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Buffer: Plan & Schedule Posts

Buffer: Plan & Schedule Posts

Social Media Content Planner

34K ratings
545 reviews
#143 in top-grossing Social Networking
💼 Business
🌐 Social Networking
Free
In-App Purchases

Details

  • Released
  • Updated
  • December 22, 2011
  • August 30, 2026

Features

Developer

Buffer, Inc.
✨Promote your app ✨
Buffer: Plan & Schedule Posts screenshot #1 for iPhone
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Buffer: Plan & Schedule Posts screenshot #7 for iPhone
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🎪3 available
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About

Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.

✓Cross-platform posting
✓Content scheduling
✓Idea organization
✓Performance analytics
✓Calendar view
✓Apple Watch app
Show original description

What users say

Summarized from real user reviews of Buffer. Based on 34K reviews and a 4.7/5 average, it highlights the 5 positives and 5 negatives reviewers mention most about this Social Networking app.

Positive things

  • 💻Easy to use
  • 🕰️Convenient scheduling
  • 🔍Helpful for social media management
  • 🤖Automated posting
  • 📈Improved engagement and growth

Negative things

  • 🐛Stability issues and bugs
  • 🔗Unreliable platform integrations
  • 📸Limited image/video handling capabilities
  • 🔒Frustrating login/authentication problems
  • 💰Expensive paid plans
See all reviews

What's New in Buffer

15.8

August 30, 2026

- Improved Instagram and Facebook channel connection flows, including support for connecting Instagram via Facebook and linking existing Instagram channels to Facebook. - The Composer now supports pasting remote image and video URLs, including attaching multiple images from a URL at once. - Posting options in the Composer are clearer and remember your previous selection. - Added a new Channel Settings view, plus search for larger channel lists and drag-and-drop channel reordering. - Calendar improvements include a week selector at the top, quick access to the date picker, and better landscape support. - Added support for Instagram 3:4 images and updated Reel validation requirements. - Focus Mode while typing is now optional and can be turned on in settings. - Fixed several issues and made general improvements across the app.

More

Subscription plans

Small Business

• 25 Connected Social Accounts • 5 Team Members & Contributions Feature. • 2,000 scheduled posts per profile • RSS feed integration • All standard Buffer features. Small Business subscriptions are available at a monthly rate of $99.99.

$99.991 Month
How to cancel Buffer subscription ⁉️

Charts

Top Grossing

📉 143-4

Social Networking

This app dropped -4 positions in Social Networking chart.

Last updated on September 5, 2026.

Events

Read more about Introducing Community
Event EndedMajor Update

Introducing Community

A focused space to reply to every comment

Nov 12, 2025 — Dec 8, 2025

Read More

Read more about Biggest Release Yet
Event EndedMajor Update

Biggest Release Yet

We've packed this update full of improvements.

Sep 15, 2025 — Oct 15, 2025

Read More

Read more about Bluesky video scheduling
Event EndedMajor Update

Bluesky video scheduling

Now you can schedule video posts to Bluesky

Dec 3, 2024 — Jan 3, 2025

Read More

See All

User reviews

Most RecentHighest RatedLowest Rated

Broken update

The latest version of the app no longer works with X
Igor OsIgor Os

Love the multiple content feature

I love using this app, knowing that I’m putting multiple content out there at one time.
Justin builderJustin builder

Update sucks

This new update isn’t good. I’ve never left a bad review for Buffer. EVER. But this is horrible.
706nix706nix

Dommage

Une application qui fonctionnait très bien depuis longtemps mais depuis quelques semaines et l’ajout de nouvelles fonctionnalités, les titres des posts ne restent pas et le raccourcisseur d’URL ne fonctionne plus (pourtant cela fonctionne sur la version desktop). En vrai habituellement c’est une application 4-5 étoiles, mais là ce n’est pas possible
Show more
ruralDissidentruralDissident

New Update

New update has made the app unusable. The channels are no longer easily accessible.
jeffh117jeffh117
See 540 more reviews

Developer apps

Remix by Buffer
Remix by Buffer

Transform links for Instagram

🌐 Social Networking

(228)

Free
With Ads
See developer apps

User experience

🐞

Reported Bugs

5 issues

Drafts not registering in visual calendar

Bug

Inability to reorder scheduled posts

Bug

Inconsistent behavior between mobile and desktop versions

Bug

Automatic posting not working as expected

Bug

Issues with image/video quality and formatting

Bug
✨

Requested Features

5 requests

Add support for Twitter threads

Feature

Improve visual planning and calendar view

Feature

Integrate with more platforms like Slack and Discord

Feature

Allow more customization and control over posts

Feature

Provide better analytics and performance insights

Feature

FAQ

What does Buffer do?

Buffer is a social media management app that allows users to plan, schedule, and publish posts across various platforms. It helps creators stay consistent by automating content delivery and provides tools to engage with audiences and track post performance.

What are the key features of Buffer?

Key features include the ability to post to numerous social platforms like Instagram, TikTok, Facebook, and LinkedIn, schedule YouTube Shorts, TikToks, and Instagram Reels, organize ideas in a content library, and view simple analytics to see top-performing posts.

Is Buffer free to use?

The app offers a free version with in-app purchases, meaning some features or advanced functionalities might require payment. This allows users to start managing their social media without an initial cost.

What platforms can I post to with Buffer?

You can share content to a wide range of platforms including Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, and Mastodon. It also supports scheduling for formats like YouTube Shorts, TikToks, Instagram Reels, and Stories.

How does Buffer help with content organization?

Buffer provides a central content library where you can save inspiration and ideas. You can use tags to categorize these ideas by theme or campaign, making it easy to find and move them to your schedule when you're ready to publish.