Comparison

Google Ads vs Converso CRM

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Google Ads

Manage your advertising campaigns from anywhere with this mobile tool. Monitor performance, make quick edits to budgets and keywords, and receive real-time notifications. Get personalized recommendations to boost your ad performance and connect with support when needed.

Highlights
  • Monitor campaign performance
  • Edit campaigns, budgets, and keywords
  • Create and edit ads
  • View optimization score
  • Apply recommendations
  • Receive real-time notifications
  • Access expert support
Currently charting
Read full description

The Google Ads mobile app helps you stay connected to your campaigns while on the go. In addition to monitoring your campaigns in real-time, you can review high-impact recommendations to improve performance and take action quickly and easily. Use the Google Ads app to: * Monitor performance on the go * Make quick changes to campaigns, budgets, keywords, and more * Create and edit ads * See your optimization score and apply recommendations * Get real-time notifications, such as performance summaries and ad disapprovals * Talk to an expert for support, wherever you may be Download the Google Ads mobile app to get the most out of your account today!

About

Converso CRM

Features
Read full description

Converso CRM is a powerful, intelligent lead management and sales automation mobile application designed to streamline lead capture, follow-up workflows, team collaboration, and customer conversion for modern businesses. Built with high performance and enterprise-grade security, Converso CRM ensures every sales inquiry is captured instantly, assigned efficiently, and followed up without delay. AUTOMATED MULTICHANNEL LEAD CAPTURE Never lose a prospect again. Converso CRM aggregates incoming leads from multiple digital and physical channels into a single unified pipeline: - Meta Lead Ads Integration: Connect Facebook Pages and Instagram Lead Ads for real-time, automatic lead ingestion. - AI Business Card Scanner: Extract contact details from physical business cards using your mobile camera or photo gallery. - QR Code and NFC Scanning: Capture lead information instantly at physical events, trade shows, and meetings using integrated QR code and NFC tag readers. - Google Sheets Synchronization: Connect Google Spreadsheets for seamless bi-directional lead importing and exporting. - Custom Webhook Form Endpoints: Connect website contact forms, landing pages, and third-party web apps via secure form endpoints. - Manual Lead Management: Easily create and manage custom lead entries with custom field attributes. INSTANT COMMUNICATION AND OUTREACH Engage prospective clients immediately with built-in communication tools: - One-Tap WhatsApp Messaging: Send personalized WhatsApp outreach messages using customizable templates with dynamic keyword placeholders. - Direct Call Tracking: Dial leads directly from the application with automatic activity and call logging in the lead timeline. - Digital Marketing Creatives: Attach PDF brochures, product catalogs, proposal documents, and image assets directly to messaging templates. TASK MANAGEMENT AND TODAY AGENDA Stay organized and maintain follow-up discipline across your entire sales team: - Action-Oriented Daily View: View follow-up tasks categorized clearly into Upcoming, Overdue, and Completed sections. - One-Tap Quick Actions: Execute calls, open WhatsApp chats, mark tasks as completed, or reschedule follow-ups with a single tap. - Interaction History: Record activity notes and update follow-up schedules on the fly. PIPELINE TRACKING AND PRIVACY COMPLIANCE Maintain full visibility over your sales funnel while prioritizing data privacy: - Visual Sales Stages: Track prospect movement through customizable sales pipeline stages from raw lead to closed deal. - Detailed Activity Timeline: Inspect comprehensive audit trails containing call logs, WhatsApp dispatch records, notes, and status updates. - Data Privacy Safeguards: Built-in consent tracking compliant with DPDP Act 2023 guidelines, allowing consent withdrawal to restrict outreach calls and messages. MULTI-BUSINESS MANAGEMENT AND ROLE-BASED PERMISSIONS Scale your business operations across multiple brands or branch locations: - Business Switcher: Manage multiple company profiles or franchises from a single app account with complete data isolation. - Role-Based Access Control: Protect sensitive customer data using granular permissions for Owner, Manager, and Staff roles across leads, team management, exports, and billing. - Team Lead Distribution: Assign and reassign leads to sales representatives to ensure swift response times. - Frictionless Team Onboarding: Invite team members quickly using secure phone-gated invitations. ANALYTICS AND INSIGHTS DASHBOARD Make data-driven business decisions with real-time performance tracking: - Performance Dashboard: Track monthly lead acquisition volume, conversion rates, and team activity metrics. - Centralized Settings: Manage business profiles, team access permissions, API integrations, and billing from one centralized interface. - Transform your sales process, empower your team, and close deals faster with Converso CRM.

Screenshots

Google Ads4 screens
Converso CRM4 screens

Verdict

The call

The clearest difference is chart position: Google Ads at #138 against Converso CRM's unranked. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Google Ads ships an update fortnightly, Converso CRM weekly. The most recent releases landed on November 3, 2026 and October 24, 2026 respectively.

Scorecard1 real difference · 10 level
Google Ads versus Converso CRM: the parameters behind the verdict, then further details
ParameterGoogle AdsConverso CRM
PriceFreeFree
Rating4.4 (5.1K ratings) — better—
Positive reviews22.4% of reviews—
Number of ratings5.1K — better—
Update frequencyFortnightlyWeekly — better
AdsNoNo
In-app purchasesNoNo
MonetizationFree—
Best chart rank#138 — better—
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS16.015.5 — better
Further details — not scored
Size138 MB84 MB
Age rating4+4+
DeveloperGoogle LLCThinkraft Technologies

Bugs and requests

Google Ads

Reported bugs

5 issues
  • App crashes frequently
  • Metrics not updating properly
  • Inability to access all campaigns
  • Stuck in update loop
  • Compatibility issues with new devices

Requested features

5 requests
  • Allow creating campaigns from app
  • Improve mobile app functionality
  • Better sync with desktop version
  • More user-friendly interface
  • Clearer instructions and guidance

Converso CRM

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Google Ads

No in-app purchases

None

Converso CRM

No in-app purchases

Questions

Is Google Ads free?
Google Ads is free to download, with no in-app purchases.
Is Converso CRM free?
Converso CRM is free to download, with no in-app purchases.
Do Google Ads or Converso CRM have ads?
Neither Google Ads nor Converso CRM shows ads.
Which is updated more often, Google Ads or Converso CRM?
Google Ads ships an update fortnightly, and Converso CRM weekly. Most recently, Google Ads was updated on November 3, 2026 and Converso CRM on October 24, 2026.

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