Comparison

Fooducate vs MacroFactor

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Fooducate

This app helps millions track food intake, exercise, and sleep to improve health and achieve weight loss goals. It analyzes food quality, counts macros, and offers personalized dietary advice for various health needs. Scan barcodes to uncover hidden ingredients and discover healthier alternatives.

Highlights
  • Log food intake and exercise
  • Analyze calorie quality and macros
  • Scan product barcodes for nutrition grades
  • Personalized diet plans (keto, low-carb, etc.)
  • Track sleep, mood, and hunger
  • Discover hidden ingredients and allergens
Features
Read full description

Since 2010, Fooducate has been helping millions of people eat healthier, lose weight and improve their health. • Recommended by doctors, dietitians, fitness trainers, and personal coaches • Apple's Best of the iPhone Health & Fitness category • 1st prize - US Surgeon General Healthy App Challenge • Media praise: USAToday, NYTimes, Dr. Oz, Oprah, WSJ, ABC, FOX, etc. THE BEST NUTRITION & HEALTH TRACKER + Log your food intake and exercise + See the quality of calories + Count your macros: protein, fats, carbs + Analyze your sugar intake + Track your sleep, mood, and hunger levels + Enter your recipes and instamagically & see their nutritional value! + Seamlessly integrated with Apple Health PERSONALIZE FOODUCATE - set your desired weight loss rate - keto diet coach - low-carb advice & carb management - lower your cholesterol, - discover foods for heart health - eat to beat diabetes - women's health (pregnancy, lactation,PCOS) - dietary goals (non processed foods, vegetarian) - avoid MSG, HFCS, GMOs and other ingredients - low FODMAP diet - Gluten free and other allergens (Note: some personalization features require a premium account) EAT FOR HEALTH! Fooducate analyzes information found in product nutrition panels and ingredient lists. Scan to discover things manufacturers don't want you to notice: - added sugars - artificial sweeteners such as aspartame - trans fats - high fructose corn syrup - MSG - controversial food colorings - GMO - genetical modified organisms (premium feature) - additives and preservatives - and more... HUGE FOOD DATABASE + Scan hundreds of thousands of unique product barcodes + Get a personalized nutrition grade (A, B, C, or D) for each food + Get suggestions for healthier foods based on what you scan THE BEST DIET ADVICE + health & diet tips from nutrition professionals + weight loss suggestions + Motivation, love & support from the community USER REVIEWS ***** "I lost 55 pounds with this app!" ***** "Eating healthy is the easy way to lose weight. Thanks Fooducate!" ***** "I am learning so many helpful new things about healthy eating." ***** "Makes healthy food checking a breeze" ***** "Fooducate is undoubtedly the best weight loss coach I ever had." Health App integration: - import your exercise & sleep data from other apps and devices - export your meal nutrition data - calories, carbs, and more IN-APP PURCHASES: * Pro —> KETO & Low-carb diet —> Diabetes, kidney disease, heart health, and more —> Paleo, vegan, vegetarian diet —> GMO warnings —> Weekly health & diet tips —> Priority support —> No ads. Subscription options: monthly auto-renew, annual auto-renew, one-time purchase * Gluten & Allergies —> Gluten-free diet —> Uncover gluten and allergens in your food —> Choose allergen free alternatives —> Includes gluten, milk, lactose, soy, peanuts, tree nuts, eggs, fish, shellfish, sesame, and corn. —> Priority support. Subscription options: monthly auto-renew, annual auto-renew, one-time purchase * Diet Kickstart one-time purchase * Pet Food one-time purchase Notes: Payment will be charged to your iTunes Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. You can manage your subscriptions and turn off auto-renewal by going to your Account Settings after purchase. When your subscription ends, you can still use the app, without premium features --- Our terms of use: www.fooducate.com/terms Our privacy policy: www.fooducate.com/privacy Our website: www.fooducate.com Questions or feedback support@fooducate.com Disclaimer: Nutrition info is based on the U.S. system - please use at your own discretion in other regions

About

MacroFactor

This app uses a dynamic algorithm to adapt your calorie and macro targets based on your metabolism and progress. It offers tools for quick food logging, a verified database, and personalized coaching to help you achieve sustainable diet goals without stress or rigidity.

