Carter's vs Kyte Baby
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Carter's
Discover and shop styles for babies, toddlers, and big kids from five beloved family brands. Find curated collections for specific needs like bedtime or gifts, and enjoy convenient shopping options like curbside pickup and same-day delivery.
- Shop 5 family brands in one app
- Check local store inventory
- Curbside pickup & same-day delivery
- Track Carter's Rewards
- App-exclusive launches
- Browse sustainable essentials
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The Carter's app makes shopping for your little ones easier than ever — with styles from all 5 brands: Carter's®, OshKosh B'gosh®, Skip Hop®, Little Planet®, and Otter Avenue™. Whether you're shopping for baby, toddler, or big kid, the app helps you find what you need fast, with curated collections for bedtime, playtime, gift-giving, and more. Key Features: - Shop all 5 brands in one place - Quickly check local store inventory - Choose curbside pickup or same-day delivery (where available) - Track and redeem Carter's Rewards - Stay up to date with app-exclusive launches - Easily browse soft, sustainable essentials for every age and stage Save time, stay inspired, and shop confidently — right from your phone.
Kyte Baby
Shop the latest baby clothing and accessories with exclusive discounts and early access to new collections. Enjoy a seamless browsing and secure checkout experience.
- Exclusive discounts
- Early access to launches
- Easy browsing
- Push notifications for offers
- Secure and fast checkout
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Download the Kyte Baby app to access exclusive discounts, early access to collection launches. Everything you love, right at your fingertips. EASY BROWSING Shop the freshest new arrivals across our entire catalog. EXCLUSIVE ACCESS Be first to know about exclusive offers and launches through push notifications. SECURE CHECKOUT IN A FLASH Tap, swipe, shop and secure your new products in an instant with our super easy checkout.
Screenshots
Verdict
The clearest difference is monetization model: Carter's at free against Kyte Baby's free with in-app purchases. Carter's also leads on ratings volume (183K vs 2.2K) and chart position (#139 vs unranked). Kyte Baby's advantage is review sentiment (77% vs 67%). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Carter's holds the better App Store score, 4.9 against 4.7. That said, the two scores are not equally well evidenced: Carter's has 183K ratings behind it against 2.2K, so its average is the more settled of the two. Written reviews complicate that: 67% of Carter's's written reviews are positive against 77% of Kyte Baby's, so the app with the better star average is not the one people write more warmly about.
Carter's ships an update fortnightly, Kyte Baby weekly. The most recent releases landed on September 24, 2026 and September 23, 2026 respectively.
| Parameter | Carter's | Kyte Baby |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (183K ratings) — better | 4.7 (2.2K ratings) |
| Positive reviews | 66.8% of reviews | 77.4% of reviews — better |
| Number of ratings | 183K — better | 2.2K |
| Update frequency | Fortnightly | Weekly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Free with in-app purchases |
| Best chart rank | #139 — better | — |
| Devices | iPhone, iPad | iPhone, iPad |
| Requires iOS | 17.0 | 16.4 — better |
| Further details — not scored | ||
| Size | 190 MB | 83 MB |
| Age rating | 4+ | 4+ |
| Developer | Carter's Retail, Inc. | Kyte BABY LLC |
Customer experience
Carter's
Kyte Baby
User reviews
Carter's
From 183K App Store ratingsWhat we love
- 💕 Love the clothes
- 💰 Great deals and rewards
- 👍 Convenient app for shopping
- 🛒 Smooth checkout process
Room to improve
- 🐛 Glitchy app with errors
- 🔍 Inaccurate inventory/filtering
- 🔄 Items disappearing from cart
- 🔒 Issues with password recovery
- 🤔 Confusing/unintuitive layout
Kyte Baby
From 2.2K App Store ratingsWhat we love
- 💤 Excellent sleep sacks and pajamas
- 👍 Soft, comfortable, and high-quality fabrics
- 🌈 Beautiful prints and colors
- 🤱 Great for sensitive skin and eczema
- 🧠 Thoughtful product design
Room to improve
- 🔍 Difficult to navigate app with no visual cues for out-of-stock items
- 🚢 Slow shipping and long delays
- 💰 Expensive products
- 🤔 Inconsistent customer service experiences
- 🔄 Issues with returns and exchanges
Bugs and requests
Carter's
Reported bugs
4 issues- Unable to add items to cart
- App crashes and freezes
- Incorrect address auto-correction
- Rewards not applying properly
Requested features
4 requests- Add a 'favorites' feature
- Improve cart management
- Better sync between app and website
- More detailed product information
Kyte Baby
Reported bugs
2 issues- App crashes and glitches
- Discount codes not working as expected
Requested features
3 requests- Improve app functionality and navigation
- Provide more transparency on product availability
- Enhance customer service and return policies
In-app purchases
Carter's
No in-app purchases
Kyte Baby
No in-app purchases
