Comparison

Itemtopia Inventory vs Directive

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Itemtopia Inventory

Easily track all your possessions, from home contents to business equipment. Organize items visually, store important details like photos and receipts, and set reminders. Share access with others and even create webpages to showcase or sell items.

Highlights
  • Visual item organization
  • Add photos, receipts, warranties
  • Customizable categories and fields
  • Barcode and QR code scanning
  • Warranty expiry reminders
  • Share and collaborate features
  • Webpage creation for selling/showcasing
Features
Read full description

Itemtopia helps you keep track of everything you own, whether it’s your home contents, business equipment, shared assets, or items that move from place to place. Used in over 100 countries, Itemtopia makes it easy to organize items visually, store important details, and always know what you have and where it is. Add photos, receipts, warranties, notes, and reminders — all connected to individual items and locations. Itemtopia works for anyone from home users to businesses property managers, collectors, or anyone who needs a flexible way to track items and assets without complicated software. RECOGNIZED & TRUSTED Itemtopia has been featured by trusted publications including NerdWallet (Best Home Inventory Apps), AppAdvice, AppBrain, AARP, and national media outlets such as Fox News. SIMPLE TO START — POWERFUL WHEN YOU NEED IT Create locations like your home, office, storage unit, or job site. Add items, group similar things together, and customize categories with your own fields so you track exactly what matters — nothing more, nothing less. FIVE EASY WAYS TO ADD ITEMS Take photos of items and add details later Speak the item name and let Itemtopia create it for you Add detailed item information with custom fields Forward receipts to automatically create items and attach purchase data Scan barcodes or QR codes using your camera Add items your way — fast now, detailed later. SMART DETAILS THAT SAVE TIME • Automatic warranty-expiry reminders • Receipt and expense tracking with exports • Instant search by name, photo, or scan • Optional AI assistance to help estimate value or understand maintenance SHARE & COLLABORATE (OPTIONAL) Invite family members, teammates, or staff and choose exactly what they can see or manage — ideal for shared homes, businesses, or properties. CREATE CUSTOM WEBPAGES TO SELL OR SHOWCASE ITEMS Pick items with one tap and let AI write your ad, suggest pricing, and create a webpage you can share anywhere. Pages can have one item, or hundreds. **No listing fees. No commissions. QR & BARCODE SUPPORT Create, print, scan, and link QR codes or barcodes to items for fast lookup and updates. Supports QR, UPC, EAN, Code 39, Code 128, UPCE, ITF-14, and more. WORKS OFFLINE TOO Access your data anytime — even without an internet connection. PRIVACY & SECURITY Your information is protected with strong, end-to-end encryption. UPGRADE TO ITEMTOPIA PREMIUM • Custom categories and unlimited custom fields • Invite people and manage permissions • QR label creation and scanning • User activity tracking • Detailed PDF reports and CSV exports Pricing and options are available inside the app under Join Itemtopia Premium. Itemtopia is built to grow with you — from personal organization to professional asset tracking — without ever getting in your way. TERMS & PRIVACY https://www.itemtopia.com/privacy-policy/

About

Directive

This app helps you remember and manage routine maintenance tasks for important items. It provides templates, reminders, and tools to make maintenance easy to complete and track, saving you money and providing peace of mind.

Highlights
  • Maintenance task templates
  • Customizable reminders and notifications
  • Store task details and notes
  • Quick action buttons for parts/service
  • Maintenance history tracking
  • Cross-device syncing (Pro)
Features
Read full description

