MobileXRM vs Affinitiv Messaging
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MobileXRM
This mobile application provides dealership users with essential CRM functionalities on their smartphones. It offers real-time access to customer data, inventory, leads, and follow-ups, enabling sales on the go and freeing users from their desks.
- Real-time customer data access
- Inventory management
- Follow-up tracking
- Internet lead management
- Opportunity measurement
- Mobile sales enablement
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MobileXRM is designed specifically for Smart Phones and the mobile platform and enables dealership users to stay connected and sell on the go. It has many of the key functionalities of CAR-Research's CRM, all in the palm of the hand and entirely mobile. MobileXRM provides instant access to real-time Customer Data, Inventory, Follow-ups, Internet Leads and more. It enables Real-time opportunity measurement including; How many Internet Leads, Emails, Appointments, Sales Process, etc. It completely unchains the user from their desk.
Affinitiv Messaging
Facilitates swift and convenient communication for dealerships, enabling employees to chat with customers and colleagues. Streamline operations and maintain close contact with clients and staff through SMS text messaging.
- Employee-to-employee chat
- Customer communication via SMS
- Streamlined service processes
- Automatic message management
- Instant opt-in for customers
- Integration with Affinitiv Suite
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Dealerships now have the ability for their employees to chat with other employees and customers through our application. The Affinitiv Messaging app provides a means of swift and convenient communication to enhance the day-to-day operation of their dealerships. Get the fastest, most direct line to your service customers and employees with Affinitiv Messaging, a dynamic two-way engagement system built on the most immediate communication platform: SMS text messaging. With Messaging, you can streamline your service process and keep in close Messaging with customers and employees no matter where they are. Immediate and Personal Average open rates for mobile messages are over 90%, most within 2 minutes of receipt. Fastest Response Times Customers send and receive messages faster over text than other media methods—usually in under five seconds. Automatic Message Management All communications are tied to the customer and can made visible to anyone using the system controllable through permission settings. Easy, Instant Opt-In Customers respond to a dealership opt-in communication from their cell phone and are sent a confirmation reply within seconds. Fully Integrated Enhance service communications with the ability to connect with customers from any component of the Affinitiv Suite. Total Customer Engagement at your Fingertips Texting is a powerful—and often preferred—means of communication for customers. With Affinitiv Messaging, you respond to customers right when they message you—no waiting for email lag or playing phone tag. Loyal customers can easily opt-in to receive service updates or parts photos, request appointments or even open a live chat. And since Messaging is fully integrated, you can quickly and easily engage customers and answer questions from anywhere within the Messaging App.
Screenshots
Verdict
The clearest difference is rating: Affinitiv Messaging at 5.0 against MobileXRM's 2.3. MobileXRM's advantage is ads (none vs shown) and review sentiment (23% vs 0%). On price, update cadence, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Affinitiv Messaging holds the better App Store score, 5.0 against 2.3. That said, the two scores are not equally well evidenced: MobileXRM has 45 ratings behind it against 1, so its average is the more settled of the two. Written reviews complicate that: 23% of MobileXRM's written reviews are positive against 0% of Affinitiv Messaging's, so the app with the better star average is not the one people write more warmly about.
MobileXRM ships an update every 2 months, Affinitiv Messaging every 6 weeks. The most recent releases landed on October 5, 2026 and October 6, 2026 respectively.
| Parameter | MobileXRM | Affinitiv Messaging |
|---|---|---|
| Price | Free | Free |
| Rating | 2.3 (45 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 22.7% of reviews — better | 0.0% of reviews |
| Number of ratings | 45 — better | 1 |
| Update frequency | Every 2 months | Every 6 weeks — better |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free — better | Ad-supported |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 11.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 31 MB | 64 MB |
| Age rating | 4+ | 4+ |
| Developer | CAR Research XRM | Loop, LLC |
Customer experience
MobileXRM
Affinitiv Messaging
In-app purchases
MobileXRM
No in-app purchases
Affinitiv Messaging
No in-app purchases
Questions
Is MobileXRM free?
Is Affinitiv Messaging free?
Which has better reviews, MobileXRM or Affinitiv Messaging?
Do MobileXRM or Affinitiv Messaging have ads?
Which is updated more often, MobileXRM or Affinitiv Messaging?
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