Comparison

Buffer vs Socialync

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Buffer

Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.

Highlights
  • Cross-platform posting
  • Content scheduling
  • Idea organization
  • Performance analytics
  • Calendar view
  • Apple Watch app
Features
Read full description

Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023

About

Socialync

Streamline your social media presence by posting content to multiple platforms simultaneously. This app allows you to upload once, customize captions for each network, and publish across Instagram, TikTok, YouTube, Facebook, X, and LinkedIn with a single tap.

Highlights
  • Cross-post to 6 platforms at once
  • Custom captions per platform
  • AI caption assistant
  • Schedule posts up to 1 year ahead
  • Video transcript analyzer
  • Supports Instagram, TikTok, YouTube, Facebook, X, LinkedIn
Features
Read full description

Socialync is the fastest social media cross-posting app for creators and businesses. Post to Instagram, TikTok, YouTube, Facebook, X (Twitter), and LinkedIn simultaneously in under 2 minutes. Stop wasting 45 minutes uploading the same content to every platform. Socialync lets you upload once, customize captions for each network, and publish everywhere with a single tap. WHY CREATORS CHOOSE SOCIALYNC CROSS-POST TO 6 PLATFORMS AT ONCE Upload your video, photo, or text content once. Select your platforms. Hit post. Socialync publishes to Instagram (including Reels), TikTok, YouTube (including Shorts), Facebook, X (formerly Twitter), and LinkedIn all at the same time. No more switching between apps. CUSTOM CAPTIONS PER PLATFORM Write platform-optimized captions without copy-pasting. Each network gets its own caption, hashtags, and formatting tailored to what works best on that platform. AI CAPTION ASSISTANT Stuck on what to write? Socialync's AI generates engaging captions optimized for each platform. Plus, the Video Transcript Analyzer turns your video content into ready-to-post text. SCHEDULE UP TO 1 YEAR AHEAD Plan your content calendar and schedule posts to publish at the perfect time. Set it and forget it Socialync handles the posting automatically. SIMPLE, AFFORDABLE PRICING Free plan: 10 posts/month across all 6 platforms. Premium: $10/month for unlimited posts, unlimited social accounts, AI features, and priority support. No per-channel fees. No enterprise pricing. No hidden costs. BUILT BY A CREATOR, FOR CREATORS Socialync was built by a content creator with 25M+ views who got tired of spending 45 minutes manually uploading the same video to 5 platforms after every edit. No complicated dashboards. No enterprise features you'll never use. Just fast, simple cross-posting that saves you hours every week. SUPPORTED PLATFORMS - Instagram (Feed, Reels, Stories) - TikTok - YouTube (Videos, Shorts) - Facebook (Pages, Profiles) - X (formerly Twitter) - LinkedIn (Personal, Company Pages) WHAT MAKES SOCIALYNC DIFFERENT Unlike Hootsuite ($99/mo) or Sprout Social ($249/mo), Socialync is built for individual creators and small teams not enterprise marketing departments. Unlike Buffer, you don't pay per channel. Unlike Later, there's no post limit on Premium. Join thousands of creators who save hours every week with Socialync. Download free today and start cross-posting in minutes. Terms of Use: https://www.socialync.io/terms-of-service Privacy Policy: https://www.socialync.io/privacy-policy

Screenshots

Buffer4 screens
Socialync4 screens

Verdict

The call

Buffer and Socialync both sit at 4.7 stars, but that hides the real split: 86% of Socialync's written reviews are positive against 54% of Buffer's. Socialync also leads on iOS requirement (15.0 vs 18.0). Buffer's advantage is ratings volume (35K vs 14) and chart position (#155 vs unranked). On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Buffer sells 11 in-app purchases, starting at $5.99 per month and Socialync sells 4 in-app purchases, starting at $22.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.7 for Buffer against 4.7 for Socialync. That said, the two scores are not equally well evidenced: Buffer has 35K ratings behind it against 14, so its average is the more settled of the two. Written reviews are what separate them: 54% of Buffer's written reviews are positive against 86% of Socialync's.

UpkeepUpdate frequency

Buffer ships an update every 5 days, Socialync every 11 days. The most recent releases landed on October 18, 2026 and October 3, 2026 respectively.

Scorecard5 real differences · 6 level
Buffer versus Socialync: the parameters behind the verdict, then further details
ParameterBufferSocialync
PriceFreeFree
Rating4.7 (35K ratings)4.7 (14 ratings)
Positive reviews54.2% of reviews85.7% of reviews — better
Number of ratings35K — better14
Update frequencyEvery 5 days — betterEvery 11 days
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchasesFreemium
Best chart rank#155 — better—
DevicesiPhone, iPad, Apple WatchiPhone, iPad, iPod
Requires iOS18.015.0 — better
Further details — not scored
Size154 MB90 MB
Age rating4+4+
DeveloperBuffer, Inc.Socialync LLC

Customer experience

Buffer

All ratings34,554 ratings
Positive94.0%
Neutral2.7%
Negative3.3%
Written reviews578 reviews
Positive54.2%
Neutral10.2%
Negative35.6%

Socialync

All ratings14 ratings
Positive92.9%
Neutral0.0%
Negative7.1%
Written reviews7 reviews
Positive85.7%
Neutral0.0%
Negative14.3%

Bugs and requests

Buffer

Reported bugs

5 issues
  • Drafts not registering in visual calendar
  • Inability to reorder scheduled posts
  • Inconsistent behavior between mobile and desktop versions
  • Automatic posting not working as expected
  • Issues with image/video quality and formatting

Requested features

5 requests
  • Add support for Twitter threads
  • Improve visual planning and calendar view
  • Integrate with more platforms like Slack and Discord
  • Allow more customization and control over posts
  • Provide better analytics and performance insights

Socialync

Not enough reviews yet to summarise bugs or requests.

In-app purchases

11 purchases

Buffer

Subscriptions11
  • Essentials - 1 Channel$5.991 Month
  • Essentials+Team: 1 Channel$11.991 Month
  • Essentials - 2 Channels$11.991 Month
Show 8 more
  • Pro for 1 Month2 variants$14.991 Month
  • Essentials - 3 Channels$17.991 Month
  • Essentials - 4 Channels$23.991 Month
  • Essentials - 5 Channels$29.991 Month
  • Essentials - 6 Channels$35.991 Month
  • Small Business$99.991 Month
  • Small Business for 1 Month$99.991 Month
  • Pro for 1 Year$144.991 Year
4 purchases

Socialync

Subscriptions4
  • Socialync Premium$22.991 Month
  • Business - Monthly$45.991 Month
  • Socialync Premium$199.991 Year
Show 1 more
  • Business - Yearly$399.991 Year

Questions

Is Buffer free?
Buffer is free to download, with in-app purchases available.
Is Socialync free?
Socialync is free to download, with in-app purchases available.
Which has better reviews, Buffer or Socialync?
Buffer and Socialync are both rated 4.7 out of 5 on the App Store, from 35K and 14 ratings respectively.
Do Buffer or Socialync have ads?
Neither Buffer nor Socialync shows ads.
Which is updated more often, Buffer or Socialync?
Buffer ships an update every 5 days, and Socialync every 11 days. Most recently, Buffer was updated on October 18, 2026 and Socialync on October 3, 2026.

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