Comparison

Buffer vs Khoros Marketing

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Buffer

Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.

Highlights
  • Cross-platform posting
  • Content scheduling
  • Idea organization
  • Performance analytics
  • Calendar view
  • Apple Watch app
Features
Read full description

Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023

About

Khoros Marketing

This app allows users to create and publish social media content, engage with audiences, and manage social activities from their mobile devices. It offers features for content creation, event sharing, and responding to conversations, ensuring security with approval workflows.

Highlights
  • Create and publish content on the go
  • Capture and share events with photos
  • Plan social activities with a mobile calendar
  • Respond to and share conversations
  • Ensure security with approval workflows
Features
Read full description

Social business goes mobile for Khoros customers! The Khoros Marketing mobile app makes it easy to create great social experiences for your audiences, from wherever you need to be. The perfect mobile complement to our desktop solution, our updated app empowers your entire team to engage with your audiences on Facebook, Twitter, LinkedIn, Instagram and Weibo • Create and publish authentic content on the go • Capture and share events on the fly with photos from your camera or library • Plan social activities using the mobile calendar • Respond to and share in relevant conversations and items assigned to you • Ensure security with the same enforcement of approval workflows and other safeguards you rely on in our desktop version. The Khoros Marketing mobile app is just one more way we’re helping you create meaningful engagement and lasting relationships that build your business. The use of Khoros requires a subscription.

Screenshots

Buffer4 screens
Khoros Marketing4 screens

Verdict

The call

The clearest difference is rating: Buffer at 4.7 against Khoros Marketing's 3.5. Buffer also leads on review sentiment (54% vs 22%) and update cadence (every 5 days vs every 3 months). Khoros Marketing's advantage is in-app purchases (none vs 12) and iOS requirement (12.4 vs 18.0). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Buffer sells 11 in-app purchases, starting at $5.99 per month. Khoros Marketing asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Buffer holds the better App Store score, 4.7 against 3.5. That said, the two scores are not equally well evidenced: Buffer has 35K ratings behind it against 15, so its average is the more settled of the two. Written reviews point the same way: 54% of Buffer's written reviews are positive against 22% of Khoros Marketing's.

UpkeepUpdate frequency

Buffer ships an update every 5 days, Khoros Marketing every 3 months. The most recent releases landed on October 16, 2026 and September 25, 2026 respectively.

Scorecard8 real differences · 3 level
Buffer versus Khoros Marketing: the parameters behind the verdict, then further details
ParameterBufferKhoros Marketing
PriceFreeFree
Rating4.7 (35K ratings) — better3.5 (15 ratings)
Positive reviews54.2% of reviews — better22.2% of reviews
Number of ratings35K — better15
Update frequencyEvery 5 days — betterEvery 3 months
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchases — betterSubscription
Best chart rank#145 — better—
DevicesiPhone, iPad, Apple WatchiPhone, iPad, iPod
Requires iOS18.012.4 — better
Further details — not scored
Size154 MB65 MB
Age rating4+4+
DeveloperBuffer, Inc.Khoros LLC

Customer experience

Buffer

All ratings34,554 ratings
Positive94.0%
Neutral2.7%
Negative3.3%
Written reviews578 reviews
Positive54.2%
Neutral10.2%
Negative35.6%

Khoros Marketing

All ratings15 ratings
Positive46.7%
Neutral20.0%
Negative33.3%
Written reviews9 reviews
Positive22.2%
Neutral11.1%
Negative66.7%

Bugs and requests

Buffer

Reported bugs

5 issues
  • Drafts not registering in visual calendar
  • Inability to reorder scheduled posts
  • Inconsistent behavior between mobile and desktop versions
  • Automatic posting not working as expected
  • Issues with image/video quality and formatting

Requested features

5 requests
  • Add support for Twitter threads
  • Improve visual planning and calendar view
  • Integrate with more platforms like Slack and Discord
  • Allow more customization and control over posts
  • Provide better analytics and performance insights

Khoros Marketing

Not enough reviews yet to summarise bugs or requests.

In-app purchases

11 purchases

Buffer

Subscriptions11
  • Essentials - 1 Channel$5.991 Month
  • Essentials+Team: 1 Channel$11.991 Month
  • Essentials - 2 Channels$11.991 Month
Show 8 more
  • Pro for 1 Month2 variants$14.991 Month
  • Essentials - 3 Channels$17.991 Month
  • Essentials - 4 Channels$23.991 Month
  • Essentials - 5 Channels$29.991 Month
  • Essentials - 6 Channels$35.991 Month
  • Small Business$99.991 Month
  • Small Business for 1 Month$99.991 Month
  • Pro for 1 Year$144.991 Year
None

Khoros Marketing

No in-app purchases

Questions

Is Buffer free?
Buffer is free to download, with in-app purchases available.
Is Khoros Marketing free?
Khoros Marketing is free to download, with no in-app purchases.
Which has better reviews, Buffer or Khoros Marketing?
Buffer is rated higher. Buffer averages 4.7 out of 5 from 35K ratings, while Khoros Marketing averages 3.5 from 15 ratings.
Do Buffer or Khoros Marketing have ads?
Neither Buffer nor Khoros Marketing shows ads.
Which is updated more often, Buffer or Khoros Marketing?
Buffer ships an update every 5 days, and Khoros Marketing every 3 months. Most recently, Buffer was updated on October 16, 2026 and Khoros Marketing on September 25, 2026.

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