Highlights
  • Dynamic metabolism adaptation
  • Personalized macro and calorie targets
  • Verified food database
  • Barcode scanner
  • Weekly coaching check-ins
  • Micronutrient tracking
  • Weight trend insights
Features
Read full description

MacroFactor combines innovative coaching algorithms with proven nutrition and behavioral science to help you reach your diet goals and achieve empowering, sustainable results. MacroFactor uses a dynamic algorithm to adapt to changes in your metabolism and personalize your macro plan to keep you on track. Download to start your 7-day trial of this premium, ad-free macro tracker app. DIET SMARTER Using a best-in-class expenditure estimate, MacroFactor’s nutrition coach algorithm adapts to changes in your metabolism so you never plateau. • The unique energy expenditure calculation detects changes in your metabolism • Smart algorithms personalize your calorie and macro intake targets, just like a nutrition coach would • Weekly check-ins keep you on track toward your goals The result? You better understand your body’s needs and can successfully reach and sustain your goals without stress. THE BEST MACRO TRACKER TOOLS • The fastest macro tracker on the market with tools like barcode scan and custom foods • Verified food database, so you can trust the accuracy of the foods you log • Custom macro programs and weekly check-ins based on your goals and preferences • Detailed breakdowns of micronutrients, macros, and more • Period tracker, habit tracker, unique data insights and visualization, integrations, dark mode, and more AN EMPOWERING, SUSTAINABLE APPROACH MacroFactor’s robust nutrition coach algorithm will make appropriate adjustments to your calorie and macro targets based on what you log, regardless of how close you came to hitting your targets from the previous week. The algorithms don’t function any worse if you deviate from your macro targets. This means that unlike other nutrition coach apps, you don’t have to eat like a robot or perfectly adhere to your macro targets in order to get your weekly coaching check-in and an appropriate calorie adjustment. You’ll never see warnings, red numbers, or shaming when you go over your calorie or macro targets, unlike in other macro tracker apps. Instead, MacroFactor’s macro tracker and nutrition coach aim to empower you with the guidance and tools you need to reach your goals without stress or rigidity. A CLOSER LOOK AT FEATURES & BENEFITS Nutrition coach • Get a science-backed macro plan designed for your goals and preferences • Set a goal to lose, maintain, or gain weight • Smart nutrition coach AI makes weekly changes to your macro plan to keep you on track Macro tracker • Large verified food database, so you can trust that calorie and macro information is accurate • Barcode scanner • Food tracker for both macros and micronutrients • Features like copy/paste, custom foods, and smart history make food tracking quick and easy • Timeline-style food log doesn’t lock you in to a certain number of meals • Metric and imperial options • Custom foods and recipes Health insights tracker • Best-in-class expenditure estimate • Unique Weight Trend insight that cuts through the noise of daily fluctuations • Habit tracker • Period tracker NOTICES Contains information from Open Food Facts, which is made available here under the Open Database License (ODbL). Open Food Facts: https://openfoodfacts.org/ ODbL: https://opendatacommons.org/licenses/odbl/1-0/ SUBSCRIPTION PRICING & TERMS MacroFactor is a premium app that offers three auto-renewing subscription options: $11.99 / month $47.99 / half year $71.99 / year (equal to $5.99 a month) MacroFactor has a free trial, but does not offer a free subscription tier. These prices are for US customers. Pricing in other countries may vary. Payment will be charged to your Apple account at confirmation of purchase. Your subscription to MacroFactor will automatically renew, unless you cancel at least 24 hours before the current period ends. You can cancel or manage your subscription from your Apple account settings. Terms & Conditions: https://terms.macrofactorapp.com/ Privacy Policy: https://privacy.macrofactorapp.com/

Screenshots

Fooducate4 screens
MacroFactor4 screens

Verdict

The call

The clearest difference is ads: MacroFactor at none against Fooducate's shown. MacroFactor also leads on review sentiment (71% vs 37%) and update cadence (every 8 days vs every 2 months). Fooducate's advantage is ratings volume (78K vs 24K). On price, rating, in-app purchases and monetization model there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Fooducate sells 10 in-app purchases, starting at $1.99 per month and MacroFactor sells 11 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

MacroFactor holds the better App Store score, 4.8 against 4.6. Both are backed by a comparable volume of ratings — 78K and 24K respectively. Written reviews point the same way: 37% of Fooducate's written reviews are positive against 71% of MacroFactor's.

UpkeepUpdate frequency

Fooducate ships an update every 2 months, MacroFactor every 8 days. Both last shipped on October 29, 2026.

