Ultiself | Self vs Soob
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Ultiself | Self
This app uses AI and science-backed methods to help you build optimal daily routines for self-improvement. It analyzes your habits and provides personalized recommendations to boost confidence, focus, and productivity.
- AI-powered habit analysis
- Personalized routine creation
- Science-backed habit library
- Expert-designed routines
- Daily habit tracking
- Motivation and stats
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Build Better Habits With Small Daily Changes If you want a simple way to organize your day, track your habits, and build a routine you can follow, try Ultiself for free. Ultiself is a user-friendly app for planning routines, logging habits, setting reminders, and reviewing your progress over time. Choose habits from our library, complete daily check-ins, and use simple insights to understand your patterns. Just imagine: * Logging the habits that matter to you * Creating a routine that fits your lifestyle * Staying focused on your personal goals * Seeing your progress over time * Building consistency one day at a time Ultiself is your personal habit and routine companion. 3 simple steps to build your routine with Ultiself: Select habits from our library based on areas you want to focus on, such as productivity, focus, mood, motivation, and more. Take 30 seconds daily to track your habits and rate your day. Review your insights and adjust your routine over time. Our Habit Builder helps you create a routine, log your habits, and stay motivated. * User-friendly, intuitive tracker * Weekly targets, streaks, scoring system, and stats * Habit insights to help you review your progress * Push notification habit reminders Here is what sets us apart: * Content: 300+ habit breakdowns. Explore habits, learn how to practice them, and get practical tips. * Habit Insights: Review your tracking data and see how your habits relate to your daily ratings and routines. * Expert Routines: Save time by following prebuilt routines for areas like productivity, focus, creativity, mood, and more. Take it to the next level with Ultiself Premium. Ultiself Premium gives you expanded features to log more habits, explore deeper stats, and personalize your routine inside the app. Premium features include: * Track unlimited habits * In-depth motivating stats * Review how your habits relate to areas such as mood, productivity, focus, and daily routine * Premium routines designed by experts * Sleep tracking tools * And more Subscription information: Subscription payments are charged to your iTunes account after confirmation of your purchase. Subscriptions automatically renew unless auto-renew is cancelled at least 24 hours before the end of the current period. Renewal cost depends on your subscription plan. Available plans: Monthly and Yearly. Free trials, if offered, automatically renew to a paid subscription. You can cancel or manage auto-renewal in Account Settings. Any unused portion of a free trial period, if offered, will be forfeited when you purchase a premium subscription during the free trial period. Feel free to contact us with questions or suggestions by emailing info@ultiself.com Ultiself puts practical habit-building tools into the palm of your hand and makes self-improvement feel simple, structured, and engaging. Check out Ultiself for free and start building your routine today. Important: Ultiself is a wellness, habit-tracking, and self-improvement app. It is not a medical device and does not provide medical advice, diagnosis, treatment, or emergency support. For medical or mental health concerns, please consult a qualified healthcare professional. Privacy Policy - https://ultiself.com/privacy-policy Terms & Conditions - https://ultiself.com/terms-of-use Precautions & Disclaimer - https://ultiself.com/precautions-and-disclaimer
Soob
This app helps you reduce alcohol consumption and build a healthier, alcohol-free life. It offers daily motivation, progress tracking for streaks and saved money, and personalized tools to understand your patterns and stay committed to your sobriety journey.
