Comparison

Equitable Mobile App vs PlanMember

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Equitable Mobile App

Manage your financial accounts, investments, and retirement plans conveniently on the go. Access account details, documents, and update your profile. Connect with your financial professional and customer service.

Highlights
  • Account access with FaceID/TouchID
  • Consolidated account view
  • Access to historical documents
  • Investment management
  • Profile updates
  • Payment scheduling
  • Financial professional contact
Features
Read full description

Our Equitable Mobile app offers new features and functionality so you can manage your accounts on the go. Convenient access to your accounts: • Support for touch FaceID® and TouchID® • View all your Equitable accounts in one view • Access to up to seven years’ worth of documents where available Manage your accounts and investments in one place: • Review activity and balances • Research and change your investment options • Keep your important information up to date under profile • Schedule and make payments Helping you stay connected: • Find your Financial Professional’s contact information • Chat with customer service during business hours for available products Our Equitable Mobile app is protected by safeguards similar to those we use to protect your privacy and security online. You can visit our usage agreement and online privacy policy to learn more. Download the Equitable Mobile app today to simplify managing your retirement and investment accounts. Equitable is the brand name of the retirement and protection subsidiaries of Equitable Holdings, Inc., including Equitable Financial Life Insurance Company (NY, NY), Equitable Financial Life Insurance Company of America, an AZ stock company with main administrative headquarters in Jersey City, NJ, and Equitable Distributors, LLC. Equitable Advisors is the brand name of Equitable Advisors, LLC (member FINRA, SIPC) (Equitable Financial Advisors in MI and TN). GE2887944 (6/20) (Exp.6/22)

About

PlanMember

Access your PlanMember accounts securely and easily from your mobile device. Manage investments, view transactions, deposit checks, and contact your financial professional.

Highlights
  • Account balance and transaction history
  • Direct investment from linked bank accounts
  • Mobile check deposit and withdrawal
  • Notifications for trade confirmations
  • View and download account documents
  • Profile and settings management
Features
Read full description

For PlanMember clients, the PlanMember App provides you fast, easy and secure access to your PlanMember accounts and related information, right from your mobile device. Features include: *Access your PlanMember accounts including balances, allocations, periodic investments, systematic withdrawals, transaction history and review of your beneficiaries *One-tap contact with your PlanMember Financial Professional or the PlanMember Service Center *Invest directly in your PlanMember account from linked bank account, via a simple ACH transactions setup process *Easily deposit checks into or withdraw from your PlanMember account, right from your mobile device *Notifications feature, including trade confirmations and important messages from PlanMember *View and download documents including statements, trade confirmations, tax and account documents. * Review and edit your PlanMember profile and account settings, including username and password, eDelivery preference, 2-Step Authentication, trusted contact and ordering a PlanMember Membership Card Important Information: The PlanMember Client App is for use by clients with a PlanMember account. Use of the PlanMember Client App is subject to terms of use, including those set forth in the PlanMember privacy policy located at planmember.com/members/privacy. Securities and advisory services offered through PlanMember Securities Corporation. A registered broker/dealer, investment advisor and member FINRA / SIPC Before investing, carefully read the prospectus(es) or summary prospectus(es) which contain information about investment objectives, risks, charges, expenses and other information all of which should be carefully considered. For current prospectus(es) call (800) 874-6910. Investing involves risk. The investment return and principal value will fluctuate and, when redeemed, the investment may be worth more or less than the original purchase price. Asset allocation or the use of an investment advisor does not ensure a profit nor guarantee against loss.

Screenshots

Equitable Mobile App4 screens
PlanMember4 screens

Verdict

The call

The clearest difference is rating: Equitable Mobile App at 4.7 against PlanMember's 3.2. Equitable Mobile App also leads on review sentiment (28% vs 0%) and ratings volume (32K vs 33). PlanMember's advantage is iOS requirement (15.6 vs 18.6). On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Equitable Mobile App holds the better App Store score, 4.7 against 3.2. That said, the two scores are not equally well evidenced: Equitable Mobile App has 32K ratings behind it against 33, so its average is the more settled of the two. Written reviews point the same way: 28% of Equitable Mobile App's written reviews are positive against 0% of PlanMember's.

UpkeepUpdate frequency

Equitable Mobile App ships an update every 6 weeks, PlanMember every 3 weeks. The most recent releases landed on October 16, 2026 and October 7, 2026 respectively.

Scorecard4 real differences · 6 level
Equitable Mobile App versus PlanMember: the parameters behind the verdict, then further details
ParameterEquitable Mobile AppPlanMember
PriceFreeFree
Rating4.7 (32K ratings) — better3.2 (33 ratings)
Positive reviews27.6% of reviews — better0.0% of reviews
Number of ratings32K — better33
Update frequencyEvery 6 weeksEvery 3 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPod
Requires iOS18.615.6 — better
Further details — not scored
Size15 MB107 MB
Age rating4+4+
DeveloperEquitable Financial Services, LLCPlanMember Financial Corp

Customer experience

Equitable Mobile App

All ratings27,406 ratings
Positive92.4%
Neutral2.9%
Negative4.7%
Written reviews170 reviews
Positive27.6%
Neutral8.2%
Negative64.1%

PlanMember

All ratings33 ratings
Positive48.5%
Neutral6.1%
Negative45.5%
Written reviews5 reviews
Positive0.0%
Neutral0.0%
Negative100.0%

Bugs and requests

Equitable Mobile App

Reported bugs

3 issues
  • Login issues and account access problems
  • Compatibility problems with newer device updates
  • Unreliable app performance and stability

Requested features

4 requests
  • Improved transaction history and reporting
  • Enhanced mobile-friendly design
  • Ability to initiate transfers and payments within the app
  • Customizable dashboard and account views

PlanMember

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Equitable Mobile App

No in-app purchases

None

PlanMember

No in-app purchases

Questions

Is Equitable Mobile App free?
Equitable Mobile App is free to download, with no in-app purchases.
Is PlanMember free?
PlanMember is free to download, with no in-app purchases.
Which has better reviews, Equitable Mobile App or PlanMember?
Equitable Mobile App is rated higher. Equitable Mobile App averages 4.7 out of 5 from 32K ratings, while PlanMember averages 3.2 from 33 ratings.
Do Equitable Mobile App or PlanMember have ads?
Neither Equitable Mobile App nor PlanMember shows ads.
Which is updated more often, Equitable Mobile App or PlanMember?
Equitable Mobile App ships an update every 6 weeks, and PlanMember every 3 weeks. Most recently, Equitable Mobile App was updated on October 16, 2026 and PlanMember on October 7, 2026.

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