1. Home
  2. 🌐 Social Networking
  3. Metricool
Metricool

Metricool

Social media management tool

96 ratings
107 reviews
📊 Productivity
🌐 Social Networking
Free
In-App Purchases

Details

  • Released
  • Updated
  • January 12, 2016
  • July 16, 2026

Developer

Metricool Software SL
✨Promote your app ✨
Metricool screenshot #1 for iPhone
Metricool screenshot #2 for iPhone
Metricool screenshot #3 for iPhone
Metricool screenshot #4 for iPhone
iphone
ipad
🧾$30.00
In-App Purchase↘︎
⭐107
Reviews↘︎
📝7+ tags
Tags↘︎
❓5 answered
FAQ↘︎
📦~ in 1 week
Updates frequency↘︎
🖼️Get Icon
Icons↘︎

About

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

✓Schedule posts across multiple platforms
✓Unified inbox for messages and comments
✓Manage digital ad campaigns
✓Track social media analytics
✓Generate custom reports
✓Visual content calendar
Show original description
+1

What's New in Metricool

3.22.0

July 16, 2026

Minor improvements Bugfixing

Subscription plans

Starter Mobile 5

Manage social accounts for up to 5 brands.

$30.001 Month
How to cancel Metricool subscription ⁉️

User reviews

Most RecentHighest RatedLowest Rated

Broken auth

SSO doesn’t work. Saw a response from metricool to change the account type and add a password, this is unacceptable and poor engineering. The web app dev team did a great job but their iOS team needs a serious look- I do this for a living and know this is solvable with the right hires.
Mister KristopherMister Kristopher

Response from developer

TThanks for the kind words about the web, glad that part is working well for you. We hear you on the iOS SSO issue. Our current priority is the web experience, but we're passing your feedback along to keep pushing the mobile version forward. We appreciate you taking the time to share this, especially with your professional perspective.

Needs to take a hard look in the mirror

Too clunky, doesn’t capture data trends and insights correctly (or at all), and plans are way too expensive for a small single-person creator like me. Seems to be aiming for a high-level clientele without the UI or capability to back up the price. Decided to look for a new option for scheduling my posts once they lowered the monthly post limit to 20 across all accounts. Wish more thought was put into supporting smaller creators with a cheaper tier that gave less “brands” and more posts and insights. If you’re a smaller creator, go try Buffer or another scheduler instead that’s actually affordable for what it offers.
Show more
digitalbelledigitalbelle

Response from developer

Thank you for the honest feedback. Metricool is built with professional use in mind, and we know that's not the right fit for everyone, that's okay. We do offer a free plan with no time limit. Wishing you the best with whatever works for you.

Pretty useless

Using it to schedule posts is a huge pain and usually doesn’t work for every platform anyway. The one thing I liked was the monthly summaries. Now that those are gone I just don’t see the point
JabarkianJabarkian

Do not recommend

The app is so extremely hard to get anything to open and work. Would not use and do not recommend
heisnwksoheisnwkso

Logged me out won’t let me log back in

Along with many other problems like not uploading media, it logged me out and won’t let me log back in
Ddd65_PDdd65_P
See 102 more reviews

FAQ

What does Metricool do?

Metricool is an all-in-one tool designed to help users manage, plan, and optimize their social media strategy and digital advertising. It allows for scheduling posts, managing messages and comments from a single inbox, analyzing performance across various platforms, and monitoring ad campaigns.

What are the key features of Metricool?

Key features include an intuitive visual calendar for planning and scheduling posts across numerous social media platforms, a unified inbox for managing all messages and comments, tools to manage and analyze digital advertising campaigns (Facebook Ads, Google Ads, TikTok Ads), and comprehensive social media analytics with custom report generation.

Is Metricool free to use?

The application offers a free tier with in-app purchases for additional features or expanded capabilities. Users can download and utilize the basic functionalities without immediate cost, with options to upgrade for more advanced tools and services.

What social media platforms does Metricool support?

Metricool supports a wide range of platforms including Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, and Google Business Profile. It also integrates with Facebook Ads, Google Ads, and TikTok Ads for advertising management.

How can Metricool help with social media strategy?

Metricool aids in strategy by providing tools to schedule content at optimal times, analyze competitor performance, track key metrics across all connected platforms, and manage audience interactions efficiently. This centralized approach allows for data-driven decisions to refine and grow an online presence.