Best Beauty Guide Apps

243+ iOS apps curated and reviewed

4.8 avg rating
20 free apps
Updated August 2026

If you already know EPICA, this is the deeper bench. 243+ beauty guide apps for iPhone, all reviewed and ranked by user rating, recency, and download trend as of August 2026.

Compare top Beauty Guide Apps (August 2026)

#AppPriceRatingAdsIn-App PurchasesUpdated
1EPICA: Your Daily Beauty GuideEPICA: Your Daily Beauty GuideFree4.6★ (2.7K)YesYesAug 2026
2IPSY: Personalized BeautyIPSY: Personalized BeautyFree4.8★ (225K)YesNoAug 2026
3Ulta Beauty: Makeup & SkincareUlta Beauty: Makeup & SkincareFree4.9★ (2.4M)NoNoAug 2026
4My Beauty GuideMy Beauty GuideFreeYesNoMay 2026
5Eleganza Beauty GuideEleganza Beauty GuideFreeYesNoMay 2026
6Beauty Secrets, Tips For WomenBeauty Secrets, Tips For WomenFree4.4★ (29)NoYesAug 2026
7CHARLOTTE TILBURY: EASY BEAUTYCHARLOTTE TILBURY: EASY BEAUTYFree4.9★ (14K)NoNoAug 2026
8Vespera - Beauty & ConnetVespera - Beauty & ConnetFreeNoYesAug 2026

Top Picks for Beauty Guide

EPICA: Your Daily Beauty Guide#1

EPICA: Your Daily Beauty Guide by SharoneLimited

Skin, Face Shape & Color Scan
Editor's Choice
🌟 Lifestyle
4.6(2.7K ratings)
FreeAdsIn-App Purchases
EPICA: Your Daily Beauty Guide screenshot 1
EPICA: Your Daily Beauty Guide screenshot 2
EPICA: Your Daily Beauty Guide screenshot 3
EPICA: Your Daily Beauty Guide screenshot 4
EPICA: Your Daily Beauty Guide screenshot 5
EPICA: Your Daily Beauty Guide screenshot 6

This app analyzes your face to provide personalized beauty recommendations. Discover complementary colors, understand your skin's condition, and learn makeup techniques through AI-powered suggestions and expert-led lessons. It aims to boost your confidence and help you achieve your desired looks.

IPSY: Personalized Beauty#2

IPSY: Personalized Beauty by Personalized Beauty Discovery, Inc.

The ultimate beauty membership
Strong Contender
🛍️ Shopping
4.8😊(225K ratings)
FreeAds
IPSY: Personalized Beauty screenshot 1
IPSY: Personalized Beauty screenshot 2
IPSY: Personalized Beauty screenshot 3
IPSY: Personalized Beauty screenshot 4
IPSY: Personalized Beauty screenshot 5
IPSY: Personalized Beauty screenshot 6

Discover and express your unique beauty with a personalized membership. Take a quiz to receive curated makeup, skincare, and beauty products tailored to your preferences. Explore tutorials, exclusive deals, and a community that encourages self-expression.

What We Love

  • 💎 High-quality products
  • 🎁 Fun monthly surprises
  • 🛒 Affordable prices
  • 🔍 Personalized product selection

Room to Improve

  • 🐢 Slow shipping and delivery times
  • 🤯 Confusing app navigation
  • 💳 Unexpected charges and billing issues
Ulta Beauty: Makeup & Skincare#3

Ulta Beauty: Makeup & Skincare by Ulta Salon, Cosmetics & Fragrance, Inc

Top brand haircare & fragrance
Worth Considering
🛍️ Shopping
4.9😐(2.4M ratings)
Free
#26in Shopping
Ulta Beauty: Makeup & Skincare screenshot 1
Ulta Beauty: Makeup & Skincare screenshot 2
Ulta Beauty: Makeup & Skincare screenshot 3
Ulta Beauty: Makeup & Skincare screenshot 4
Ulta Beauty: Makeup & Skincare screenshot 5
Ulta Beauty: Makeup & Skincare screenshot 6

Explore a vast selection of makeup, skincare, and haircare products from top brands. Virtually try on shades, get personalized skincare advice, and manage your loyalty rewards. Book beauty services and discover brands that align with your values.

