Comparison

Toxic Affirmations vs Grow Therapy

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Toxic Affirmations

This app delivers daily snarky affirmations to boost your confidence and remind you of your own awesomeness. It offers home screen widgets and push notifications for timely motivation. Share the positivity (or toxicity) with friends.

Highlights
  • Daily snarky affirmations
  • Home screen widgets
  • Customizable push notifications
  • Affirmation sharing
  • 7-day free trial
Features
Read full description

People are dumb. You're dope af. TA reminds you of this every day. Toxic Affirmations provides 1-5 affirmations everyday to remind you to crush your enemies or why Emily better watch her back. Widgets for your homescreen included. **PREMIUM FOREVER LICENSE ($2.99/one-time after 7-day free trial)** Start with a 7-day free trial then continue with a paid subscription to access all features: - Daily Dose: Receive 1 to 5 snarky affirmations every day - Widgets: Add toxic motivation to your home screen - Push Notifications: Get affirmations at your preferred times - Sharing: Spread the toxicity with friends Privacy Policy: https://amalgam.design/hervin_portfolio/toxic-affirmations-privacy-policy/ Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Grow Therapy

Access mental health care that's covered by insurance and fits your life. Find a therapist, book sessions, and get guided support between appointments with an AI tool designed to complement your care.

Highlights
  • Therapy covered by insurance
  • Find therapists by identity, specialty, language
  • Book and join sessions easily
  • AI-powered guided support between sessions
  • Message provider securely
  • Access therapy tools and worksheets
  • Track progress and manage care
Features
Read full description

Welcome to Grow Therapy – mental health care that’s easy to start, covered by insurance, and flexible enough to grow with your life. Whether you're working through anxiety, stress, burnout, relationships, or life’s ups and downs, Grow helps you find the right provider, book quickly, and stay supported before, during, and after your sessions. With over 1 million clients served and 10 million+ sessions delivered, Grow has built trust the old-fashioned way – one session at a time. Now with the Grow Therapy app, your care can move with you. Because life doesn’t pause between sessions, and now, neither does your care. The support you need. The way you need it. * Therapy that fits your schedule: Evenings, weekends, no waitlists * Thousands of therapists who get you: Search by identity, specialty, language, and more * Covered by insurance: 100+ plans accepted—some sessions cost as little as $0 * Clear cost estimates: No subscriptions. No hidden fees * All-in-one care: Therapy and medication support in one place Say hello to coach At the heart of the Grow app is coach, a conversational AI tool built specifically to support your mental health between sessions. With more than one-third* of Americans already comfortable using AI for mental health support, we wanted to build an alternative that keeps a clinician’s expertise and training front and center. Most AI tools aren’t designed for therapy and they don’t integrate with your provider. We built coach to be different. Grow’s coach is an AI-powered, guided support tool built with clinical input, privacy, and safety at its core. It’s designed to help you reflect, build on your sessions, and keep growing between visits. Grow’s coach is fine-tuned to complement your care, not replace it, working in alignment with your provider and care plan, never independently. Do the work with your therapist. Practice it between sessions with coach. The Grow App: Stay connected and supported—anytime, anywhere. Book and join sessions, message your provider, and grow between visits with guided support, reflection, and practice from coach. Here’s what you can do in the app: * Book and join sessions in one tap * Message your provider anytime, securely * Use pre-session check-ins and post-session tools to stay on track * Get guided support between sessions with coach * Access handouts, worksheets, and therapy tools * Track your progress with session insights and reminders * Manage therapy and medication in one place The Grow app brings therapy into real life. Whether you’re prepping for a session, navigating a tough moment, or reflecting on progress, your care stays with you, wherever you are. Feeling better starts easier at Grow. Download Grow Therapy and take the first step. Note: coach is available to eligible clients in select U.S. states. Grow’s coach is AI-powered and designed to support you between sessions. It doesn't replace therapy, isn't monitored in real time, and isn't a crisis tool. Grow’s coach is not a replacement for any medical diagnosis or treatments; likewise, it cannot, and does not intend to, provide medical advice or diagnosis. If you’re in a crisis or emergency, call 988 or 911. CONNECT WITH US! We’re always happy to hear from you! Check out our website: growtherapy.com Follow us on TikTok: tiktok.com/@growtherapy Follow us on Instagram: instagram.com/growtherapy Like us on Facebook: facebook.com/joingrowtherapy * Bansal, Bhavika. “Can an AI Chatbot Be Your Therapist? A Third of Americans Are Comfortable With the Idea.” YouGov, May 17, 2024.

