Comparison

天猫 vs IKEA 宜家家居

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

天猫

This app provides a platform for consumers to purchase brand-name products and high-quality goods. It features official flagship stores, flash sales, and special discounts, aiming to offer a trustworthy and innovative online shopping experience.

Highlights
  • Official flagship stores
  • Big brand flash sales
  • Billion-subsidy deals
  • Juhuasuan discounts
  • Tmall Global imported products
  • App-exclusive discounts
Features
Read full description

Tmall is a shopping app under Alibaba Group, committed to meeting consumers' needs for brand products and high-quality goods. With a vast array of official flagship stores offering genuine products, Tmall ensures a high-quality shopping experience for you. Besides offering genuine goods at a fair price, Tmall continuously innovates pre-sale services and improves after-sale services to become a benchmark for online shopping app, earning the trust of an increasing number of consumers. Special Channels: Tmall App Privileges: Tmall app offers you additional 2% discounts on selected items. Big Brand flash sales: You can seckill brand products at 10 AM, 2 PM, and 8 PM everyday. Billion-Subsidy: You can buy big brands at competitive prices, with instant cashback upon every purchase. Juhuasuan: Juhuasuan offers you up to 90% off for big brands and also cashback on every purchase. Tmall Global: You can explore new imported products from around the world. Please note that specific details may vary based on the product page. For any questions or suggestions, you can contact us through the following channels: Consumer Hotline: +86 9510211 Tmall App: Me - Settings - Feedback We value your feedback and will work to optimize and improve our services as quickly as possible!

About

IKEA 宜家家居

Shop over 9000 home furnishing products, discover the latest promotions, and find inspiration for your home. Explore various styles and solutions to meet your needs, with delivery available in over 200 cities in China.

Highlights
  • Shop over 9000 products
  • Latest promotions
  • Home furnishing inspiration
  • Various styles and solutions
  • Delivery service in China
Features
Read full description

宜家家居,来自瑞典,全球知名家具和家居零售商,以“为大众创造更美好的日常生活”为理念。 在这里你不仅可以买到9000多种产品,了解最新的商业促销信息,更可以获取源源不断的家居灵感和家居解决方案。无论你喜爱哪一种风格,都可以在这里找到你喜欢的产品,和你需要的家居解决方案。 宜家目前配送到全国超过二百个城市, 运费9.9元/包裹起。 * 此移动应用(App)由宜家电子商务(中国)有限公司运营,仅供中国内地的宜家用户使用。 IKEA, founded in Sweden, is a global home furnishing retailer with the vision “to create a better everyday life for the many people”. Via the new IKEA App, you can shop through more than 9000 products and get the latest promotions. Moreover, inspiration and solutions about home furnishing are always available here. We provide various styles, products and solutions that correspond to your needs. Now, IKEA’s delivery service has covered more than 200 cities in China. Freight fees starting at 9.90 RMB/parcel. * This mobile app (“App”) is operated by the IKEA E-Commerce (China) Co., Ltd. serving IKEA users in the Mainland China only.

Screenshots

天猫4 screens
IKEA 宜家家居4 screens

Verdict

The call

The clearest difference is ads: 天猫 at none against IKEA 宜家家居's shown. IKEA 宜家家居's advantage is review sentiment (76% vs 47%) and monetization model (free vs free with in-app purchases). On price, update cadence, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

IKEA 宜家家居 holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: IKEA 宜家家居 has 401K ratings behind it against 4.7K, so its average is the more settled of the two. Written reviews point the same way: 47% of 天猫's written reviews are positive against 76% of IKEA 宜家家居's.

UpkeepUpdate frequency

天猫 ships an update every 2 weeks, IKEA 宜家家居 fortnightly. Both last shipped on November 6, 2026.

Scorecard5 real differences · 5 level
天猫 versus IKEA 宜家家居: the parameters behind the verdict, then further details
Parameter天猫IKEA 宜家家居
PriceFreeFree
Rating4.7 (4.7K ratings)5.0 (401K ratings) — better
Positive reviews46.7% of reviews76.0% of reviews — better
Number of ratings4.7K401K — better
Update frequencyEvery 2 weeks — betterFortnightly
AdsNo — betterYes
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS14.0 — better15.0
Further details — not scored
Size304 MB101 MB
Age rating17+4+
Developer浙江天猫网络有限公司Inter IKEA Systems B.V.

Customer experience

天猫

All ratings4,742 ratings
Positive91.7%
Neutral2.0%
Negative6.3%
Written reviews274 reviews
Positive46.7%
Neutral3.6%
Negative49.6%

IKEA 宜家家居

All ratings1,618 ratings
Positive98.6%
Neutral0.6%
Negative0.9%
Written reviews50 reviews
Positive76.0%
Neutral4.0%
Negative20.0%

User reviews

天猫

From 4.7K App Store ratings

What we love

  • 🚀 Fast delivery
  • 👍 Great user experience
  • 💕 Excellent shopping platform

Room to improve

  • 🐛 Frequent crashes
  • 🚫 Forced login requirement
  • 📢 Excessive ads and notifications
  • 🤖 Poor customer service
  • 🤷‍♂️ Inconsistent user experience

IKEA 宜家家居

From 401K App Store ratings

What we love

  • 👍 Convenient online shopping
  • 👍 Detailed product information
  • 👍 Smooth browsing experience
  • 👍 Reliable delivery and installation services

Room to improve

  • 🐛 Frequent app crashes
  • 🐛 Laggy performance
  • 🔋 High battery consumption
  • 🚫 Lack of English language support

Bugs and requests

天猫

Reported bugs

3 issues
  • Login issues for overseas users
  • Compatibility problems on newer iOS versions
  • Incorrect product information and pricing

Requested features

4 requests
  • Improved search and filtering
  • Easier return/refund process
  • Support for international payment methods
  • Better iPad optimization

IKEA 宜家家居

Reported bugs

2 issues
  • Sudden app updates causing issues
  • Inability to choose location and language preferences

Requested features

3 requests
  • Support for iPad devices
  • Ability to change account information
  • More payment options and smoother checkout process

In-app purchases

None

天猫

No in-app purchases

None

IKEA 宜家家居

No in-app purchases

Questions

Is 天猫 free?
天猫 is free to download, with no in-app purchases.
Is IKEA 宜家家居 free?
IKEA 宜家家居 is free to download, with no in-app purchases.
Which has better reviews, 天猫 or IKEA 宜家家居?
IKEA 宜家家居 is rated higher. 天猫 averages 4.7 out of 5 from 4.7K ratings, while IKEA 宜家家居 averages 5.0 from 401K ratings.
Do 天猫 or IKEA 宜家家居 have ads?
IKEA 宜家家居 shows ads; 天猫 does not.
Which is updated more often, 天猫 or IKEA 宜家家居?
天猫 ships an update every 2 weeks, and IKEA 宜家家居 fortnightly. Most recently, 天猫 was updated on November 6, 2026 and IKEA 宜家家居 on November 6, 2026.

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