BetterHelp vs ReGain
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
BetterHelp
Access professional mental health support from licensed therapists. Connect via messaging or live sessions, and join educational webinars. Find personalized guidance for various challenges.
- 30,000+ licensed therapists
- Therapist matching
- Unlimited messaging
- Live video/phone sessions
- Group webinars
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BETTERHELP: NOW WITH INSURANCE BetterHelp makes it easy to connect with a licensed therapist online, whether you use insurance or choose self-pay. With insurance options now available, eligible members may access therapy with an average copay of $23 per session. Answer a few questions and get matched with a licensed therapist from our community of over 35,000 based on your needs, preferences, and location. ------------------------------------------- WHY BETTERHELP? ------------------------------------------- • Insurance options now available • Average copay of $23 per session for eligible members • Over 35,000 licensed, accredited, and experienced therapists • Match with a therapist based on your needs, preferences, and location • Message your therapist anytime • Schedule weekly live video or phone sessions • Access educational group webinars • Use BetterHelp with or without insurance PROFESSIONAL SUPPORT, TAILORED TO YOU Finding the right therapist can make a meaningful difference. BetterHelp matches you with a licensed therapist based on your goals, preferences, and location. You can message your therapist anytime and schedule live sessions from wherever you are, online. LICENSED AND TRAINED THERAPISTS BetterHelp therapists are licensed professionals with at least 3 years and 1,000 hours of hands-on experience. Our network includes psychologists, marriage and family therapists, clinical social workers, licensed professional counselors, and other similarly credentialed providers. All of our therapists hold a Master’s Degree or a Doctoral Degree in their respective fields and have been qualified and certified by their state professional board, having completed the necessary education, exams, training, and practice. HOW MUCH DOES IT COST? BetterHelp now offers a wide variety of insurance options. Your cost may vary based on your plan, provider availability, deductible status, and coverage. Eligible members may have an average copay of $23 per session. Not using insurance? Individual self-pay plans typically range from $70 to $100 per week, billed every 4 weeks, and may vary based on location, preferences, and therapist availability. Your membership includes messaging and weekly live sessions and you can cancel at any time for any reason."
ReGain
Access licensed therapists specializing in relationship counseling, either individually or with your partner. Connect via secure messaging or live sessions for personalized support to address common relationship challenges.
- Individual or couples therapy
- Licensed and experienced therapists
- Personalized therapist matching
- Unlimited private messaging
- Live video/phone sessions
- Secure therapy room
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Get support for your relationship from a licensed therapist specializing in relationship therapy. Connect with a therapist on your own terms - individually or alongside your partner. ------------------------------------------- REGAIN – FEATURES ------------------------------------------- • Get therapy on your own or with your partner • All therapists are licensed, trained, accredited and highly experienced in providing relationship support • Complete a short survey to be matched with a therapist who best fits your needs • Unlimited private communication with your therapist • Schedule live sessions with your therapist or use the secure messenger PROFESSIONAL HELP, PERSONALIZED FOR YOU Relationship problems can be painful and challenging. Support and guidance from a professional therapist has been shown to make big, positive changes. We created Regain so anyone can have convenient, discreet, and affordable access to professional help. Common relationship problems people seek help for are difficulty communicating, high levels of conflict, disagreement over finances, children, or in-laws, and problems with infidelity, to name just a few. LICENSED AND TRAINED THERAPISTS All therapists on Regain have at least 3 years and 1,000 hours of hands-on experience. They are licensed, trained, experienced and accredited psychologists (PhD/PsyD), marriage and family therapists (MFT), clinical social workers (LCSW), licensed professional counselors (LPC), or similar credentials. All of our therapists have a Master’s Degree or a Doctorate Degree in their respective fields. They have been qualified and certified by their state professional board and have completed the necessary education, exams, training and practice. HOW DOES IT WORK? After filling out our questionnaire, you will be matched with a licensed therapist based on your needs and preferences. You and your therapist will get your own secure and private “therapy room” where you can message your therapist at any time, from any internet-connected device, wherever you are. Your partner will be invited to this room as well if you decide to try therapy together. You can also schedule a session so speak live with your therapist over video or phone. You can write or talk about yourself, the things going on in your life, ask questions and discuss the challenges you’re facing and your therapist will provide feedback, insights and guidance. This ongoing dialogue is the foundation of your work with your therapist. If you choose to try therapy on ReGain with your partner (either at the start of therapy, or if you choose to invite them later), your dialogue would be between all three of you: you, your partner, and your therapist. Together you will work towards making a positive change in your relationship and accomplishing your goals. HOW MUCH DOES IT COST? The cost of therapy through Regain ranges from $60 to $90 per week (billed every 4 weeks) but may be higher based on your location, preferences, and therapist availability. Unlike traditional in-office therapy which can cost over $150 for a single session, your Regain membership includes unlimited text, video, audio messaging as well as weekly live sessions. The subscription is billed and renewed every 4 weeks and includes both the use of the secured site and the counseling service itself. You can cancel your membership at any time for any reason.