Scorecard5 real differences · 6 level
Fooducate versus MacroFactor: the parameters behind the verdict, then further details
ParameterFooducateMacroFactor
PriceFreeFree
Rating4.6 (78K ratings)4.8 (24K ratings) — better
Positive reviews37.5% of reviews70.5% of reviews — better
Number of ratings78K — better24K
Update frequencyEvery 2 monthsEvery 8 days — better
AdsYesNo — better
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
Best chart rank—#11 — better
DevicesiPhone, iPad, iPodiPhone, iPad, iPod, Apple Watch — better
Requires iOS15.615.6
Further details — not scored
Size235 MB238 MB
Age rating17+9+
DeveloperMaple Media Apps, LLCStronger By Science Technologies LLC

Customer experience

Fooducate

All ratings77,548 ratings
Positive91.6%
Neutral4.3%
Negative4.1%
Written reviews251 reviews
Positive37.5%
Neutral12.7%
Negative49.8%

MacroFactor

All ratings22,548 ratings
Positive96.3%
Neutral1.2%
Negative2.5%
Written reviews1,592 reviews
Positive70.5%
Neutral9.5%
Negative19.9%

User reviews

Fooducate

From 78K App Store ratings

What we love

  • 🚀 Convenient food tracking
  • 🔍 Helpful food grading system
  • 🌟 Comprehensive nutritional information
  • 💪 Effective for weight loss
  • 🤝 Supportive community

Room to improve

  • 🐛 Frequent app crashes
  • 🔍 Limited food database, especially for Canadian products
  • 🤖 Inaccurate food grading and nutrition data
  • 🔒 Privacy concerns with data collection
  • 💰 Paywall for key features

MacroFactor

From 24K App Store ratings

What we love

  • 🚀 Easy to use
  • 🔍 Detailed analytics and data
  • 🤖 Intelligent algorithm adjustments
  • 👍 Flexible and customizable
  • 💯 Comprehensive food database

Room to improve

  • 🔍 Limited food database for some regions
  • 🤔 Steep learning curve for some users
  • 💰 Subscription-based model
  • 🤖 Occasional inaccuracies in AI-generated entries
  • 🔀 Convoluted navigation in some areas

Bugs and requests

Fooducate

Reported bugs

4 issues
  • App crashes when adding food items
  • Syncing issues with Apple Health
  • Incorrect time/meal assignments for food entries
  • Unable to access certain features despite paid subscription

Requested features

5 requests
  • Add ability to delete or edit user-added foods
  • Improve food search and barcode scanning functionality
  • Integrate with more fitness/health tracking apps
  • Provide more customization options for user profiles and goals
  • Expand database of recipes and meal planning tools

MacroFactor

Reported bugs

2 issues
  • Disappearing food entries
  • Inconsistent syncing with Apple Health

Requested features

5 requests
  • Apple Watch integration
  • Micronutrient tracking
  • Ability to edit database entries
  • Improved barcode scanning for international users
  • Customizable dashboard and widgets

In-app purchases

10 purchases

Fooducate

Subscriptions8
  • Pro$1.991 Month
  • Gluten & Allergies$2.991 Month
  • Pro$3.993 Months
Show 5 more
  • Pro1 Month trial$9.991 Month
  • Pro$9.991 Month
  • Pro7 Days trial$34.991 Year
  • PRO Membership7 Days trial$34.991 Year
  • Pro1 Year trial$49.991 Year
One-time2
  • Pro$29.99
  • Pro$89.99
11 purchases

MacroFactor

Subscriptions11
  • Monthly Subscription14 Days trial$9.991 Month
  • Monthly Subscription7 Days trial$11.991 Month
  • Monthly Subscription$11.991 Month
Show 8 more
  • Monthly Subscription14 Days trial$11.991 Month
  • Semiannual Subscription7 Days trial$47.996 Months
  • Semiannual Subscription14 Days trial$47.996 Months
  • Annual Subscription14 Days trial$59.991 Year
  • Annual Subscription7 Days trial$59.991 Year
  • Annual Subscription7 Days trial$71.991 Year
  • Annual Subscription14 Days trial$71.991 Year
  • Annual Subscription Bundle$89.991 Year

Questions

Is Fooducate free?
Fooducate is free to download, with in-app purchases available.
Is MacroFactor free?
MacroFactor is free to download, with in-app purchases available.
Which has better reviews, Fooducate or MacroFactor?
MacroFactor is rated higher. Fooducate averages 4.6 out of 5 from 78K ratings, while MacroFactor averages 4.8 from 24K ratings.
Do Fooducate or MacroFactor have ads?
Fooducate shows ads; MacroFactor does not.
Which is updated more often, Fooducate or MacroFactor?
Fooducate ships an update every 2 months, and MacroFactor every 8 days. Most recently, Fooducate was updated on October 29, 2026 and MacroFactor on October 29, 2026.

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