Comparison

Maureen vs Urge Surfin

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Maureen

This app offers a therapeutic toolkit for compulsive overeating and intrusive food thoughts. It provides evidence-based coping techniques from ACT and CBT to manage urges, improve body image, and build healthier eating habits. Features include guided exercises, reflection journaling, and peer support groups.

Highlights
  • Urge surfing and intensity tracking
  • Breathwork and somatic exercises
  • Cognitive defusion techniques
  • Exposure hierarchy building
  • Personalized insight engine
  • Future self letter writing
  • Peer support groups
  • Meal planning without calorie counting
Read full description

Maureen is your everyday companion toolkit for structured eating, without the dietary rules. Whether you eat more than you meant to, less than you need, or simply want a steadier rhythm around meals, you're in the right place. YOUR DAILY SUPPORT • Meal Plan: Cut decision fatigue by planning the week's meals ahead of time. Optionally log what you've had, link a recipe, and save your favorites. • Recipes Library & Cook Mode: Organize your recipes and steady the cooking, with step-by-step guidance and timers that follow along. Cooking for more? The ingredients scale with the servings. • Pacer: Give every meal a beginning and an end with gentle bite cues and a short rest in between, at a pace that you set. Task Timer brings the same shape to your to-do entries and marks them done for you when completed. • The Ladder: Turn intentions into small visible wins. Set repeating routines or one-off tasks like groceries under To-do, or score what you've been avoiding under Climb to build an exposure hierarchy you take one rung at a time. • Daily Check-in: Give the day a weather report. Log your mood in one tap, as often as the day changes. • Insights: See what a month was actually made of. Your behaviors drawn as a calendar of the period you're looking at, alongside your check-ins, moods and activity. • Reflections: Write as the day goes, on one running timeline. Look back at any entry whenever you want it. IN THE MOMENT Equip yourself with coping strategies and regulation techniques grounded in Acceptance and Commitment Therapy (ACT) and Cognitive Behavioral Therapy (CBT). • Urge Surfing: Let an urge rise and fall on its own without acting on it. Name it, rate the intensity, and breathe through the peak while it passes. Noticing it is the practice. • Breathwork: Settle your nervous system directly when the pull feels physical, with breathing exercises and somatic techniques: Physiological Sigh, Box Breathing, 4-7-8, Body Scan, and Progressive Muscle Relaxation. • Grounding: Come back to the room when your head is somewhere else. Work down from five things you can see to the one you can taste, with voice guidance to walk you through it. COMMUNITY • Forum: Connect with people who don't need it explained. Share small wins, advice, strategies, recipes, or find an accountability buddy. Post anonymously any time, because privacy matters here. • Messages: Talk to someone one to one. Requests, blocking and reporting are built in, so a conversation only opens if you want it to. DISCLAIMER Maureen is a self-guided wellness tool. It does not provide medical advice, diagnosis, or treatment, and is not a substitute for professional mental health care. Insights are generated solely from your own input and reflect your entries back to you without interpretation, evaluation, or recommendation. All insight logic is rule-based and runs entirely on your device. All exercises are informed by published research in Acceptance and Commitment Therapy (ACT) and Cognitive Behavioral Therapy (CBT) and are intended for educational and self-help purposes only. If you are in crisis or need clinical support, please reach out to a qualified professional. SUBSCRIPTION Maureen is free to use. Maureen Pro unlocks the full toolkit and cloud backup. Terms: https://maureen.care/terms EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://maureen.care/privacy We're here if you need us. Reach out anytime at hello@maureen.care

About

Urge Surfin

This app helps you quit habits by tracking clean days and offering a "urge surfing" game to manage cravings. It also includes a guided breathing exercise to help you calm down quickly.

Highlights
  • Habit tracking
  • Clean day counter
  • Urge surfing game
  • Guided box breathing
  • Daily check-ins
  • Pattern analysis
Features
Read full description

Urge Surfin tracks one thing: how many days you've stayed clean. Choose the habit you need to quit. Start your count. When a craving hits, you have somewhere to go. Urge Surf — draf the surfer to stay balanced on a wave. Urge surfing is a real DBT technique: cravings peak and pass, usually within minutes. The game holds your attention while that happens. Box Breathing — a guided breathing exercise for when you need to come down fast. Four counts in, hold, out, hold. Clinically simple. Actually works. Track your clean days with honest timestamps. Log daily check-ins so you can see patterns, not just streaks. No grace days. No second chances built into the math. Just your real count.

Screenshots

Maureen4 screens
Urge Surfin4 screens

Verdict

The call

The clearest difference is in-app purchases: Urge Surfin at none against Maureen's 2. Maureen's advantage is update cadence (every 10 days vs every 3 months) and ratings volume (4 vs 1). On price, rating, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Maureen sells 2 in-app purchases, starting at $4.99 per month. Urge Surfin asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Maureen against 5.0 for Urge Surfin. Both are backed by a comparable volume of ratings — 4 and 1 respectively.

UpkeepUpdate frequency

Maureen ships an update every 10 days, Urge Surfin every 3 months. Both last shipped on October 31, 2026.

Scorecard5 real differences · 5 level
Maureen versus Urge Surfin: the parameters behind the verdict, then further details
ParameterMaureenUrge Surfin
PriceFreeFree
Rating5.0 (4 ratings)5.0 (1 ratings)
Positive reviews100.0% of reviews—
Number of ratings4 — better1
Update frequencyEvery 10 days — betterEvery 3 months
AdsNoNo
In-app purchasesYesNo — better
MonetizationFreemiumFree — better
DevicesiPhone, iPadiPhone, iPad
Requires iOS17.6 — better26.4
Further details — not scored
Size137 MB7 MB
Age rating17+17+
DeveloperMaureen Care LLCCTXA LLC

Customer experience

Maureen

All ratings4 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews2 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Urge Surfin

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

2 purchases

Maureen

Subscriptions2
  • Monthly7 Days trial$4.991 Month
  • Annual7 Days trial$39.991 Year
None

Urge Surfin

No in-app purchases

Questions

Is Maureen free?
Maureen is free to download, with in-app purchases available.
Is Urge Surfin free?
Urge Surfin is free to download, with no in-app purchases.
Which has better reviews, Maureen or Urge Surfin?
Maureen and Urge Surfin are both rated 5.0 out of 5 on the App Store, from 4 and 1 ratings respectively.
Do Maureen or Urge Surfin have ads?
Neither Maureen nor Urge Surfin shows ads.
Which is updated more often, Maureen or Urge Surfin?
Maureen ships an update every 10 days, and Urge Surfin every 3 months. Most recently, Maureen was updated on October 31, 2026 and Urge Surfin on October 31, 2026.

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