Yandex Direct vs Helpy
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Yandex Direct
Manage your advertising campaigns directly from your mobile device. Easily create, launch, and monitor ad performance with intuitive tools, even without prior experience. Stay informed about your budget and receive essential campaign updates.
- Create and launch ad campaigns
- Edit existing campaigns
- Track campaign performance
- Monitor budget and top up balance
- Receive essential notifications
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Create, launch, and manage ad campaigns right from your phone — no experience needed. Already in the app, you can: - Set up campaigns with Easy Start, edit them, and track their performance - Monitor key metrics for campaigns created in Direct Pro - Keep an eye on your budget and top up your balance quickly and easily - Receive only essential notifications about your campaigns — like when they start or stop More features to help grow your business are coming soon. Stay tuned!
Helpy
Streamline service desk operations with individual chat threads for each inquiry. This app helps coordinate staff and monitor service quality through ratings. Employees can easily join using invitation links or QR codes.
- Organized service desk workflow
- Individual chat for each inquiry
- Staff coordination
- Service quality ratings
- Invitation link/QR code access
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Helpy is used to organize the service desk workflow, each enquiry gets its own separate chat. The application facilitates the coordination of a service desk staff and control of the quality of service ratings. Employees can connect to the application via an invitation link or a QR code.
Screenshots
Verdict
The clearest difference is rating: Yandex Direct at 4.6 against Helpy's 3.9. Yandex Direct also leads on review sentiment (48% vs 17%) and ratings volume (165 vs 7). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Yandex Direct holds the better App Store score, 4.6 against 3.9. That said, the two scores are not equally well evidenced: Yandex Direct has 165 ratings behind it against 7, so its average is the more settled of the two. Written reviews point the same way: 48% of Yandex Direct's written reviews are positive against 17% of Helpy's.
Yandex Direct ships an update every 3 weeks, Helpy every 2 weeks. The most recent releases landed on September 24, 2026 and September 6, 2026 respectively.
| Parameter | Yandex Direct | Helpy |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (165 ratings) — better | 3.9 (7 ratings) |
| Positive reviews | 48.4% of reviews — better | 16.7% of reviews |
| Number of ratings | 165 — better | 7 |
| Update frequency | Every 3 weeks | Every 2 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.0 | 15.7 — better |
| Further details — not scored | ||
| Size | 101 MB | 16 MB |
| Age rating | 4+ | 4+ |
| Developer | Direct Cursus Computer Systems Trading | Simply Good Software |
Customer experience
Yandex Direct
Helpy
In-app purchases
Yandex Direct
No in-app purchases
Helpy
No in-app purchases
