Blvd vs DRIVEN AREA app
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Blvd
This mobile companion app helps beauty consultants stay connected with their customers while on the go. It requires a subscription to a specific service to function.
- Customer connection on-the-go
- Mobile companion to Boulevard software
- Business customer management
- Stay connected with customers
Read full descriptionHide full description
Main Street Software, Inc. has been making Boulevard, the leading software for Mary Kay Beauty Consultants, longer than any other software worldwide. Avenue, the mobile companion to Boulevard allows you to stay connected with your customers while you are on-the-go with your business. ** Important: Avenue for iPhone will only work if you have a subscription to the Avenue iPhone Service. Standard Data Rates may apply; and functionality may be limited based upon your cellular carrier’s limitations and functionality. **
DRIVEN AREA app
This business app offers tools to manage customers, events, and leads. It includes features for sending invites, tracking notes, and accessing training videos. Stay organized and never miss an opportunity with this mobile solution.
- Event invites via text/email
- Lead management
- Training videos
- Location maps
- Notepad for notes
- Promotions and team building tools
Read full descriptionHide full description
The all new DRIVEN AREA app is here !!! *** by Auri Hatheway *** Revolutionize your Business by having these tools at your finger tips!!! Customer favorites include Event Invites via text/email, a concise place for all your Leads, Videos of the Week, Location maps so your guests wont get lost, and a Notepad for all your Mary Kay training Notes. No more lost leads, no more lost notes, no more lost opportunities - You will always have your Invites on the go. Message from Auri What's Hot Locations Events Send an Invite Promotions Team Building MK Catalogs New Consultants Calendar & Newsletter Leads Photo Booth Notes Training Videos Resources Contact Us Register for Event Web & Social Media Copyright © 2015 Auri Hatheway. All Rights Reserved.
Screenshots
Verdict
The clearest difference is rating: DRIVEN AREA app at 4.3 against Blvd's 3.5. DRIVEN AREA app also leads on update cadence (every 6 weeks vs every 9 months) and review sentiment (57% vs 42%). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
DRIVEN AREA app holds the better App Store score, 4.3 against 3.5. Both are backed by a comparable volume of ratings — 2 and 8 respectively. Written reviews point the same way: 42% of Blvd's written reviews are positive against 57% of DRIVEN AREA app's.
Blvd ships an update every 9 months, DRIVEN AREA app every 6 weeks. The most recent releases landed on September 30, 2026 and September 23, 2026 respectively.
| Parameter | Blvd | DRIVEN AREA app |
|---|---|---|
| Price | Free | Free |
| Rating | 3.5 (2 ratings) | 4.3 (8 ratings) — better |
| Positive reviews | 41.7% of reviews | 57.1% of reviews — better |
| Number of ratings | 2 | 8 — better |
| Update frequency | Every 9 months | Every 6 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 8.0 — better |
| Further details — not scored | ||
| Size | 0 MB | 20 MB |
| Age rating | 4+ | 17+ |
| Developer | Main Street Software, Inc. | Shane Hatheway |
Customer experience
Blvd
DRIVEN AREA app
In-app purchases
Blvd
No in-app purchases
DRIVEN AREA app
No in-app purchases
Questions
Is Blvd free?
Is DRIVEN AREA app free?
Which has better reviews, Blvd or DRIVEN AREA app?
Do Blvd or DRIVEN AREA app have ads?
Which is updated more often, Blvd or DRIVEN AREA app?
Other comparisons
