Ipsos AppLife vs Happisodes

Ipsos AppLife is a research app that allows us to connect with you! Our researchers will be able to chat with you directly, post questions, send out tasks and respond to your answers. To participate you need to receive an invite from us that will contain a login and password. The Ipsos AppLife app allows us to conduct qualitative research. The app is connected to a closed web environment, where projects can be created, participants and observers can be invited and where Ipsos can view and download the results. Participants can post different types of responses in a research. For example, text messages, photos with a subtext, videos and audio messages with or without a subtext. A research community is possible. In a community, participants can react to each other’s posts. Reactions placed by a moderator are shown in a different color. The moderator can communicate with the participants through the app or through the closed web environment. Researchers can create a project online and can ask participants to fulfil a couple of tasks. You can, for instance, give participants one general assignment: ‘Keep track of what you cook for dinner for the next couple of weeks’, but you can also choose to let participants post one photo about a certain topic each week. To take part in a research, you simply sign in with your email address and received password. You can, for example, receive a password through a market research company or recruitment agency. This app also works without an internet connection (after downloading the project). This means that participants can, where and whenever they like, take part in a research.

Since March 2023 Happy Thinking People is part of Human8. Happisodes is a research app from independent qualitative research consultancy. The app is designed so our Researchers can chat directly with you on your mobile, post questions, invite you to complete tasks, and of course for the researchers themselves to respond to your questions or feedback. The app is a closed community in a closed web environment – to participate, you will need an invitation from us, with a login and password. Each survey will have specific sign-in requirements. The types of research projects and tasks vary – it could involve us asking you to post photos, for example, make a short video, including with text comment, or selecting pictures from a selection, maybe even simply sending a text message. More general tasks can run over a number of days – for example, a general assignment might be keeping track of what you drink at all times of the day from Monday to Friday. Or they can be restricted to one task per day. A project can be a research community – which allow participants to read and react to one another’s posts. Every project has a Moderator, who can communicate with the participants through the web or through the closed environment of the app. All moderator comments or questions are in a different colour. Once you’ve downloaded the project, you can complete the tasks in both on and offline mode – the app works without an internet connection. Some projects will involve trying to understand where you are when you are participating – these will ask you to keep your GPS function running. All the responses will be available in real-time to the Researchers running the project. They will moderate sensitively and come back to you as quickly as possible if there’s something they need to understand better. All tasks are designed to be short, relevant and fun to do. They help us better understand your world – we hope you enjoy the experience! Any questions? Please send an email to happpisodes@htpeople.de