạt Zalo và chat ngay với bạn bè trong danh bạ! Thỏa thuận dịch vụ: https://zalo.vn/dieukhoan/ Hỗ trợ người dùng: - Trực tuyến: https://zalo.me/zalohotroiOS - Email: feedback@zalo.me - Website: https://zalo.me
Screenshots
Verdict
The clearest difference is rating: LINE at 3.2 against Zalo's 2.1. LINE also leads on review sentiment (24% vs 6%) and chart position (#37 vs #147). Zalo's advantage is iOS requirement (15.1 vs 18.0). On price, ratings volume, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. LINE sells 9 in-app purchases, starting at $4.99 per month and Zalo sells 10 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.
LINE holds the better App Store score, 3.2 against 2.1. Both are backed by a comparable volume of ratings — 19K and 8.6K respectively. Written reviews point the same way: 24% of LINE's written reviews are positive against 6% of Zalo's.
LINE ships an update every 9 days, Zalo fortnightly. Both last shipped on November 5, 2026.
| Parameter | LINE | Zalo |
|---|---|---|
| Price | Free | Free |
| Rating | 3.2 (19K ratings) — better | 2.1 (8.6K ratings) |
| Positive reviews | 23.8% of reviews — better | 6.3% of reviews |
| Number of ratings | 19K — better | 8.6K |
| Update frequency | Every 9 days — better | Fortnightly |
| Ads | Yes | Yes |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #37 — better | #147 |
| Devices | iPhone, iPad, Apple Watch | iPhone, iPad, iPod |
| Requires iOS | 18.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 405 MB | 278 MB |
| Age rating | 12+ | 12+ |
| Developer | LINE Corporation | Zalo Group |
Customer experience
LINE
Zalo
User reviews
LINE
From 19K App Store ratingsWhat we love
- 💬 Great messaging app
- 🎨 Customizable with cute stickers
- 🌐 Useful for international communication
- 🔒 Secure and private
Room to improve
- 🐛 Frequent bugs and glitches
- 🔑 Difficult account recovery and transfer
- 🚫 Accounts suspended without explanation
- 🤖 Poor customer support
- 🔍 Difficulty adding and searching for contacts
Zalo
From 8.6K App Store ratingsWhat we love
- 👍 Convenient messaging
- 🚀 Good call quality
- 💡 Customizable features
Room to improve
- 🐛 Frequent crashes
- 🔒 Privacy and security concerns
- 🔋 High data and battery usage
- ⚠️ Difficult account recovery
Bugs and requests
LINE
Reported bugs
5 issues- Unable to log in or sign up
- Messages not sending or receiving
- Notifications not working properly
- App crashing after updates
- Incompatibility with new devices and OS versions
Requested features
5 requests- See who is online and typing
- Ability to translate messages
- Automatic chat history backup and sync
- Easier sticker management and organization
- More ways to earn free stickers and points
Zalo
Reported bugs
4 issues- Unable to receive verification codes
- Inconsistent performance on different devices
- Deleted accounts and lost data
- Unreliable video/audio calls
Requested features
4 requests- Ability to use on multiple devices simultaneously
- Improved cloud sync and backup
- Better translation and language support
- Option to disable unwanted notifications
In-app purchases
LINE
- Monthly Plan1 Month trial2 variants$4.991 Month
- 50 LINE Coin$0.99
- 70 LINE Coin$1.39
- 100 LINE Coin$1.99
Show 5 moreShow fewer
- 150 LINE Coin$2.99
- 200 LINE Coin$3.99
- 500 LINE Coin$7.99
- 800 LINE Coin$11.99
- 1600 LINE Coin$22.99
Zalo
- zCloud Mini$0.991 Month
- zStyle - 1 Month2 Months trial$0.991 Month
- zStyle - 1 Month$0.991 Month
Show 5 moreShow fewer
- zCloud 100GB Monthly$1.991 Month
- zStyle - 12 Months$6.991 Year
- zCloud Mini$9.991 Year
- Pro 1 month$9.991 Month
- zCloud Standard$24.991 Year
- Sticker zStyle - 29K$0.99
- Sticker zStyle - 19K$0.99








