当当 vs 天猫
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
当当
This is a comprehensive online shopping mall and a leading book retailer in China. It offers a wide selection of quality products at competitive prices, with a focus on providing an excellent online shopping experience. New users can enjoy exclusive discounts and benefits on their first order.
- Wide product selection
- Quality assurance
- Competitive pricing
- New user discounts
- Personalized recommendations
- Fast delivery
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【关于当当】 当当是一家综合性网购商城，中国图书零售商，一直致力于为顾客提供网上购物的高品质体验！ 【正品保障】：千万商品 品质保证 【好物云集】：好书低价 物超所值 【新人优惠】：新人首单 多重福利 【个性推荐】：智能算法 专业荐书 【优质服务】：快递速达 顾客第一 阅读丈量世界，买书当然是当当！ 【自动订阅悦读会员说明】 1.服务名称：当当购物悦读连续月卡； 2.订阅周期：1个月 3.订阅价格：订阅连续包月产品首月1元/月，之后每月自动扣费19元； 4.购买自动订阅会员的账号，会在每个月订阅期前24小时，从您的iTunes账户中扣费，扣费成功后将顺延一个订阅周期； 5.如取消订阅，苹果手机在 iOS 设备“设置” -> “iTunes Store 与 App Store” -> 选择“Apple ID” -> 点击“查看Apple ID” -> 在账户设置页面点击“订阅” -> 取消当当购物悦读卡连续包月订阅； 6.如未在订阅期结束的至少24小时前关闭订阅的，将视为您同意继续授权，此订阅将会自动续订，并扣除下一个订阅周期的费用； 用户使用协议： http://e.dangdang.com/touch/ddreader50/agreement-page.html?type=ddVipSubscribe&channelId=70000 自动续费服务协议： http://e.dangdang.com/touch/ddreader50/agreement-page.html?type=ddVipRenewal&channelId=70000 隐私政策： http://e.dangdang.com/touch/ddreader50/agreement-page.html?type=ddPrivate&channelId=70000 【联系我们】 -喜欢请给5星好评哦~ -有任何意见，请联系我们，官方微信：当当（dangdangwang01），官方微博：@当当
天猫
This app provides a platform for consumers to purchase brand-name products and high-quality goods. It features official flagship stores, flash sales, and special discounts, aiming to offer a trustworthy and innovative online shopping experience.
- Official flagship stores
- Big brand flash sales
- Billion-subsidy deals
- Juhuasuan discounts
- Tmall Global imported products
- App-exclusive discounts
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Tmall is a shopping app under Alibaba Group, committed to meeting consumers' needs for brand products and high-quality goods. With a vast array of official flagship stores offering genuine products, Tmall ensures a high-quality shopping experience for you. Besides offering genuine goods at a fair price, Tmall continuously innovates pre-sale services and improves after-sale services to become a benchmark for online shopping app, earning the trust of an increasing number of consumers. Special Channels: Tmall App Privileges: Tmall app offers you additional 2% discounts on selected items. Big Brand flash sales: You can seckill brand products at 10 AM, 2 PM, and 8 PM everyday. Billion-Subsidy: You can buy big brands at competitive prices, with instant cashback upon every purchase. Juhuasuan: Juhuasuan offers you up to 90% off for big brands and also cashback on every purchase. Tmall Global: You can explore new imported products from around the world. Please note that specific details may vary based on the product page. For any questions or suggestions, you can contact us through the following channels: Consumer Hotline: +86 9510211 Tmall App: Me - Settings - Feedback We value your feedback and will work to optimize and improve our services as quickly as possible!
Screenshots
Verdict
The clearest difference is rating: 天猫 at 4.7 against 当当's 3.7. 天猫 also leads on in-app purchases (none vs 10) and ratings volume (4.7K vs 3). On price, update cadence, ads and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. 当当 sells 10 in-app purchases, starting at $2.49 per month. 天猫 asks for nothing beyond the download.
天猫 holds the better App Store score, 4.7 against 3.7. That said, the two scores are not equally well evidenced: 天猫 has 4.7K ratings behind it against 3, so its average is the more settled of the two. Written reviews point the same way: 41% of 当当's written reviews are positive against 50% of 天猫's.
当当 ships an update every 3 weeks, 天猫 every 2 weeks. The most recent releases landed on September 21, 2026 and September 24, 2026 respectively.
| Parameter | 当当 | 天猫 |
|---|---|---|
| Price | Free | Free |
| Rating | 3.7 (3 ratings) | 4.7 (4.7K ratings) — better |
| Positive reviews | 41.3% of reviews | 50.0% of reviews — better |
| Number of ratings | 3 | 4.7K — better |
| Update frequency | Every 3 weeks | Every 2 weeks — better |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 15.0 | 14.0 — better |
| Further details — not scored | ||
| Size | 192 MB | 302 MB |
| Age rating | 4+ | 17+ |
| Developer | Beijing DangDangWang Information Technology Co., Ltd | 浙江天猫网络有限公司 |
Customer experience
当当
天猫
User reviews
当当
From 3 App Store ratingsWhat we love
- 📚 Wide book selection
- 💻 Syncs across devices
- 💳 Supports various payment methods
- 📦 Fast delivery (mentioned by a few)
- 👍 User-friendly interface (older reviews)
Room to improve
- 📉 Frequent price drops without price protection
- 😠 Poor customer service
- 🚚 Slow or no delivery
- 🐛 Numerous bugs and glitches
- 💸 Extra fees for certain payments
天猫
From 4.7K App Store ratingsWhat we love
- 🚀 Fast delivery
- 👍 Great user experience
- 💕 Excellent shopping platform
Room to improve
- 🐛 Frequent crashes
- 🚫 Forced login requirement
- 📢 Excessive ads and notifications
- 🤖 Poor customer service
- 🤷♂️ Inconsistent user experience
Bugs and requests
当当
Reported bugs
19 issues- App crashes frequently
- Cannot access order history
- Login/registration issues
- Network connection errors
- App freezes on white screen
Show 14 moreShow fewer
- Cannot select text when editing address
- Cannot place orders
- App dies when clicking 'My Favorites'
- Cannot use gift cards
- Order cancellation issues
- Unable to view orders
- App crashes when trying to leave reviews
- Search function issues
- Cannot bind phone number
- App not responsive
- Download/update issues
- Cannot use evaluation system
- Cannot access order details
- Cannot use coupons
Requested features
10 requests- Support for international mobile numbers for registration
- Add barcode scanning function
- Improve third-party store management
- Add in-app page previews for books
- Add iOS 7 back gesture support
Show 5 moreShow fewer
- Allow binding of overseas mobile numbers
- Improve website and app integration
- Add dark mode option
- Improve search and navigation
- Allow price protection on price drops
天猫
Reported bugs
3 issues- Login issues for overseas users
- Compatibility problems on newer iOS versions
- Incorrect product information and pricing
Requested features
4 requests- Improved search and filtering
- Easier return/refund process
- Support for international payment methods
- Better iPad optimization
In-app purchases
当当
- 当当云阅读悦读卡 – 月卡（连续包月）$2.491 Month
- 6元电子书充值包$0.99
- 12元电子书充值包$1.99
- 当当读书1个月租阅礼包$1.99
Show 6 moreShow fewer
- 30元电子书充值包$3.99
- 当当云阅读悦读卡 – 月卡（优惠）$3.99
- 50元电子书充值包$6.99
- 98元电子书充值包$14.99
- 198元电子书充值包$29.99
- 388元电子书充值包$59.99
天猫
No in-app purchases
