Comparison

Wim Hof Method vs Aura

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Wim Hof Method

This comprehensive wellness tool guides you through daily breathing exercises, cold exposure, and mind-powering practices. Experience increased energy, reduced stress, better sleep, and enhanced resilience through scientifically validated techniques.

Highlights
  • Guided breathing exercises
  • Cold water therapy practices
  • Mind power exercises
  • Guided meditations
  • Progress tracking calendar
  • Community support
Features
Read full description

This new comprehensive wellness tool is your guide to daily sessions of breathing exercises, cold exposure, and mind-powering practices. Witness a transformative impact on your life, leading to increased energy, reduced stress, better sleep, and expedited recovery. It is more than just a breathing app, it is your guide to the Wim Hof Method practice and a stress-free life. Discover the transformative power of the Wim Hof Method, backed by extensive scientific research. This unique approach to wellness influences your immune and autonomic nervous systems, along with the critical mind-body connection, bolstering physical strength and mental resilience. Across decades of dancing with the cold, the Iceman set 26 world records and broke a Guinness World Record 18 times. Grounded in rigorous studies, the Wim Hof Method isn't just a wellness practice; it's a scientifically validated pathway to enhanced health, well-being, and resilience. Experience its impact today.. BREATHING EXERCISES • Increase energy, alkalize the body, stimulate the vagus nerve, activate brown fat, and achieve calm sleep through various guided breathing techniques • Immerse yourself in the breathwork practices with the help of Wim Hof's voice, and connect with your breath • Suit your needs with the fully customized Guided Breathing bubble - pre-set the rounds and connect to your Spotify or Apple Music playlist COLD EXPOSURE • Boost immunity and reduce inflammation with cold water therapy practices • Have cold become your warm friend through your daily Guided Cold Showers, Guided Ice Baths, Feet, or Hands-in-Ice practices! • Increase your cold tolerance with the 20-Day Cold Shower Challenge and watch your sleep deepen effortlessly POWER OF THE MIND • Improve focus, resilience, and discipline with the power of the mind exercises • Create routines that support your well-being with Wim's Challenges • Increase strength and flexibility with Body weight and Equipment exercises GUIDED MEDITATIONS • Find your equilibrium among the business of modern life with Guided Meditations directly from Wim AUDIO • Find out what is on Wim´s mind through Contemplations • Immerse yourself in real stories through the Iceman Speaks • Discover the method through the 30-Day Audio Challenge E-LEARNING & CONTENT • Access your purchased Video Courses all in one place • Explore the exciting world of Wim through our Comic RESULTS & CALENDAR • Track your swift improvement over time with a clear Calendar & Bar Chart overview for each exercise • Cold plunge, breathwork, and exercise counter • Every step of your journey is celebrated with achievement Badges, serving as motivational milestones COMMUNITY • Connect with our global community for encouragement by sharing your progress with fellow Hofers • Celebrate your commitment with your friends and family by keeping them up to date with your achievements “A cold shower a day keeps the doctor away.” Wim Hof Elevate your sense of calm, enhance mindfulness, and achieve mental clarity and focus like the Iceman with the Wim Hof Method app. Subscription Terms & Conditions We offer Supporter Monthly and Supporter Yearly subscription plans, both give you access to the same premium features. Both subscription plans renew automatically and are charged either on a monthly or a yearly basis, respectively. A 7-day free trial is available for the Supporter Yearly plan. Pricing per country may vary, and actual charges may be converted to your local currency depending on the country of residence. https://www.apple.com/legal/internet-services/itunes/dev/stdeula/https://www.wimhofmethod.com/privacy-policyPrivacy Policy https://www.wimhofmethod.com/privacy-policy Feedback: support@wimhofmethod.com

About

Aura

This app offers personalized mental wellness tools, including meditations, sleep stories, life coaching, and CBT. It uses advanced algorithms to tailor content to your needs, helping you find peace, reduce stress, and improve sleep. Join a community of millions and build a daily self-care habit.