- Alcohol-free streak tracking
- Money saved visualization
- Daily check-ins and milestones
- Personalized anti-alcohol plan
- Alcohol control journal
- Mindset rewiring tools
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Stay Alcohol-Free. Feel Better. Stay On Track. If you’re ready to build a more mindful, alcohol-free lifestyle, try Soob for free. Soob is your personal alcohol-free companion — designed to help you track your progress, stay motivated, and build healthier daily habits. Whether you’re on Day 1 or Day 1000, Soob gives you simple tools to support your journey. Built for daily support Soob isn’t just a sobriety counter. It’s a habit and progress tracker designed to help you reflect, stay consistent, and better understand your patterns. Track your progress, every day Visualize your alcohol-free streak, track money saved, and follow your personal milestones over time. Motivation that lasts Get daily check-ins, goals, and milestones. Celebrate your wins. Stay focused on your why. Your journey. Your space. No judgment. Just encouragement. Soob is here to support your alcohol-free journey — on your own terms. One day at a time. Try Soob PRO Unlock premium features with Soob PRO for an enhanced experience: • Daily plan tools: Create a flexible routine with simple prompts, goals, and tracking tools. • Alcohol Control Journal: Track your thoughts, progress, and personal triggers. • Push & text reminders: Get gentle daily nudges to help you stay focused. • Reflection tools & motivational content: Use simple prompts and content to support consistency. • Track Unlimited Habits: Record and manage the habits that matter to you. • In-depth stats: Explore your progress with detailed analytics. Important: Soob is a wellness and self-tracking app. It is not a medical device and does not provide medical advice, diagnosis, treatment, or emergency support. If you have concerns about alcohol use, withdrawal symptoms, or your health, please consult a qualified healthcare professional. Privacy Policy - https://soob.ai/privacy-policy Terms & Conditions - https://soob.ai/terms-of-use Precautions & Disclaimer - https://soob.ai/precautions-and-disclaimer
Screenshots
Verdict
The clearest difference is ratings volume: Ultiself | Self at 3.9K against Soob's 36. On price, rating, review sentiment and update cadence there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Ultiself | Self sells 26 in-app purchases, starting at $3.49 per 7 days and Soob sells 16 in-app purchases, starting at $6.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.3 for Ultiself | Self against 4.2 for Soob. That said, the two scores are not equally well evidenced: Ultiself | Self has 3.9K ratings behind it against 36, so its average is the more settled of the two. Written reviews are what separate them: 77% of Ultiself | Self's written reviews are positive against 75% of Soob's.
Ultiself | Self ships an update weekly, Soob fortnightly. The most recent releases landed on September 24, 2026 and September 22, 2026 respectively.
| Parameter | Ultiself | Self | Soob |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (3.9K ratings) — better | 4.2 (36 ratings) |
| Positive reviews | 76.6% of reviews — better | 74.5% of reviews |
| Number of ratings | 3.9K — better | 36 |
| Update frequency | Weekly — better | Fortnightly |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Freemium | Freemium |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 303 MB | 142 MB |
| Age rating | 12+ | 17+ |
| Developer | Ultiself Corporation | Soob LLC |
Customer experience
Ultiself | Self
Soob
Bugs and requests
Ultiself | Self
Reported bugs
4 issues- App crashes or freezes during use
- Habit tracking data not saving properly
- Subscription issues and inability to cancel
- Compatibility problems on older devices
Requested features
5 requests- Ability to organize daily activities on a calendar view
- More language support for non-English users
- Improved sleep and health tracking integration
- Apple Watch app or complications
- Better habit management (e.g., ability to quit habits)
Soob
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Ultiself | Self
- Become VIP Membership$3.497 Days
- Ultiself OS1 Monthly$4.991 Month
- Ultiself OS2 Monthly$5.991 Month
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- Become VIP Membership$9.991 Month
- Ultiself Yearly DownSell$14.991 Year
- 1 month$14.991 Month
- Ultiself OS1 Yearly7 Days trial$17.991 Year
- Project 120$23.493 Months
- Ultiself Year with 7 day trial7 Days trial$26.991 Year
- Onboarding Special Yearly7 Days trial$29.991 Year
- Ultiself Regular Yearly7 Days trial$39.991 Year
- Subscription7 Days trial$39.993 Months
- 3 month7 Days trial$39.993 Months
- Onboarding7 Days trial$44.991 Year
- Onboarding Sales Screen7 Days trial$44.991 Year
- 1 year7 Days trial$46.991 Year
- 1 year7 Days trial$69.991 Year
- Onboarding Sales7 Days trial$89.991 Year
- Sleep Mastery Program$18.49
- Upgrade Your Life From$24.99
- Ultiself Life Time Biohacking$29.99
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- Upgrade Your Life$29.99
- Focus Better. Perform Stronger$32.49
- Break the Pattern. Keep the Power.$34.49
- Channel Your Addiction Anti Vape$34.49
- Vape-free roadmap$34.49
Soob
- Save 75% on Soob Premium$6.991 Month
- In App Sales page$7.897 Days
- Save 50% on Soob Premium$19.993 Months
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- In App Sales page$24.991 Month
- Anti-Vape course + Premium$37.991 Year
- In App Sales page7 Days trial$39.993 Months
- CYA Alcohol + Premium$57.001 Year
- In App Sales page$69.991 Year
- Alcohol Control System Access$37.99
- Self Upgrade System Access$37.99
- Solid Mindset System Access$46.99
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- Longevity Protocol$46.99
- CYA$57.00
- Insider Productivity Formula$59.99
- CYA Alco superbundle$99.99
- In App Sales page$99.99









