Comparison

Metricool vs Socialstats

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Metricool

This app helps you manage, plan, and optimize your social media and digital advertising efforts. Schedule posts, engage with your audience from a unified inbox, and analyze performance across multiple platforms. It also allows for the management of ad campaigns.

Highlights
  • Schedule posts across multiple platforms
  • Unified inbox for messages and comments
  • Manage digital ad campaigns
  • Track social media analytics
  • Generate custom reports
  • Visual content calendar
Read full description

Schedule, Manage & Grow Your Social Media Metricool is your all-in-one tool to manage, plan, and optimize your social media strategy and digital advertising. Save time, automate tasks, and centralize all your accounts in one place. Connect with Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, Google Business Profile, Facebook Ads, Google Ads, and TikTok Ads. PLAN & SCHEDULE POSTS AUTOMATICALLY Organize your content with an intuitive visual calendar. Schedule posts across all platforms at the best time for your audience with Metricool. Get notifications to ensure everything is published as planned. MANAGE MESSAGES & COMMENTS FROM ONE INBOX Reply to messages and comments from all social media without leaving Metricool. Collaborate with your team and never work alone. OPTIMIZE YOUR DIGITAL ADVERTISING Manage and analyze Facebook Ads, Google Ads, and TikTok Ads campaigns. Monitor ad performance in real time to maximize your ROI. ALL YOUR SOCIAL MEDIA ANALYTICS IN ONE PLACE Track your performance across all social media platforms in minutes. Generate custom reports with just one click. Analyze competitors and refine your strategy. NEED HELP? Contact our live support or visit our Help Center. info@metricool.com Download Metricool and take full control of your digital strategy on the go!

About

Socialstats

Features
Read full description

Socialstats gives creators, influencers, brands, agencies, and managers one place to track social media analytics across Instagram, TikTok, YouTube, and Facebook. Monitor follower growth, post performance, engagement spikes, audience demographics, and meaningful creator activity so you can see what is working, prove your impact, and make smarter content decisions. Whether you manage one creator profile or an entire roster, Socialstats helps you understand the posts, formats, captions, hashtags, publishing times, partnerships, and audience signals that drive real growth. KEY FEATURES • Cross-Platform Social Analytics: Monitor creator performance across Instagram, TikTok, YouTube, and Facebook in one place. • Real-Time Activity Feed: Stay on top of new posts, follower milestones, engagement spikes, and important profile activity. • Detailed Post Analytics: Compare views, likes, comments, shares, saves, reach, watch time, engagement rate, and growth over time. • Audience Insights: Understand who follows you with demographic, geographic, and engagement breakdowns. • Auto-Imported Post History: Authorize your profiles and Socialstats will import historical post data to reveal deeper performance trends. • Push Notifications & Widgets: Get alerts for important activity and keep key creator stats visible from your Home Screen. • Custom Sharing Artwork: Turn milestones, viral posts, and growth moments into polished visuals for social channels. • Reports for Teams: Export PDF and CSV reports to share performance with brand partners, agencies, managers, and clients. • Competitor Analysis: Compare creator profiles and understand how your growth, engagement, and content strategy stack up. WHY GO PREMIUM? Unlock deeper creator analytics, full post-history tracking, real-time activity alerts, advanced audience insights, competitor analysis, custom reports, and premium widgets with Socialstats Premium. Subscribe to an individual creator profile to access analytics across their full content history and receive push notifications for key activity across Instagram, TikTok, YouTube, and Facebook. For agencies, managers, brands, and creator teams that need broader access, the Socialstats Professional Plan provides comprehensive social media analytics across multiple creators in one subscription. Start your 7-day free trial today! SUBSCRIPTION INFORMATION Subscriptions are billed monthly or annually at the rate selected depending on the subscription plan. Subscriptions auto-renew at the cost of the chosen package, unless canceled 24 hours in advance prior to the end of the current period. The subscription fee is charged to your iTunes account at confirmation of purchase. You may manage your subscription and turn off auto-renewal by going to your Account Settings after purchase. Per Apple policy, no cancellation of the current subscription is allowed during the active subscription period. Once purchased, refunds will not be provided for any unused portion of the term. Terms of Service: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://socialstats.com/privacy-policy

Screenshots

Metricool4 screens
Socialstats4 screens

Verdict

The call

The clearest difference is chart position: Metricool at #206 against Socialstats's unranked. Metricool also leads on iOS requirement (15.0 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Metricool sells 1 in-app purchase, starting at $30.00 per month and Socialstats sells 12 in-app purchases, starting at $6.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Metricool ships an update every 2 weeks, Socialstats weekly. The most recent releases landed on September 28, 2026 and September 29, 2026 respectively.

Scorecard2 real differences · 9 level
Metricool versus Socialstats: the parameters behind the verdict, then further details
ParameterMetricoolSocialstats
PriceFreeFree
Rating2.7 (110 ratings) — better—
Positive reviews26.3% of reviews—
Number of ratings110 — better—
Update frequencyEvery 2 weeksWeekly — better
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchases—
Best chart rank#206 — better—
DevicesiPhone, iPad, iPodiPhone, iPad, Apple Watch
Requires iOS15.0 — better17.0
Further details — not scored
Size148 MB61 MB
Age rating4+4+
DeveloperMetricool Software SLThe Stats Company

In-app purchases

1 purchases

Metricool

Subscriptions1
  • Starter Mobile 5$30.001 Month
12 purchases

Socialstats

Subscriptions12
  • Creator #1 (Monthly)$6.991 Month
  • Creator #6 (Monthly)$6.991 Month
  • Creator #7 (Monthly)$6.991 Month
Show 9 more
  • Creator #8 (Monthly)$6.991 Month
  • Creator #9 (Monthly)$6.991 Month
  • Creator #1 (Yearly)$59.991 Year
  • Creator #6 (Yearly)$59.991 Year
  • Creator #7 (Yearly)$59.991 Year
  • Creator #9 (Yearly)$59.991 Year
  • Creator #8 (Yearly)$59.991 Year
  • Professional Plan (Monthly)$69.991 Month
  • Professional Plan (Yearly)$599.991 Year

Questions

Is Metricool free?
Metricool is free to download, with in-app purchases available.
Is Socialstats free?
Socialstats is free to download, with in-app purchases available.
Do Metricool or Socialstats have ads?
Neither Metricool nor Socialstats shows ads.
Which is updated more often, Metricool or Socialstats?
Metricool ships an update every 2 weeks, and Socialstats weekly. Most recently, Metricool was updated on September 28, 2026 and Socialstats on September 29, 2026.

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