Telos vs Self App
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Telos
Discover your purpose and design a more intentional life. This AI-powered companion offers personalized insights, accountability, and tools based on positive psychology to help you grow and live fully. Connect with your aspirations and build momentum with actionable challenges.
- AI-powered life coaching
- Personalized purpose profile
- Actionable insights and challenges
- Positive psychology-based guidance
- Confidential and secure data
Read full descriptionHide full description
Telos, your home for self-discovery and life on purpose. School teaches you everything except the most important subject: yourself. Telos is where you build a real relationship with who you are, so you can get off autopilot and live on purpose. Your Profile In minutes, a picture of who you aspire to be starts to emerge. Begin with your core virtues, the qualities you want to live by, then grow your profile into your vision, goals, and habits. This becomes your compass: the thing you check when life feels busy and you need to remember what actually matters to you. Your Ritual Design a moment to come back to yourself, on your schedule and on the days you choose. Your ritual recenters you on your virtues, your vision, your goals, and your habits, then gives you space to reflect in your own way. A few minutes for yourself. This is how purpose becomes a lifestyle. Your Coach Your Telos AI is available whenever you need it, over text, voice, or photo. It asks good questions instead of handing you answers, because the point is to trust your own wisdom, not outsource it. Think of it as a wise friend that won't answer for you, trained in positive psychology and ancient wisdom. Your Rings Every ring is a moment of insight. A gold Daily Ring gives you one small practice for one of your virtues. A green Growth Ring celebrates growth and reveals a pattern in your own life you might not have seen yourself. Share one with a friend, or take it into your coach and go deeper. Your Tools A growing library of self-guided exercises to build the inner skills nobody taught you. Work through them in the app or alongside your journal. Each one helps you wake up, grow up, and show up across all areas of your life. Why Telos Self-discovery, not self-improvement that stays surface-level. You cannot outperform your self-awareness. Telos starts from the belief that you have incredible potential already within you, and helps you build an honest, secure relationship with yourself that impacts the rest of your life. The whole human. Mind, body, heart, and soul, developed together. Not a mood tracker, not a meditation timer, not therapy. Conscious human development. AI that gives you back your agency. Most technology is built to keep you on it. Telos is built to send you back to your life. The highest goal of a coach is to become redundant. Yours alone. Built with industry-leading safety and privacy standards. Your reflections stay confidential, secure, and de-identified. Join the movement Telos is the technology layer of World On Purpose, a movement of people choosing to live intentionally. Workshops, circles, a pocket journal, and campus chapters. This is where it starts. Create your Telos and begin becoming who you're meant to be. Terms of Use and Privacy Policy: worldonpurpose.com/terms and worldonpurpose.com/privacy Questions or problems? Email connect@worldonpurpose.com and we'll jump right on it.
Self App
This app offers daily prompts and guidance for self-reflection, inner discovery, and personal growth. It helps users explore their inner truth, reconnect with values, and find clarity. Designed for those seeking intention and a deeper connection with themselves.
- Daily self-reflection prompts
- Inner discovery guidance
- Personal growth exercises
- Resolving inner conflicts
- Finding answers through associations
- Focused, distraction-free experience
Read full descriptionHide full description
What if one app could help you discover your purpose, understand yourself better, and live more consciously — every single day? Self App is a unique app for self-reflection, inner discovery, and personal growth. Through daily questions, symbolic images, and intuitive guidance, Self helps you explore your inner truth and reconnect with your values. This is not a journal, not a meditation app — it's a new kind of experience that feels like talking to a wiser version of yourself. Whether you're searching for clarity, trying to find your purpose, or simply seeking a deeper connection with yourself — Self App is your gentle companion on the journey. Key features: • Your inner navigation system • Daily practices to work with your personal questions • Resolving inner conflicts to find harmony • Finding answers through associations • No noise. No feed. Just space for you. Self App was created for those who question, reflect, and seek to live with intention. Download now and begin your journey toward inner truth, conscious living, and emotional awareness. Subscription Policy for SELF APP - Payment will be charged to the iTunes account upon purchase confirmation. The subscription automatically renews unless auto-renewal is turned off at least 24 hours before the end of the current billing period. - The account will be charged for renewal within 24 hours before the end of the current period at the cost of the selected plan. - Users can manage their subscription and disable auto-renewal in their account settings. Privacy Policy & Terms of Use Privacy Policy: https://app-cdn.yourself.digital/uploads/files/SELF_Privacy_Policy-ENG.html Terms of Use: https://app-cdn.yourself.digital/uploads/files/SELF_User_Agreement_Ukr-Eng.pdf
Screenshots
Verdict
The clearest difference is review sentiment: Self App at 100% against Telos's 62%. Telos's advantage is ads (none vs shown) and ratings volume (42 vs 2). On price, update cadence, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Telos sells 2 in-app purchases, starting at $9.99 per month and Self App sells 4 in-app purchases, starting at $6.99 per month. Whichever you choose, the download price is not the number that matters.
Telos holds the better App Store score, 4.7 against 4.5. That said, the two scores are not equally well evidenced: Telos has 42 ratings behind it against 2, so its average is the more settled of the two. Written reviews complicate that: 62% of Telos's written reviews are positive against 100% of Self App's, so the app with the better star average is not the one people write more warmly about.
Telos ships an update every 6 days, Self App every 9 days. The most recent releases landed on October 30, 2026 and October 24, 2026 respectively.
| Parameter | Telos | Self App |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (42 ratings) — better | 4.5 (2 ratings) |
| Positive reviews | 61.5% of reviews | 100.0% of reviews — better |
| Number of ratings | 42 — better | 2 |
| Update frequency | Every 6 days — better | Every 9 days |
| Ads | No — better | Yes |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 18.6 |
| Further details — not scored | ||
| Size | 103 MB | 444 MB |
| Age rating | 12+ | 17+ |
| Developer | Telos Labs, Inc. | Interplay Digital UAB |
Customer experience
Telos
Self App
In-app purchases
Telos
- Membership14 Days trial$9.991 Month
- Membership$19.991 Month
Self App
- Basic7 Days trial$6.991 Month
- Base$24.991 Month
- Progressive7 Days trial$59.991 Year
Show 1 moreShow fewer
- Progressive$209.991 Year









