Metricool vs Shift4 4Sight
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Metricool
This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.
- Schedule posts across multiple platforms
- Unified inbox for messages and comments
- Manage digital ad campaigns
- Track social media analytics
- Generate custom reports
- Visual content calendar
Read full descriptionHide full description
Schedule, Manage & Grow Your Social Media Metricool is your all-in-one tool to manage, plan, and optimize your social media strategy and digital advertising. Save time, automate tasks, and centralize all your accounts in one place. Connect with Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, Google Business Profile, Facebook Ads, Google Ads, and TikTok Ads. PLAN & SCHEDULE POSTS AUTOMATICALLY Organize your content with an intuitive visual calendar. Schedule posts across all platforms at the best time for your audience with Metricool. Get notifications to ensure everything is published as planned. MANAGE MESSAGES & COMMENTS FROM ONE INBOX Reply to messages and comments from all social media without leaving Metricool. Collaborate with your team and never work alone. OPTIMIZE YOUR DIGITAL ADVERTISING Manage and analyze Facebook Ads, Google Ads, and TikTok Ads campaigns. Monitor ad performance in real time to maximize your ROI. ALL YOUR SOCIAL MEDIA ANALYTICS IN ONE PLACE Track your performance across all social media platforms in minutes. Generate custom reports with just one click. Analyze competitors and refine your strategy. NEED HELP? Contact our live support or visit our Help Center. info@metricool.com Download Metricool and take full control of your digital strategy on the go!
Shift4 4Sight
Access company news, product resources, and connect with a global community. Find contact information for support, sales, and career opportunities. Share best practices and provide product feedback.
- Company news and updates
- Product and service resources
- Collaboration channels
- Best practice sharing
- Product feedback
- Contact directory
Read full descriptionHide full description
4Sight by Shift4 is the source for the latest company news and product and service resources and tools for our global community of customers, sales partners, investors and employees. On this app, you will find: • Company News and Updates: Stay informed with the latest happenings, product announcements, and other updates from Shift4 Payments. • Collaboration Channels: Connect with other users in our social and news channels that allow best practice sharing, feedback on products, etc. • Contact Shift4: 4Sight by Shift4's directory allows customers, sales partners and others to find the right point-of-contact for anything from product support to investor relations to career opportunities to suggestions for new product features.
Screenshots
Verdict
The clearest difference is rating: Shift4 4Sight at 4.8 against Metricool's 2.7. Shift4 4Sight also leads on in-app purchases (none vs 1). Metricool's advantage is ratings volume (112 vs 5) and chart position (#160 vs unranked). On price, update cadence, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month. Shift4 4Sight asks for nothing beyond the download.
Shift4 4Sight holds the better App Store score, 4.8 against 2.7. That said, the two scores are not equally well evidenced: Metricool has 112 ratings behind it against 5, so its average is the more settled of the two.
Metricool ships an update every 2 weeks, Shift4 4Sight fortnightly. The most recent releases landed on October 16, 2026 and October 1, 2026 respectively.
| Parameter | Metricool | Shift4 4Sight |
|---|---|---|
| Price | Free | Free |
| Rating | 2.7 (112 ratings) | 4.8 (5 ratings) — better |
| Positive reviews | 26.7% of reviews | — |
| Number of ratings | 112 — better | 5 |
| Update frequency | Every 2 weeks — better | Fortnightly |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Best chart rank | #160 — better | — |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 15.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 150 MB | 83 MB |
| Age rating | 4+ | 4+ |
| Developer | Metricool Software SL | Shift4 |
Customer experience
Metricool
Shift4 4Sight
In-app purchases
Metricool
- Starter Mobile 5$30.001 Month
Shift4 4Sight
No in-app purchases