What We Love

  • 🚀 Convenient in-app shopping
  • 💎 Rewards program benefits
  • 👍 User-friendly interface
  • 🎨 Wide product selection

Room to Improve

  • 🐛 Buggy app performance
  • 🔍 Ineffective search and filters
  • 📦 Shipping and delivery issues

More Beauty Guide apps to explore

4
My Beauty Guide
My Beauty Guide
My Beauty Guide
by Anne Weichenfeldt Steenberg
Free

Discover and review thousands of beauty products with a community of enthusiasts. Scan barcodes, search by name or category, and get inspired by others' experiences. Participate in test panels and competitions to earn beauty levels and benefits.

Read thousands of beauty product reviewsWrite your own product reviewsScan product barcodes for quick info
🌟 Lifestyle
(0)
ad-supported
5
Eleganza Beauty Guide
Eleganza Beauty Guide
Eleganza Beauty Guide
Nr.1 Beauty App
Free

Discover and book top beauty treatments from exclusive salons, aesthetic doctors, and spas. Stay updated on the latest beauty trends and find high-quality professionals in select destinations.

Exclusive beauty salon selectionEasy appointment bookingBeauty trends and inspiration
📚 Books
(0)
ad-supported
6
Beauty Secrets, Tips For Women
Beauty Secrets, Tips For Women
Beauty Secrets, Tips For Women
Hair, Skin, Makeup & Fashion!
Free

Discover expert beauty tips and secrets to enhance your skin, hair, makeup, and fashion. This free app helps you look and feel your best, offering advice on various beauty aspects. Become more confident with these accessible beauty secrets.

Learn expert beauty tipsImprove skin and hairMakeup and fashion advice
📚 Books
(29)
free with in-app purchases
7
CHARLOTTE TILBURY: EASY BEAUTY
CHARLOTTE TILBURY: EASY BEAUTY
CHARLOTTE TILBURY: EASY BEAUTY
Skincare, Makeup, & Fragrance
Free

Discover personalized skincare, makeup, and fragrance matches with AI-powered beauty tech tools. Access how-to tutorials, early product releases, and exclusive rewards. Enjoy seamless shopping and subscription options for your favorite beauty essentials.

AI-powered beauty tech toolsPersonalized shade and skincare recommendationsHow-to beauty tutorials
🛍️ Shopping
(14K)
free with in-app purchases
8
Vespera - Beauty & Connet
Vespera - Beauty & Connet
Vespera - Beauty & Connet
by Mannhardt Lydia
Free
🌟 Lifestyle
(0)
9
Cloud Nine Beauty
Cloud Nine Beauty
Cloud Nine Beauty
Be on Cloudnine ~
Free
🛍️ Shopping
(0)
10
Beauty Tips - Skincare Guide
Beauty Tips - Skincare Guide
Beauty Tips - Skincare Guide
Face Care & Beauty Video Guide
Free

Access professional video tutorials and expert advice to transform your skincare routine. Learn techniques for acne, anti-aging, and daily care tailored to your skin type and concerns.

Professional skincare video tutorialsStep-by-step beauty routinesAcne treatment and prevention tips
🌟 Lifestyle
(22)
free with in-app purchases
11
Sephora US: Makeup & Skincare
Sephora US: Makeup & Skincare
Sephora US: Makeup & Skincare
Shop Inclusive Beauty Brands
Free

Discover and shop for a wide range of beauty products, including makeup, skincare, haircare, and fragrance. Explore top brands, find personalized routines, and access exclusive offers and rewards.

Shop makeup, skincare, haircare, and fragranceDiscover top beauty brandsFind personalized routines
🛍️ Shopping
(426K)
free with in-app purchases
12
Beauty Tips - Skin & Hair Care
Beauty Tips - Skin & Hair Care
Beauty Tips - Skin & Hair Care
Face Routine,DIY & Glow Guide
Free

Access expert video tutorials for radiant skin and healthy hair. Get personalized guidance for all skin types and hair textures, from daily routines to advanced techniques. Learn about ingredients and seasonal trends to boost your confidence.

