Excellus BCBS vs In Bloom
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Excellus BCBS
Access your health plan information anytime, anywhere. View and order member cards, track deductibles and spending, check coverage, and find healthcare providers. Go paperless and manage your claims easily.
- View and order member cards
- Track deductibles and out-of-pocket spending
- Check coverage details
- Find doctors, urgent care, and hospitals
- Go paperless
- View and filter claims
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Excellus BlueCross BlueShield is a nonprofit independent licensee of the Blue Cross Blue Shield Association. All rights reserved. Excellus BlueCross BlueShield members can use our app to log in and access health plan information on-the-go. You will have instant and convenient access to: - View and Order Member Card(s) - Track Deductibles and Out-of-Pocket Spending* - Check Coverage - Find a Doctor, Urgent Care or Hospital - Go Paperless - View and Filter Claims *Please note that spending charts are only applicable for High Deductible health plan members.
In Bloom
This app offers support, skills, and resources for pregnant individuals and new parents to reduce stress and enjoy parenthood. It features video, text, and audio lessons from real women, based on the evidence-based ROSE Program, proven to reduce postpartum depression.
- Evidence-based ROSE Program
- Video, text, and audio lessons
- Real women's experiences
- Stress reduction tools
- 24/7 accessibility
- Interactive content
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The In Bloom app is for people who are pregnant or who have recently had a baby. With the tap of a button, we help you feel supported, gain new skills, and access resources so you can reduce stress and truly enjoy parenthood. This program is available to you 24/7 from the comfort and privacy of your own home. We know that life before and after giving birth is full of ups, downs, and everything in between. In this app, you'll have access to videos of real women—not actors—sharing their experiences before and after giving birth. Whether you're pregnant now or have recently given birth, you will learn how to make your life better. This easy-to-follow program combines video, text, and audio-based lessons with interactive content to give you the support you need, when you need it. Morning, noon, or midnight feeding—no matter the time of day—you'll feel empowered in preparing for life as a parent. The InBloom app is based on the evidence-based ROSE Program, developed by Dr. Caron Zlotnick, and has been shown in a series of published studies to reduce postpartum depression by up to 50%. Disclaimer: InBloom is not a healthcare provider. This app is not a medical service and does not provide direct medical advice. You may not rely on this app for receiving a formal diagnosis or treatment, pharmacist advice, or any professional service requiring licensure, registration or certification in any state. Rather, this app is to be used for self-development and educational purposes only. Appropriate medical attention and advice should always be sought for any health issues or concerns that you may have, and you should not ignore medical advice or delay seeking medical advice because of any advice received from this app. Speak with your doctor if you need additional resources as you use this app.
Screenshots
Verdict
The clearest difference is rating: In Bloom at 5.0 against Excellus BCBS's 4.4. Excellus BCBS's advantage is ratings volume (2K vs 3) and update cadence (monthly vs every 5 months). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
In Bloom holds the better App Store score, 5.0 against 4.4. That said, the two scores are not equally well evidenced: Excellus BCBS has 2K ratings behind it against 3, so its average is the more settled of the two.
Excellus BCBS ships an update monthly, In Bloom every 5 months. The most recent releases landed on November 6, 2026 and November 3, 2026 respectively.
| Parameter | Excellus BCBS | In Bloom |
|---|---|---|
| Price | Free | Free |
| Rating | 4.4 (2K ratings) | 5.0 (3 ratings) — better |
| Positive reviews | 13.7% of reviews | — |
| Number of ratings | 2K — better | 3 |
| Update frequency | Monthly — better | Every 5 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone | iPhone |
| Requires iOS | 16.6 | 16.0 — better |
| Further details — not scored | ||
| Size | 43 MB | 44 MB |
| Age rating | 4+ | 12+ |
| Developer | Excellus Health Plan, Inc. | Fox Learning Systems Inc |
Customer experience
Excellus BCBS
In Bloom
Bugs and requests
Excellus BCBS
Reported bugs
4 issues- Login verification code not received
- Member card information not loading
- Keyboard blocking UI elements
- Incompatibility with newer devices
Requested features
3 requests- Itemized billing information
- Improved dental coverage visibility
- Seamless login and account management
In Bloom
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Excellus BCBS
No in-app purchases
In Bloom
No in-app purchases
Questions
Is Excellus BCBS free?
Is In Bloom free?
Which has better reviews, Excellus BCBS or In Bloom?
Do Excellus BCBS or In Bloom have ads?
Which is updated more often, Excellus BCBS or In Bloom?
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