Highlights
  • Personalized mindfulness meditations
  • Sleep tales and relaxation sounds
  • Cognitive Behavioral Therapy (CBT)
  • Life coaching sessions
  • Hypnosis tracks
  • Daily wellness habit builder
Features
Read full description

Find peace every day with Aura, the Best of Apple award winner. Transform your wellbeing & sleep with the world's most personalized, all-in-one app for mental wellness. ** Featured on: The New York Times, Forbes, The Oprah Magazine, Women’s & Men’s Health, and more. Join Aura’s community of 5 million people. Your all-in-one app for mental wellness Discover thousands of personalized mindfulness meditations, stories & sleep tales, life coaching, CBT (cognitive behavioral therapy), hypnosis, music & sounds, and much more. ** Why Aura? Most self-care apps provide one-size-fits-all libraries of generic meditation tracks that don't work for you. Aura brings together the world's best coaches, therapists, and storytellers with diverse expertise and creates a magical experience just for you. Feel your best every day with a daily wellness & sleep habit you love. How Aura works: 1. Share with Aura your needs & interests about your unique self 2. Aura uses billions of data points & the latest developments in personalization algorithm to understand what would resonate with you 3. Find personalized recommendations from thousands of tracks across meditation, CBT, stories, life coaching, hypnosis, and much more 4. Find your favorite coaches, build your personal playlist, and make Aura yours. Aura will continue to learn about your preferences. 5. Enjoy new content every day & constantly find new categories like CBT and hypnosis ** Access the world’s largest premium wellness library Enjoy thousands of meditations, stories, and life coaching from top mindfulness & life coaches and therapists around the world. ** Hundreds of top coaches, therapists, storytellers Aura is the #1 destination for top coaches & therapists. We feature diverse perspectives, voices, and teachings so you find the best fit for you. ** Sleep restfully, finally! You have meditations for sleep, sleep tales, music and sounds to help with insomnia. 98% report that Aura helps ** Relieve stress & anxiety on demand Aura is here for you whenever you need for anxiety relief & finding positivity. ** 98% users report Aura helps We have one of the most passionate communities - 5 million worldwide who love Aura. ** Only 3 minutes a day With Aura, it’s easy to create a daily, simple habit of self-care - starting at just 3 minutes a day to all night long. ** Nature & relaxation sounds Whether you need to take a moment to relax during the day, or you want some nature sounds to help you sleep – listen to thunder, rain, forest sounds and more. ** Sync your Mindful Minutes with Apple Health to support your wellness routine (optional) Start your free trial today. Aura Premium subscription: Unlimited access to the world’s largest library of premium wellness tracks, created by coaches, therapists, and storytellers around the world. Download tracks for offline use. Premium - Yearly subscription: $5.83 / month billed annually at $69.99 Your payment will be handled by Apple. Payment will be charged to iTunes account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. No cancellation of the current subscription is allowed during active subscription period. Any unused portion of a free trial period will be forfeited when a subscription is purchased. Privacy Policy: http://aurahealth.io/privacy-policy/ Terms of Service: http://aurahealth.io/terms-of-service/ We're here to support you 24/7 at hello@aurahealth.io.

Screenshots

Wim Hof Method4 screens
Aura4 screens

Verdict

The call

The clearest difference is rating: Wim Hof Method at 4.9 against Aura's 4.7. On price, review sentiment, ratings volume and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Wim Hof Method sells 5 in-app purchases, starting at $2.99 per 7 days and Aura sells 10 in-app purchases, starting at $7.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

Wim Hof Method holds the better App Store score, 4.9 against 4.7. Both are backed by a comparable volume of ratings — 13K and 35K respectively. Written reviews split almost evenly too, at 75% and 75% positive.

UpkeepUpdate frequency

Wim Hof Method ships an update every 2 weeks, Aura every 9 days. Both last shipped on September 24, 2026.

Scorecard1 real difference · 9 level
Wim Hof Method versus Aura: the parameters behind the verdict, then further details
ParameterWim Hof MethodAura
PriceFreeFree
Rating4.9 (13K ratings) — better4.7 (35K ratings)
Positive reviews75.0% of reviews — better74.8% of reviews
Number of ratings13K35K — better
Update frequencyEvery 2 weeksEvery 9 days — better
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchasesFreemium
DevicesiPhone, iPad, iPod, Apple Watch — betteriPhone, iPad, iPod
Requires iOS15.0 — better15.1
Further details — not scored
Size196 MB256 MB
Age rating4+4+
DeveloperWHM SERVICES, UNIPESSOAL LDAAura Health Inc.

