Buffer vs UpScrolled
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Buffer
Streamline your social media presence by planning, scheduling, and publishing content across multiple platforms from one app. Engage with your audience and track performance with insightful analytics. Ideal for creators looking to grow their online presence efficiently.
- Cross-platform posting
- Content scheduling
- Idea organization
- Performance analytics
- Calendar view
- Apple Watch app
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Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories. • Cross-post content across platforms with a single tap KEEP YOUR IDEAS ORGANIZED • Save inspiration in a central content library • Use tags to keep ideas organized by theme or campaign • Move ideas straight to your schedule when ready SEE WHAT WORKS • Simple analytics and reports show your top-performing posts • Track growth, clicks, and engagement A CALENDAR BUILT FOR CREATORS • Get an at-a-glance view of your upcoming posts • Drill down from a monthly to weekly view NEED HELP? Our friendly team is here for you with world-class support via email and social. Email: hello@buffer.com Twitter: @buffer Facebook: http://facebook.com/bufferapp Instagram: @buffer Pinterest: https://www.pinterest.com/bufferapp/ TikTok: https://www.tiktok.com/@bufferapp Privacy Policy: https://buffer.com/privacy Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
UpScrolled
This platform fosters authentic connections and genuine expression through sharing photos, videos, and text posts. It offers advanced video editing tools, real-time chat, and customizable profiles for a unique social experience.
- Share photos and everyday moments
- Post short or long-form videos
- Advanced video editing tools
- Write text posts
- Real-time chat
- Explore trending topics
- Customize profile
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Social media that puts you back in control. Chronological feeds. Transparent moderation. Privacy by design. Connect safely, share freely, and build community on a platform that answers to you. UpScrolled is independent social media, built around the people who use it. CONNECT SAFELY Your data, your rights. We do not sell your data, feed it into AI training, or build surveillance profiles on you. If you delete your account, your data goes with you. Privacy is built in, not toggled on. SHARE FREELY Your voice, unfiltered. No shadowbanning. No invisible suppression. Your reach is determined by your community, not by an algorithm serving someone else's agenda. When you post, your followers see it. BUILD COMMUNITY Your people, your feed. A chronological feed of the accounts you actually chose to follow, in the order they posted. Discovery that surfaces fresh creators alongside established ones. Connection without an algorithm in the way. WHAT'S INSIDE • Chronological feed you actually control • Post text, photos, short and long videos • Built-in video editing tools to make content your way • Real-time chat to message anyone, anytime • Daily stories from people you follow • Trending topics and Global Awareness categories • Profile customisation that reflects who you are • Privacy controls built in from day one • Tools to mute, block and report • Verification, repost tracking, comment controls and read receipts on your terms FOR PEOPLE WHO WANT TO • Step away from algorithms that put engagement above wellbeing • Support independent creators and the stories they tell • Be part of a community of people who want a better internet Built independently. Download UpScrolled and scroll differently. ————— UpScrolled Terms of service: https://upscrolled.com/terms UpScrolled Privacy policy: https://upscrolled.com/privacy UpScrolled Community Guidelines: https://upscrolled.com/guidelines UpScrolled Support: https://support.upscrolled.com/en Apple Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
Buffer and UpScrolled both sit at 4.7 stars, but that hides the real split: 81% of UpScrolled's written reviews are positive against 55% of Buffer's. UpScrolled also leads on iOS requirement (15.0 vs 18.0). Buffer's advantage is ratings volume (34K vs 3.7K) and chart position (#131 vs unranked). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Buffer sells 11 in-app purchases, starting at $5.99 per month and UpScrolled sells 2 in-app purchases, starting at $15.00 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.7 for Buffer against 4.7 for UpScrolled. That said, the two scores are not equally well evidenced: Buffer has 34K ratings behind it against 3.7K, so its average is the more settled of the two. Written reviews are what separate them: 55% of Buffer's written reviews are positive against 81% of UpScrolled's.
Buffer ships an update weekly, UpScrolled every 2 weeks. The most recent releases landed on September 25, 2026 and September 24, 2026 respectively.
| Parameter | Buffer | UpScrolled |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (34K ratings) | 4.7 (3.7K ratings) |
| Positive reviews | 54.6% of reviews | 80.5% of reviews — better |
| Number of ratings | 34K — better | 3.7K |
| Update frequency | Weekly — better | Every 2 weeks |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #131 — better | — |
| Devices | iPhone, iPad, Apple Watch | iPhone, iPad, iPod |
| Requires iOS | 18.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 154 MB | 231 MB |
| Age rating | 4+ | 17+ |
| Developer | Buffer, Inc. | UpScrolled |
Customer experience
Buffer
UpScrolled
User reviews
Buffer
From 34K App Store ratingsWhat we love
- 💻 Easy to use
- 🕰️ Convenient scheduling
- 🔍 Helpful for social media management
- 🤖 Automated posting
- 📈 Improved engagement and growth
Room to improve
- 🐛 Stability issues and bugs
- 🔗 Unreliable platform integrations
- 📸 Limited image/video handling capabilities
- 🔒 Frustrating login/authentication problems
- 💰 Expensive paid plans
UpScrolled
From 3.7K App Store ratingsWhat we love
- 🙌 Uncensored free speech platform
- 👥 Supportive and growing community
- 📱 User-friendly and intuitive interface
- 🚫 No ads or data selling
- 🌍 Covers important global issues
Room to improve
- 🔒 Demands full camera/mic access
- 🔧 Some features missing (video uploads, pinning, links in bio)
Bugs and requests
Buffer
Reported bugs
5 issues- Drafts not registering in visual calendar
- Inability to reorder scheduled posts
- Inconsistent behavior between mobile and desktop versions
- Automatic posting not working as expected
- Issues with image/video quality and formatting
Requested features
5 requests- Add support for Twitter threads
- Improve visual planning and calendar view
- Integrate with more platforms like Slack and Discord
- Allow more customization and control over posts
- Provide better analytics and performance insights
UpScrolled
Reported bugs
2 issues- Registration birthday tab UI bug
- Login/password recovery issues
Requested features
3 requests- Add video upload capability
- Implement pinning of posts
- Separate section for links in bio
In-app purchases
Buffer
- Essentials - 1 Channel$5.991 Month
- Essentials+Team: 1 Channel$11.991 Month
- Essentials - 2 Channels$11.991 Month
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- Pro for 1 Month2 variants$14.991 Month
- Essentials - 3 Channels$17.991 Month
- Essentials - 4 Channels$23.991 Month
- Essentials - 5 Channels$29.991 Month
- Essentials - 6 Channels$35.991 Month
- Small Business$99.991 Month
- Small Business for 1 Month$99.991 Month
- Pro for 1 Year$144.991 Year
UpScrolled
- Verified account$15.001 Month
- Verified account$150.001 Year









