Cvent iCapture vs 3M™ Asset Tracking
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Cvent iCapture
Capture leads efficiently at trade shows and events using your mobile device. Scan badges, photograph business cards, and send automated follow-up emails. Seamlessly sync captured data to your CRM, marketing automation platform, or email provider.
- Scan badges with barcodes/QR codes
- Photograph business cards
- Send auto-reply emails
- Sync to marketing automation platforms
- Sync to CRM systems
- Sync to databases and email providers
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Looking to maximize your opportunities from trade shows and events? iCapture is the perfect solution to your lead capture needs. Ideal for trade shows, conferences, events or anywhere you need to be mobile... an Internet Connection IS NOT REQUIRED! Discover how iCapture can turn your Mobile Device into a magnet for new leads, eliminate manual entry and automatically send those emails directly to your favorite Marketing Automation or CRM system with the touch of a button. PUT AUTOMATION TO WORK FOR YOU ** Scan Badges with Barcodes / QR Codes -- use the camera on your iPhone or iPad to instantly scan barcodes of all types ** Snap Photos of Business Cards -- capture a picture of a business card and you're done. ** Send Auto-Reply Emails -- say “Thank You” or automatically deliver requested documents / information. ** Sync to you Marketing Automation platform -- Marketo, HubSpot, Eloqua, Pardot, Act-On and more ** Sync to your CRM -- Salesforce.com, SugarCRM, Dynamics 365 and more. ** Sync to your Database -- MySQL, SQL Server ** Sync to your Email Provider -- Constant Contact, MailChimp, iContact, AWeber and more. NOTE: An iCapture subscription is required to utilize the functionality in this app.
3M™ Asset Tracking
Manage and track your assets with this app. Scan items, access documentation, and record installation details. Features include offline data logging, GPS mapping, and barcode scanning.
- Asset scanning
- Product documentation access
- Installation information recording
- Customizable data collection
- Offline data logging
- GPS location and mapping
- Photo capture
- Barcode scanning
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The 3M™ Asset Tracking app can help you manage and track your assets. You can use the App during an installation, to scan assets, access product documentation and record installation information. Additional key features include: - Customizable data collection templates, Offline data logging capabilities - GPS location and mapping; Capture photos and scan product barcodes - Compatible with 3M™ Medium Voltage Terminations, 3M™ Medium Voltage Splices, 3M™ Separable Connectors and 3M™ Locating and Marking products The 3M Asset Tracking app helps electrical and gas utilities, contractors and MRO facilities keep track of and locate their assets during installation. Requires account setup to use the features in the App. Please contact your local 3M sales representative for details.
Screenshots
Verdict
The clearest difference is rating: Cvent iCapture at 4.4 against 3M™ Asset Tracking's 3.7. Cvent iCapture also leads on review sentiment (38% vs 0%) and update cadence (every 3 weeks vs every 6 months). 3M™ Asset Tracking's advantage is monetization model (free vs subscription). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Cvent iCapture holds the better App Store score, 4.4 against 3.7. That said, the two scores are not equally well evidenced: Cvent iCapture has 270 ratings behind it against 3, so its average is the more settled of the two. Written reviews point the same way: 38% of Cvent iCapture's written reviews are positive against 0% of 3M™ Asset Tracking's.
Cvent iCapture ships an update every 3 weeks, 3M™ Asset Tracking every 6 months. The most recent releases landed on October 25, 2026 and October 24, 2026 respectively.
| Parameter | Cvent iCapture | 3M™ Asset Tracking |
|---|---|---|
| Price | Free | Free |
| Rating | 4.4 (270 ratings) — better | 3.7 (3 ratings) |
| Positive reviews | 38.5% of reviews — better | 0.0% of reviews |
| Number of ratings | 270 — better | 3 |
| Update frequency | Every 3 weeks — better | Every 6 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Subscription | Free — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.4 | 15.6 — better |
| Further details — not scored | ||
| Size | 66 MB | 23 MB |
| Age rating | 17+ | 4+ |
| Developer | Cvent | 3M Company |
Customer experience
Cvent iCapture
3M™ Asset Tracking
In-app purchases
Cvent iCapture
No in-app purchases
3M™ Asset Tracking
No in-app purchases
Questions
Is Cvent iCapture free?
Is 3M™ Asset Tracking free?
Which has better reviews, Cvent iCapture or 3M™ Asset Tracking?
Do Cvent iCapture or 3M™ Asset Tracking have ads?
Which is updated more often, Cvent iCapture or 3M™ Asset Tracking?
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