Comparison

Buffer vs Kaigyo

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Buffer

Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.

Highlights
  • Cross-platform posting
  • Content scheduling
  • Idea organization
  • Performance analytics
  • Calendar view
  • Apple Watch app
Features
Read full description

Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023

About

Kaigyo

Easily insert line breaks and special characters into your social media posts. Save drafts, convert fonts, and enhance your text for wider expression.

Highlights
  • Smooth line breaks for text input
  • Save drafts for multiple pages
  • Special characters keyboard
  • Font conversion for alphabets and numbers
  • Copy and paste functionality
Features
Read full description

Do you ever find yourself unable to properly insert line breaks when posting text on SNS, resorting to using "*" or "." instead? For those who feel such frustration, an app has been created to facilitate smooth line breaks in text inputs. Hello, I am "Kaigyo". The usage is very simple! Just input the text you want to post in "Kaigyo", click the "Copy Text" button, and then paste it into the text box of the app you're posting to! Not just line breaks! Handy editing features! ・A "Draft" feature that allows you to save texts you want to post on multiple pages. ・A "Special Characters Keyboard" that lets you input hieroglyphs and cute symbols. ・A "Font Conversion" feature that allows changing the font of alphabets and numbers. Please make sure to use these as well. Your range of expression in SNS posts will greatly expand! *Please note that due to changes in specifications of the posting applications, it may become impossible to insert line breaks as intended. We appreciate your understanding in advance.

Screenshots

Buffer4 screens
Kaigyo4 screens

Verdict

The call

The clearest difference is review sentiment: Kaigyo at 100% against Buffer's 54%. Kaigyo also leads on rating (4.9 vs 4.7). Buffer's advantage is ads (none vs shown) and update cadence (every 5 days vs monthly). On price, in-app purchases, monetization model and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Buffer sells 11 in-app purchases, starting at $5.99 per month and Kaigyo sells 3 one-off in-app purchases. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

Kaigyo holds the better App Store score, 4.9 against 4.7. That said, the two scores are not equally well evidenced: Buffer has 35K ratings behind it against 203, so its average is the more settled of the two. Written reviews point the same way: 54% of Buffer's written reviews are positive against 100% of Kaigyo's.

UpkeepUpdate frequency

Buffer ships an update every 5 days, Kaigyo monthly. The most recent releases landed on October 13, 2026 and October 6, 2026 respectively.

Scorecard6 real differences · 5 level
Buffer versus Kaigyo: the parameters behind the verdict, then further details
ParameterBufferKaigyo
PriceFreeFree
Rating4.7 (35K ratings)4.9 (203 ratings) — better
Positive reviews54.2% of reviews100.0% of reviews — better
Number of ratings35K — better203
Update frequencyEvery 5 days — betterMonthly
AdsNo — betterYes
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
Best chart rank#149 — better—
DevicesiPhone, iPad, Apple Watch — betteriPhone, iPad
Requires iOS18.017.0 — better
Further details — not scored
Size154 MB67 MB
Age rating4+4+
DeveloperBuffer, Inc.Shintaro Morikawa

Customer experience

Buffer

All ratings34,554 ratings
Positive94.0%
Neutral2.7%
Negative3.3%
Written reviews578 reviews
Positive54.2%
Neutral10.2%
Negative35.6%

Kaigyo

All ratings203 ratings
Positive98.0%
Neutral0.5%
Negative1.5%
Written reviews4 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

Buffer

Reported bugs

5 issues
  • Drafts not registering in visual calendar
  • Inability to reorder scheduled posts
  • Inconsistent behavior between mobile and desktop versions
  • Automatic posting not working as expected
  • Issues with image/video quality and formatting

Requested features

5 requests
  • Add support for Twitter threads
  • Improve visual planning and calendar view
  • Integrate with more platforms like Slack and Discord
  • Allow more customization and control over posts
  • Provide better analytics and performance insights

Kaigyo

Not enough reviews yet to summarise bugs or requests.

In-app purchases

11 purchases

Buffer

Subscriptions11
  • Essentials - 1 Channel$5.991 Month
  • Essentials+Team: 1 Channel$11.991 Month
  • Essentials - 2 Channels$11.991 Month
Show 8 more
  • Pro for 1 Month2 variants$14.991 Month
  • Essentials - 3 Channels$17.991 Month
  • Essentials - 4 Channels$23.991 Month
  • Essentials - 5 Channels$29.991 Month
  • Essentials - 6 Channels$35.991 Month
  • Small Business$99.991 Month
  • Small Business for 1 Month$99.991 Month
  • Pro for 1 Year$144.991 Year
3 purchases

Kaigyo

One-time3
  • Hide all ads$1.99
  • Increase pages$1.99
  • Further increase pages$1.99

Questions

Is Buffer free?
Buffer is free to download, with in-app purchases available.
Is Kaigyo free?
Kaigyo is free to download, with in-app purchases available.
Which has better reviews, Buffer or Kaigyo?
Kaigyo is rated higher. Buffer averages 4.7 out of 5 from 35K ratings, while Kaigyo averages 4.9 from 203 ratings.
Do Buffer or Kaigyo have ads?
Kaigyo shows ads; Buffer does not.
Which is updated more often, Buffer or Kaigyo?
Buffer ships an update every 5 days, and Kaigyo monthly. Most recently, Buffer was updated on October 13, 2026 and Kaigyo on October 6, 2026.

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