Comparison

AppChoices vs Lightgate

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

AppChoices

Manage your preferences for interest-based advertising on mobile apps. This tool offers transparency into data collection by participating companies and allows you to opt out of cross-app data usage for personalized ads with a single click.

Highlights
  • Control interest-based advertising
  • Limit cross-app data collection
  • Opt out of personalized ads
  • Transparency with participating companies
  • Choose all companies with one click
  • Device ID-based choice tool
  • Token ID-based choice (beta)
Features
Read full description

Control interest-based advertising on apps on your mobile device. AppChoices gives you transparency with participating companies, and lets you limit their collection of cross-app data for interest-based ads. Brought to you by the Digital Advertising Alliance, and backed up by the DAA’s independent accountability program, AppChoices lets you opt out from interest-based advertising with a particular company, or “Choose All Companies” with one simple click. Did you know that some of the ads you receive in apps are customized based on predictions about your interests generated from your app usage? This is called interest-based advertising (IBA). AppChoices gives you choices about whether you receive this type of advertising that is based on cross-app data collected over time across different apps and devices.  To opt out your device ID out of IBA from a particular company, simply navigate to Device ID-Based Choice tool and set the switch next to the company’s logo from “”ON” to “OFF”. AppChoices lets you decide which, if any, participating companies deliver interest-based advertising to your device. Using the new Token ID-Based Choice (beta) tool, you can opt out or revoke having your data collected or used for IBA linked to the email address you provide. When it comes to ads in your apps based on your interests, it’s your choice. AppChoices también está disponible en español. Solo establece la configuración al idioma español. You may still receive other types of advertising in your apps from participating DAA companies, and these companies (and other apps) may still collect information for other purposes consistent with the DAA Principles. You can learn more about these Principles and the DAA’s enforcement and accountability program by visiting www.aboutads.info/enforcement. v2.2.0

About

Lightgate

Features
Read full description

Spread kindness and positivity with the Lightgate App! Join a global community sending uplifting messages to celebrate milestones, support healing, and inspire others. Whether it’s for a single event or a long-term journey, Lightgate helps you connect and uplift lives. Participating in kindness campaigns can boost your happiness and overall well-being. Key Features: Set Reminders to Send Messages of Kindness Choose from these Vibe Type categories: • Appreciation/Gratitude • Best Wishes • Blessings/Prayers • Condolences • Congratulatory/Celebratory • Healing • Peace • Positive Energy • Other Examples of Campaigns That Can Transform Lives: • Organize a group to send daily healing energy to someone recovering from a major surgery over several months, such as a lumbar spinal fusion. • Schedule weekly positive vibes for a friend undergoing chemotherapy during their entire treatment plan. • Cheer on a sports team by sending encouraging messages before every game in a season. • Uplift a loved one pursuing a long-term goal, like studying for a professional certification or training for a marathon. • Support someone grieving a loss by sending regular messages of comfort and strength over weeks or months. • Create a campaign to send continuous positive energy to a family rebuilding their lives after a natural disaster. • Collaborate with a group to focus on protecting an endangered animal species by collectively sending love and support over an extended period. • Regularly encourage a colleague who has taken on a demanding new role at work, helping them stay motivated. • Follow a campaign to support someone moving through a long recovery, such as healing after a serious injury or adjusting to life with a chronic condition. Campaign Highlights: • Upload images and videos to tell the story of the journey. • Campaigns can be public or private for greater flexibility. • Run campaigns for up to 1 year and schedule them up to 6 months in advance. • Stay updated with campaign progress through creator updates, and celebrate success with final testimonials. Why Choose Lightgate? Participating in campaigns, whether actively or as an observer, can release feel-good chemicals in your body, boosting your happiness, health, and connection to others. Unlike other platforms, Lightgate encourages consistent, meaningful engagement for short-term events or ongoing support. With Lightgate, sending positive vibes is not just about helping others—it’s a journey toward greater personal fulfillment and unity. A Humanity that Vibes Together, Thrives Together. Download Lightgate and start vibing today! Free Plan:
 - Create a 2-week campaign with 5 photos, 1 active campaign, and 30 free GIFs to share your vibe. Subscription Plans: 
- Basic Plan - $7.49/month & $74.99/year (Cancel anytime) - Premium Plus - $11.99/month & $104.99/year (Cancel anytime) - Pro Plan -$19.49/month & $149.99/year (Cancel anytime)
 What is included: - Unlock the ability to run campaigns for longer periods, giving you more time to connect and engage with your audience.
 - Depending on your plan, upload up to 5 to 32 photos and videos to enrich your campaigns with high-quality content. 
- Depending on your plan, upload up to 5 to 32 photos and videos to enrich your campaigns with high-quality content.
 - Access an expanded collection of premium GIFs to express and share your vibes more creatively.
 You'll be charged to your Apple account upon purchase. Subscriptions auto-renew unless canceled 24 hours before the next cycle. Manage in Account Settings. Access ends after cancellation but is restored upon renewal. In-app Purchase:
-  Boost your campaign to reach more engaged users, share your vibe, and connect with a wider audience. Terms of Use - https://api.lightgate.org/terms-and-conditions - https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy - https://api.lightgate.org/privacy-policy