Directive helps you stay up to date with routine maintenance to safeguard the important things in your life. Regular maintenance saves money by reducing the need for costly emergency repairs, plus, it gives you peace of mind, knowing that crucial safety equipment is working in case of emergency. Here's 3 reasons why you need Directive: 1. Makes Maintenance Easy to Remember Directive includes dozens of templates to help you set up the maintenance tasks you want to complete. Then, it sends you notifications when it's time to complete routine maintenance. 2. Makes Maintenance Easy to Complete Store details in the app like filter sizes, or the type of oil your car uses, so when the time comes, you know all the things you need. Plus, quick action buttons help you buy parts, find service contractors, or get instructions for tasks like testing your fire extinguisher. 3. Makes Maintenance Easy to Track A couple taps let you log a task as complete, and Directive will keep a record of it, along with any notes you saved, and then set up a reminder for the next time it's due. Look back any time at your maintenance history. Directive is available for iPhone, iPad, and Mac. The free version allows you to track up to 10 different maintenance tasks, without any advertisements or nags to purchase. Directive Pro is available as an auto-renewing subscription for a very low annual price (price may vary by region), that gives you access to Directive Pro on iPhone, iPad and Mac. It allows you to track unlimited maintenance tasks, plus, it backs up and syncs your maintenance tasks & history across all your devices. You can even share them with a partner. In addition, it allows more customization, like setting custom repeat intervals for tasks. The Directive Pro subscription automatically renews unless canceled at least 24 hours prior end of the subscription. Payment will be charged to your iTunes Account at confirmation of purchase. You may cancel or disable your subscription by going to your App Store Account Settings after purchase. You can find the privacy policy and terms of use for Directive Pro here: https://www.directiveapp.com/terms-and-privacy/

Screenshots

Itemtopia Inventory4 screens
Directive4 screens

Verdict

The call

The clearest difference is update cadence: Itemtopia Inventory at every 5 days against Directive's every 5 weeks. Itemtopia Inventory also leads on ratings volume (169 vs 2) and iOS requirement (15.5 vs 17.0). On price, rating, review sentiment and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Itemtopia Inventory sells 8 in-app purchases, starting at $2.99 per month and Directive sells 1 in-app purchase, starting at $9.99 per year. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.5 for Itemtopia Inventory against 4.5 for Directive. That said, the two scores are not equally well evidenced: Itemtopia Inventory has 169 ratings behind it against 2, so its average is the more settled of the two. Written reviews split almost evenly too, at 60% and 60% positive.

UpkeepUpdate frequency

Itemtopia Inventory ships an update every 5 days, Directive every 5 weeks. Both last shipped on October 29, 2026.

Scorecard3 real differences · 7 level
Itemtopia Inventory versus Directive: the parameters behind the verdict, then further details
ParameterItemtopia InventoryDirective
PriceFreeFree
Rating4.5 (169 ratings)4.5 (2 ratings)
Positive reviews60.3% of reviews60.4% of reviews — better
Number of ratings169 — better2
Update frequencyEvery 5 days — betterEvery 5 weeks
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchasesFreemium
DevicesiPhone, iPad, iPodiPhone, iPad, Mac
Requires iOS15.5 — better17.0
Further details — not scored
Size87 MB16 MB
Age rating4+4+
DeveloperItemtopia Inc.LittleFin LLC

Customer experience

Itemtopia Inventory

All ratings169 ratings
Positive86.4%
Neutral3.6%
Negative10.1%
Written reviews136 reviews
Positive60.3%
Neutral8.1%
Negative31.6%

Directive

All ratings43 ratings
Positive67.4%
Neutral14.0%
Negative18.6%
Written reviews53 reviews
Positive60.4%
Neutral18.9%
Negative20.8%

User reviews

Itemtopia Inventory

From 169 App Store ratings

What we love

  • 👍 Highly flexible and customizable
  • 👍 Great for organizing collections and inventory
  • 👍 Intuitive and easy to use
  • 👍 Good for tracking various items (collections, home inventory, receipts, warranties)
  • 👍 Responsive and helpful customer support

Room to improve

  • 🐛 Frequent bugs and glitches
  • 🐛 App crashes and freezes
  • 🐛 Slow performance with large amounts of data
  • 🐛 Confusing interface for some users
  • 🐛 Data sync issues

Directive

From 2 App Store ratings

What we love

  • 👍 Simple and useful
  • 💡 Great for maintenance tasks
  • 🚀 Syncs well across devices
  • 💡 Minimalist design
  • 💡 Good value for subscription

Room to improve

  • 🐛 Sync issues reported
  • 🐛 App not updated frequently
  • 🐛 Widget customization lacking
  • 🐛 Notes/details fields too small
  • 🐛 No watch app

