Comparison

Thrive Market vs Nuuly

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Thrive Market

Access exclusive savings on thousands of organic and sustainable groceries, often at up to 30% less than retail. Enjoy member-only perks like free gifts and weekly deals, with options to filter by over 90 diet and lifestyle needs. The service also offers carbon-neutral shipping and a mission to make healthy living accessible.

Highlights
  • Exclusive savings on organic groceries
  • Member-only perks and free gifts
  • Diet and lifestyle filters
  • Carbon-neutral shipping
  • Sustainable and healthy product selection
Currently charting
Read full description

We’re on a mission to make healthy living easy and affordable for everyone. That means when you join our community of more than 1 million members, you get: - Exclusive savings: Shop thousands of the best organic and sustainable groceries—for up to 30% less - Member-only perks: Free full-size gifts and deals on your favorite brands every week - Your grocery list in one place: Organic pantry staples, trusted supplements, plant-powered cleaning & so much more - 90+ diet & lifestyle filters: Shop by what matters to you, from gluten-free & plant-based to low-waste & biodegradable - A membership that gives back: Every annual membership sponsors a free one for a family in need - Planet-friendly purchases: All orders are sent with free carbon-neutral shipping from zero-waste warehouses At Thrive Market, we make it easy to do healthy your way.

About

Nuuly

This service allows you to rent six clothing items monthly from a wide selection of brands and styles. Keep your chosen items for the entire month, with laundry and repairs included. You can also purchase items you love at a discount.

Highlights
  • Rent 6 items monthly
  • Wide selection of brands and styles
  • Keep items for a month
  • Laundry and repairs included
  • Purchase items at a discount
  • Fast, free shipping and returns
Features
Read full description

Nuuly is a subscription clothing rental service built to help you get creative with what you wear every day—not just on special occasions. Rent 6 items every month for $98 and choose from 100s of brands and 1000s of styles in sizes XS–5X, including petite, tall + maternity. How it works: * Pick any 6 items—four tops and the same dress in two sizes? Six pairs of jeans? One of everything? It's your call
 * Keep them all month. Don't worry about laundry or repairs—it's included in the plan
 * If you fall in love with something, buy it at a discount. Send back the rest + repeat
 Why you’ll love Nuuly: * Fast, free shipping + returns * No late fees or damage fees—ever * Pause or cancel anytime
 With the Nuuly app, you can: * Quickly save favorites in your Closet + sort them into Closet Lists * Add styles to your Nuuly quickly + seamlessly * Manage subscription, profile details + rental history with one tap * Purchase favorites: keep one, two or all of your items * Leave reviews for the Nuuly community * Get customizable iOS push notifications for Nuuly news

Screenshots

Thrive Market4 screens
Nuuly4 screens

Verdict

The call

The clearest difference is monetization model: Thrive Market at free with in-app purchases against Nuuly's subscription. Thrive Market also leads on chart position (#193 vs unranked) and ratings volume (277K vs 31K). Nuuly's advantage is ads (none vs shown). On price, rating, review sentiment and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.9 for Thrive Market against 4.9 for Nuuly. That said, the two scores are not equally well evidenced: Thrive Market has 277K ratings behind it against 31K, so its average is the more settled of the two. Written reviews are what separate them: 71% of Thrive Market's written reviews are positive against 66% of Nuuly's.

UpkeepUpdate frequency

Thrive Market ships an update every 6 days, Nuuly every 9 days. Both last shipped on October 22, 2026.

Scorecard5 real differences · 6 level
Thrive Market versus Nuuly: the parameters behind the verdict, then further details
ParameterThrive MarketNuuly
PriceFreeFree
Rating4.9 (277K ratings)4.9 (31K ratings)
Positive reviews70.7% of reviews — better65.8% of reviews
Number of ratings277K — better31K
Update frequencyEvery 6 days — betterEvery 9 days
AdsYesNo — better
In-app purchasesNoNo
MonetizationFree with in-app purchases — betterSubscription
Best chart rank#193 — better—
DevicesiPhone, iPad — betteriPhone
Requires iOS16.4 — better26.0
Further details — not scored
Size152 MB93 MB
Age rating4+4+
DeveloperThrive MarketNuuly

Customer experience

Thrive Market

All ratings277,141 ratings
Positive98.8%
Neutral0.8%
Negative0.4%
Written reviews607 reviews
Positive70.7%
Neutral3.6%
Negative25.7%

Nuuly

All ratings30,836 ratings
Positive98.4%
Neutral0.8%
Negative0.8%
Written reviews295 reviews
Positive65.8%
Neutral13.6%
Negative20.7%

User reviews

Thrive Market

From 277K App Store ratings

What we love

  • 🚀 Fast and convenient delivery
  • 👍 High-quality, organic products
  • 💰 Affordable prices and discounts
  • 🌱 Wide selection of healthy options
  • 🎁 Free samples and gifts

Room to improve

  • 🐛 Unreliable app and ordering issues
  • 🕰️ Inconsistent and slow shipping
  • 💳 Difficult to cancel membership
  • 💰 Membership fee not worth the savings
  • 🔍 Limited product selection and availability

Nuuly

From 31K App Store ratings

What we love

  • 🚀 Great service and clothing selection
  • 👍 Convenient and easy to use
  • 💡 Allows trying new styles without commitment
  • 🌱 Eco-friendly and sustainable
  • 🤩 Elevates personal style and confidence

Room to improve

  • 🐛 Quality control issues with damaged or worn items
  • ⏱️ Slow shipping and long wait times
  • 🤔 Limited inventory and item availability
  • 📝 Inconsistent customer service experience
  • 🔍 Buggy and glitchy app interface

Bugs and requests

Thrive Market

Reported bugs

3 issues
  • App crashes and search issues
  • Inaccurate inventory and out-of-stock items
  • Billing and subscription problems

Requested features

4 requests
  • Improved app functionality and navigation
  • More transparent and flexible membership policies
  • Better communication on product availability and shipping
  • Expanded product selection to meet diverse dietary needs

Nuuly

Reported bugs

4 issues
  • App crashes and freezes
  • Images and content not loading properly
  • Losing place when navigating back in the app
  • Inconsistent behavior across web and mobile platforms

Requested features

5 requests
  • Ability to exchange or return individual items
  • More detailed size and fit information
  • Waitlist or notification system for out-of-stock items
  • Improved search and filtering capabilities
  • Ability to save and organize items in custom closets

In-app purchases

None

Thrive Market

No in-app purchases

None

Nuuly

No in-app purchases

Questions

Is Thrive Market free?
Thrive Market is free to download, with no in-app purchases.
Is Nuuly free?
Nuuly is free to download, with no in-app purchases.
Which has better reviews, Thrive Market or Nuuly?
Thrive Market and Nuuly are both rated 4.9 out of 5 on the App Store, from 277K and 31K ratings respectively.
Do Thrive Market or Nuuly have ads?
Thrive Market shows ads; Nuuly does not.
Which is updated more often, Thrive Market or Nuuly?
Thrive Market ships an update every 6 days, and Nuuly every 9 days. Most recently, Thrive Market was updated on October 22, 2026 and Nuuly on October 22, 2026.

Other comparisons