Screenshots

AppChoices3 screens
Lightgate4 screens

Verdict

The call

The clearest difference is in-app purchases: AppChoices at none against Lightgate's 10. Lightgate's advantage is update cadence (every 2 months vs every 4 months). On price, ads, device support and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Lightgate sells 10 in-app purchases, starting at $4.99 per month. AppChoices asks for nothing beyond the download.

UpkeepUpdate frequency

AppChoices ships an update every 4 months, Lightgate every 2 months. The most recent releases landed on September 27, 2026 and September 12, 2026 respectively.

Scorecard2 real differences · 8 level
AppChoices versus Lightgate: the parameters behind the verdict, then further details
ParameterAppChoicesLightgate
PriceFreeFree
Rating2.4 (337 ratings) — better—
Positive reviews14.3% of reviews—
Number of ratings337 — better—
Update frequencyEvery 4 monthsEvery 2 months — better
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree—
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS14.514.0 — better
Further details — not scored
Size6 MB45 MB
Age rating4+12+
DeveloperDigital Advertising AllianceLightgate

Bugs and requests

AppChoices

Reported bugs

3 issues
  • Buttons/toggles not functional
  • App crashes when trying to complete opt-out
  • Opt-out requests not working as expected

Requested features

3 requests
  • Ability to opt out of all companies with one button
  • Clearer instructions and more intuitive UI
  • Confirmation that opt-out requests were successful

Lightgate

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

AppChoices

No in-app purchases

10 purchases

Lightgate

Subscriptions6
  • Lightgate Basic Monthly Plan$4.991 Month
  • Lightgate Premium Monthly Plan$5.991 Month
  • Lightgate Pro Monthly Plan$5.991 Month
Show 3 more
  • Lightgate Basic Yearly Plan$49.001 Year
  • Lightgate Premium Yearly Plan$49.001 Year
  • Lightgate Pro Yearly Plan$49.001 Year
One-time4
  • Buy 1 GIF$1.99
  • Buy 2 GIF$2.99
  • Buy 5 GIFs$6.99
Show 1 more
  • Buy 10 GIF$12.99

Questions

Is AppChoices free?
AppChoices is free to download, with no in-app purchases.
Is Lightgate free?
Lightgate is free to download, with in-app purchases available.
Do AppChoices or Lightgate have ads?
Neither AppChoices nor Lightgate shows ads.
Which is updated more often, AppChoices or Lightgate?
AppChoices ships an update every 4 months, and Lightgate every 2 months. Most recently, AppChoices was updated on September 27, 2026 and Lightgate on September 12, 2026.

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