Bugs and requests

Itemtopia Inventory

Reported bugs

22 issues
  • Item category field sorting behavior is strange
  • Item category amount field behavior is strange
  • Warranty additional information entry behavior is strange
  • App crashes frequently
  • App hangs or freezes
Show 17 more
  • Photos take a long time to load
  • Fields disappear, are not visible, or overlap
  • App closes unexpectedly
  • Data does not sync properly
  • UPC scanning is spotty and data is inconsistent or in different languages
  • Exporting item groups to PDF does not allow alphabetical order
  • Exporting all item details to Excel lumps data into one column
  • Unable to link multiple groups to an item at once
  • App reverts to free version after switching away
  • App crashes when moving items
  • App crashes upon launching
  • App not launching after updates
  • Data disappears after updates
  • Picture of an appliance keeps disappearing
  • My Life page is blank
  • Search brings up items but they cannot be viewed
  • App crashes when trying to add to the first category

Requested features

23 requests
  • Improve sorting and filtering options
  • Increase flexibility in sorting
  • Offer a one-time purchase option
  • Improve storage capacity or allow iCloud integration
  • Add a dark mode option
Show 18 more
  • Allow mass export of photos
  • Add native PC login
  • Improve export functionality (e.g., alphabetical order in PDFs, better Excel export)
  • Allow linking multiple groups to an item simultaneously
  • Add a lifetime payment option
  • Improve UPC scanning for consistent data
  • Allow exporting data with notes and photos
  • Add CSV or XML import for data migration
  • Implement multi-user support for shared inventories
  • Add maintenance/cleaning plans for items
  • Integrate with Google Home or Alexa for voice commands
  • Improve quantity modification for items
  • Add option to print UPC barcodes
  • Create a 'Marketplace' sale flyer feature
  • Allow adding multiple photos per item
  • Improve report generation to include custom fields
  • Add iCloud synchronization
  • Allow exporting specific categories or folders with column customization

Directive

Reported bugs

7 issues
  • Old, deleted items still show in notifications
  • App continues to show completed items as due
  • Sync feature not working for some
  • Sync feature selective between devices
  • Directive added twice bug
Show 2 more
  • Cloud sync not logging in
  • Mac application is blurry

Requested features

25 requests
  • Archive tasks option
  • Preset 45-day option
  • More customizable widgets
  • Option to archive tasks
  • Print or save PDF option
Show 20 more
  • Larger notes/details fields
  • Ability to add photos
  • Option for daily overdue notifications
  • Sync with Apple Calendar and Reminders
  • Sort by category/sub-category
  • Add one-time to-do's
  • Specify season or month for reminders
  • Option for one-time directive (no repeats)
  • Filter by category
  • Edit or delete categories
  • Sign in with Apple
  • Filter by categories
  • Create non-repeating items
  • Watch app
  • Specify cycle duration in days
  • Customizable countdowns
  • Themes and in-app icons
  • Change app color
  • Time of task completion
  • Menu bar icon

In-app purchases

8 purchases

Itemtopia Inventory

Subscriptions8
  • 1 Additional User Access$2.991 Month
  • 2 Additional User Access$3.991 Month
  • 3 Additional User Access$4.991 Month
Show 5 more
  • 4 Additional User Access$5.991 Month
  • 5 Additional User Access$6.991 Month
  • Premium Monthly$7.991 Month
  • 10 Additional User Access$34.991 Month
  • Premium Yearly1 Year trial$79.991 Year
1 purchases

Directive

Subscriptions1
  • Directive Pro$9.991 Year

Questions

Is Itemtopia Inventory free?
Itemtopia Inventory is free to download, with in-app purchases available.
Is Directive free?
Directive is free to download, with in-app purchases available.
Which has better reviews, Itemtopia Inventory or Directive?
Itemtopia Inventory and Directive are both rated 4.5 out of 5 on the App Store, from 169 and 2 ratings respectively.
Do Itemtopia Inventory or Directive have ads?
Neither Itemtopia Inventory nor Directive shows ads.
Which is updated more often, Itemtopia Inventory or Directive?
Itemtopia Inventory ships an update every 5 days, and Directive every 5 weeks. Most recently, Itemtopia Inventory was updated on October 29, 2026 and Directive on October 29, 2026.

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