Customer experience

Wim Hof Method

All ratings13,251 ratings
Positive96.9%
Neutral1.1%
Negative2.0%
Written reviews803 reviews
Positive75.0%
Neutral5.7%
Negative19.3%

Aura

All ratings35,132 ratings
Positive92.2%
Neutral1.4%
Negative6.4%
Written reviews1,778 reviews
Positive74.8%
Neutral2.9%
Negative22.3%

User reviews

Wim Hof Method

From 13K App Store ratings

What we love

  • 🚀 Life changing
  • 👍 Excellent app and method
  • 🤗 Grateful for the app
  • 💪 Improved health and fitness
  • 🧘‍♂️ Helps with mental wellbeing

Room to improve

  • 💰 Subscription model too expensive
  • 🔒 Paid features locked behind paywall
  • 🐛 Bugs and glitches
  • 🔄 Frequent app updates causing issues
  • 🤔 Disappointed with recent changes

Aura

From 35K App Store ratings

What we love

  • 🚀 Helpful for anxiety and depression
  • 👍 Variety of content and features
  • 🧘‍♀️ Effective for sleep and relaxation
  • 💡 Personalized recommendations
  • 🤗 Supportive community

Room to improve

  • 💰 Expensive subscription
  • 🔒 Difficult to cancel subscription
  • 🤔 Confusing navigation and layout
  • 🤷‍♂️ Limited free content
  • 🔁 Automatic renewal issues

Bugs and requests

Wim Hof Method

Reported bugs

5 issues
  • Login and registration issues
  • Guided breathing not working
  • Retention timer bugs
  • Syncing and data loss problems
  • Crashes and performance issues

Requested features

5 requests
  • Customizable breathing sessions
  • Offline access to content
  • Better Apple Watch integration
  • More detailed progress tracking
  • Community and social features

Aura

Reported bugs

3 issues
  • App crashes and freezes
  • Inconsistent tracking of usage streaks
  • Incorrect or misleading subscription information

Requested features

5 requests
  • More free content options
  • Easier subscription management
  • Improved user interface and navigation
  • Integration with wearable devices
  • Customizable playlists and favorites

In-app purchases

5 purchases

Wim Hof Method

Subscriptions3
  • Weekly Supporter$2.997 Days
  • Supporter Monthly$5.991 Month
  • Supporter Yearly7 Days trial$42.991 Year
One-time2
  • StopwatchFree
  • 30 Days Audio Challenge$26.99
10 purchases

Aura

Subscriptions9
  • Aura Premium - Monthly7 Days trial$7.991 Month
  • Aura Premium - Monthly$7.991 Month
  • Aura Premium - Monthly$11.991 Month
Show 6 more
  • Aura Premium - Six months$29.996 Months
  • Aura Premium - Yearly7 Days trial$47.991 Year
  • Aura Premium - Yearly14 Days trial$59.991 Year
  • Aura Premium - Yearly7 Days trial2 variants$69.991 Year
  • Aura Premium - Yearly1 Month trial$69.991 Year
  • Aura Premium - Yearly7 Days trial$79.991 Year
One-time1
  • $4.99 Donations to Coaches$4.99

Questions

Is Wim Hof Method free?
Wim Hof Method is free to download, with in-app purchases available.
Is Aura free?
Aura is free to download, with in-app purchases available.
Which has better reviews, Wim Hof Method or Aura?
Wim Hof Method is rated higher. Wim Hof Method averages 4.9 out of 5 from 13K ratings, while Aura averages 4.7 from 35K ratings.
Do Wim Hof Method or Aura have ads?
Neither Wim Hof Method nor Aura shows ads.
Which is updated more often, Wim Hof Method or Aura?
Wim Hof Method ships an update every 2 weeks, and Aura every 9 days. Most recently, Wim Hof Method was updated on September 24, 2026 and Aura on September 24, 2026.

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