Expert video tutorialsSkincare guidanceProfessional haircare methods
🌟 Lifestyle
(74)
free with in-app purchases
13
Credo Beauty
Credo Beauty
Credo Beauty
Beauty beyond clean
Free

Discover and shop clean beauty products vetted to the highest standards. Get early access to new arrivals, exclusive offers, and enjoy a seamless, secure checkout experience.

Early access to launchesExclusive special offersSeamless shopping experience
🛍️ Shopping
(523)
free with in-app purchases
14
Feel22-Your Beauty, Your Terms
Feel22-Your Beauty, Your Terms
Feel22-Your Beauty, Your Terms
Your Beauty Destination
Free

Shop a vast selection of over 20,000 beauty products from top brands, including makeup, skincare, haircare, and perfumes. Discover the latest trends, exclusive offers, and enjoy free returns on all orders. All products are 100% certified original.

Shop 20,000+ beauty productsTop brands like Maybelline, L'OréalSkincare, makeup, haircare, perfumes
🛍️ Shopping
(72)
free with in-app purchases
15
Today Beauty & Personal Care
Today Beauty & Personal Care
Today Beauty & Personal Care
Skincare & beauty, simplified
Free
💪 Health & Fitness
(0)
16
SALLY BEAUTY
SALLY BEAUTY
SALLY BEAUTY
Great hair & nails, no salon.
Free

Easily shop for hair products and discover new brands with this app. View your deals and rewards instantly, find products faster with clearer categories and search options, and make confident purchasing decisions with shopper reviews.

Instant deals and rewards accessClearer product categoriesFaster product search
🛍️ Shopping
(70K)
free with in-app purchases
17
My POV
My POV
My POV
by Point Of View, Incorporated
Free

Connect with beauty enthusiasts to share product reviews, techniques, and insider tips. Participate in challenges, join discussions, and unlock rewards in a welcoming community for all skill levels.

Share product reviews and techniquesDiscover beauty secretsJoin events and discussions
🌐 Social Networking
(80)
free
18
BeautyCircle: Beauty Community
BeautyCircle: Beauty Community
BeautyCircle: Beauty Community
Beauty camera, filters & tips
Free
📷 Photo & Video
(0)
19
SWAN Beauty
SWAN Beauty
SWAN Beauty
Beauty, personalized for you
Free

This app offers a personalized beauty routine experience, connecting with a smart mirror for customized recommendations and content. Explore trending looks, create your own videos, and discover new products within a dedicated beauty community.

Personalized beauty routine portalSmart mirror integrationCurated content and recommendations
🌟 Lifestyle
(33)
ad-supported
20
Pearl (Beauty Consultant)
Pearl (Beauty Consultant)
Pearl (Beauty Consultant)
Revitalize beauty
Free

Discover curated beauty tips, expert reviews, and wellness guides to enhance your daily routines. This app refines your beauty journey, helping you shine from within with personalized advice.

Curated beauty tipsExpert reviewsHolistic wellness guides
🌟 Lifestyle
(0)
free

FAQ about Beauty Guide

What are the best beauty guide apps for iPhone?
EPICA: Your Daily Beauty Guide tops our beauty guide apps ranking as of August 2026, with a 4.6-star average from 2.7K App Store ratings, and it's free to download.
Yes — 20 of the top beauty guide apps we rank are free to download, including EPICA: Your Daily Beauty Guide and IPSY: Personalized Beauty.
EPICA: Your Daily Beauty Guide shows ads and offers in-app purchases, according to its App Store listing as of August 2026.
We track 243+ beauty guide apps on the iOS App Store as of August 2026, ranked by rating, recency, and analysis of real user reviews.
Epica is an all-in-one beauty app that uses AI to analyze your face. It helps you discover the best colors for your complexion, understand your skin's condition, learn makeup styles and techniques, and provides personalized recommendations through bite-sized lessons called 'Epics'.
Key features include a color scanner to find complementary palettes, daily skin analysis for targeted care, face shape analysis for makeup techniques, AI-powered makeup suggestions, UV-index monitoring with SPF recommendations, and expert-guided face massage tutorials.

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