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Verdict
The clearest difference is monetization model: ReGain at free with in-app purchases against BetterHelp's subscription. BetterHelp's advantage is ratings volume (149K vs 13K) and chart position (#81 vs unranked). On price, rating, review sentiment and update cadence there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.8 for BetterHelp against 4.8 for ReGain. That said, the two scores are not equally well evidenced: BetterHelp has 149K ratings behind it against 13K, so its average is the more settled of the two. Written reviews are what separate them: 80% of BetterHelp's written reviews are positive against 83% of ReGain's.
Both ship on a similar rhythm, roughly monthly. The most recent releases landed on September 24, 2026 and September 23, 2026 respectively.
| Parameter | BetterHelp | ReGain |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (149K ratings) | 4.8 (13K ratings) |
| Positive reviews | 80.0% of reviews | 82.7% of reviews — better |
| Number of ratings | 149K — better | 13K |
| Update frequency | Monthly | Monthly |
| Ads | Yes | Yes |
| In-app purchases | No | No |
| Monetization | Subscription | Free with in-app purchases — better |
| Best chart rank | #81 — better | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.6 | 15.6 |
| Further details — not scored | ||
| Size | 34 MB | 31 MB |
| Age rating | 12+ | 12+ |
| Developer | BetterHelp | BetterHelp |
Customer experience
BetterHelp
ReGain
User reviews
BetterHelp
From 149K App Store ratingsWhat we love
- 👍 Convenient and accessible therapy
- 🚀 Quick matching with therapists
- 💬 Ability to message therapist anytime
- 📝 Helpful journaling and worksheets
- 🤗 Supportive and understanding therapists
Room to improve
- 💰 Expensive for some users
- 🕰️ Incompatible time zones for some users
- 🔄 Difficulty switching therapists at times
- 🔌 Technical issues with app and video calls
- 🤷♀️ Inconsistent quality of therapists
ReGain
From 13K App Store ratingsWhat we love
- 👍 Easy to use
- 🚀 Convenient online therapy
- 💡 Flexible scheduling
- 👍 Helpful counselors
- 👍 Affordable service
Room to improve
- 🐛 Technical issues with the app
- 🔒 Privacy concerns
- 🕰️ Limited availability of counselors
- 💰 Expensive for some users
Bugs and requests
BetterHelp
Reported bugs
3 issues- App crashes and freezes
- Video call disconnections
- Billing and subscription issues
Requested features
5 requests- More affordable pricing options
- Availability of therapists in different time zones
- Easier process for switching therapists
- Improved video call and app stability
- Better screening and training for therapists
ReGain
Reported bugs
3 issues- Unreliable video/audio quality
- Difficulty logging in and accessing account
- Inability to switch counselors easily
Requested features
4 requests- Three-way video sessions for couples
- Ability to schedule multiple sessions at once
- More counselor options based on preferences
- Improved customer support and communication
In-app purchases
BetterHelp
No in-app purchases
ReGain
No in-app purchases