Screenshots

Toxic Affirmations4 screens
Grow Therapy4 screens

Verdict

The call

The clearest difference is rating: Grow Therapy at 4.8 against Toxic Affirmations's 3.4. Grow Therapy also leads on in-app purchases (none vs 3) and ratings volume (11K vs 5). Toxic Affirmations's advantage is update cadence (every 2 days vs weekly). On price, review sentiment, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Toxic Affirmations sells 3 in-app purchases, starting at $9.99 per year. Grow Therapy asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Grow Therapy holds the better App Store score, 4.8 against 3.4. That said, the two scores are not equally well evidenced: Grow Therapy has 11K ratings behind it against 5, so its average is the more settled of the two. Written reviews complicate that: 50% of Toxic Affirmations's written reviews are positive against 44% of Grow Therapy's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Toxic Affirmations ships an update every 2 days, Grow Therapy weekly. The most recent releases landed on October 28, 2026 and November 3, 2026 respectively.

Scorecard6 real differences · 5 level
Toxic Affirmations versus Grow Therapy: the parameters behind the verdict, then further details
ParameterToxic AffirmationsGrow Therapy
PriceFreeFree
Rating3.4 (5 ratings)4.8 (11K ratings) — better
Positive reviews50.0% of reviews — better44.0% of reviews
Number of ratings511K — better
Update frequencyEvery 2 days — betterWeekly
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchasesFree — better
Best chart rank—#84 — better
DevicesiPhone, iPad — betteriPhone
Requires iOS17.7 — better18.0
Further details — not scored
Size8 MB261 MB
Age rating17+17+
DeveloperRJ BuchananGrow Care, Inc.

Customer experience

Toxic Affirmations

All ratings4 ratings
Positive75.0%
Neutral0.0%
Negative25.0%
Written reviews2 reviews
Positive50.0%
Neutral0.0%
Negative50.0%

Grow Therapy

All ratings11,197 ratings
Positive93.9%
Neutral1.6%
Negative4.5%
Written reviews300 reviews
Positive44.0%
Neutral8.7%
Negative47.3%

Bugs and requests

Toxic Affirmations

Not enough reviews yet to summarise bugs or requests.

Grow Therapy

Reported bugs

3 issues
  • Not available due to age or location restrictions
  • Login fields not editable
  • Can't log in

Requested features

5 requests
  • Add appointment to calendar
  • Join telehealth session and test video/audio
  • Google sign-in option in settings
  • Dashboard view instead of AI chat
  • Option to disable AI completely

In-app purchases

3 purchases

Toxic Affirmations

Subscriptions1
  • Premium Yearly Subscription$9.991 Year
One-time2
  • Premium Lifetime Access$2.99
  • Premium Annual Subscription$9.99
None

Grow Therapy

No in-app purchases

Questions

Is Toxic Affirmations free?
Toxic Affirmations is free to download, with in-app purchases available.
Is Grow Therapy free?
Grow Therapy is free to download, with no in-app purchases.
Which has better reviews, Toxic Affirmations or Grow Therapy?
Grow Therapy is rated higher. Toxic Affirmations averages 3.4 out of 5 from 5 ratings, while Grow Therapy averages 4.8 from 11K ratings.
Do Toxic Affirmations or Grow Therapy have ads?
Neither Toxic Affirmations nor Grow Therapy shows ads.
Which is updated more often, Toxic Affirmations or Grow Therapy?
Toxic Affirmations ships an update every 2 days, and Grow Therapy weekly. Most recently, Toxic Affirmations was updated on October 28, 2026 and Grow Therapy on November 3, 2026.

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