EasyEquities vs Momentum App
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
EasyEquities
Invest in a wide range of assets like shares, ETFs, crypto, and property with low costs and no minimums. Sign up in minutes and manage your portfolio with AI tools and personalized reporting. Trade global markets and fund accounts easily.
- Invest in shares, ETFs, crypto, and property
- No account or investment minimums
- Fractional shares and IPO access
- AI-powered portfolio creation and advice
- Trade global stock exchanges
- Recurring investment options
- Secure and trusted platform
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At EasyEquities, we aim to make investing as easy as possible for you. Low Cost, Easy Investing * Invest in Shares, ETFs, Properties, Crypto, Retirement Annuities, Tax Free Savings Accounts (TFSA) and Unit Trusts, all low cost and easily accessible in one app. * No account minimums needed and no minimum investment size. * Investing at Your Fingertips * Sign up in minutes, invest in Shares, ETFs, Property. Crypto, RA’s, TFSA and Unit Trusts in seconds. * Invest in Property and CryptoCurrencies * Invest in Fractional Shares Rights (FSRs), Invest with as much money you have available in a piece of a share, with all the benefits of owning a full one, buy up to 1/10 000th of a share. * Get access to the latest IPO’s. * Invest in ZAR, USD, EUR, GBP and AUD. * Place buying and selling instructions when the market is closed. * Thrive with EasyEquities and earn benefits including discount in brokerage each month * Stay on top of your investment portfolio with a detailed account overview and personalised reporting * Set up a recurring investment so that you automatically contribute to your investment monthly, quarterly or annually. Harness the power of AI Investing * Create a portfolio using AI * Browse AI created portfolios * Chat with our AI Bot about investment strategies Trade the Markets * Don’t just invest in the markets but trade them too with EasyTrader. Designed for You * View a beautiful, intuitive user experience, designed to help you invest in the brands you love. * Easily sign in and monitor your portfolio and the market from anywhere, anytime. * Multiple Markets * Invest in the companies you love on the Johannesburg Stock Exchange, New York Stock Exchange, Australian, UK and Euro stock exchanges. * Easily and quickly fund your international wallets using our low-cost, easy to use EasyFX solution * Invest immediately with the instant EFT functionality. Free Investing * Refer a friend and get EasyMoney covering all your brokerage, free investing. * Easily send vouchers to loved ones to build their own investment portfolio. * Secure & Trusted Platform * Cutting-edge security to protect your portfolio and personal information. EasyEquities ®. First World Trader (Pty) Ltd t/a EasyEquities is an authorized financial services provider, registered credit provider and licensed over the counter derivatives provider. EasyEquities is a subsidiary of Purple Group Limited, a company listed on the JSE Limited (PPE)
Momentum App
Access your Momentum products and portfolio information on a personalized dashboard. View Multiply details, insured items, and use biometric login for quick access.
- View product portfolio
- Access Multiply details
- Biometric login
- Personalize profile
- View insured items
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Welcome to the upgraded Momentum App! Download now to view your products. Sign in using your Momentum login credentials to: - View your full product portfolio and key information on the dashboard. - Access your Multiply details with a single tap. - Enable quick access with Touch ID on supported devices. - Personalise your app by adding a profile picture or selecting an avatar. - As a Momentum Insure client, you can now conveniently view all the details of your insured items on the Momentum App.
Screenshots
Verdict
The clearest difference is rating: Momentum App at 4.2 against EasyEquities's 3.2. Momentum App also leads on update cadence (fortnightly vs every 2 months). EasyEquities's advantage is ads (none vs shown) and monetization model (free vs ad-supported). On price, review sentiment, ratings volume and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Momentum App holds the better App Store score, 4.2 against 3.2. Both are backed by a comparable volume of ratings — 42 and 86 respectively. Written reviews point the same way: 33% of EasyEquities's written reviews are positive against 35% of Momentum App's.
EasyEquities ships an update every 2 months, Momentum App fortnightly. The most recent releases landed on October 21, 2026 and October 24, 2026 respectively.
| Parameter | EasyEquities | Momentum App |
|---|---|---|
| Price | Free | Free |
| Rating | 3.2 (42 ratings) | 4.2 (86 ratings) — better |
| Positive reviews | 32.6% of reviews | 35.4% of reviews — better |
| Number of ratings | 42 | 86 — better |
| Update frequency | Every 2 months | Fortnightly — better |
| Ads | No — better | Yes |
| In-app purchases | No | No |
| Monetization | Free — better | Ad-supported |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 15.5 — better | 16.0 |
| Further details — not scored | ||
| Size | 33 MB | 269 MB |
| Age rating | 4+ | 4+ |
| Developer | GT247.com | Momentum Metropolitan Life Ltd. |
Customer experience
EasyEquities
Momentum App
In-app purchases
EasyEquities
No in-app purchases
Momentum App
No in-app purchases
Questions
Is EasyEquities free?
Is Momentum App free?
Which has better reviews, EasyEquities or Momentum App?
Do EasyEquities or Momentum App have ads?
Which is updated more often, EasyEquities or Momentum App?
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